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Jul 2026
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Home/Insights/Retailers/mineralfusion.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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27.6K
Revenue
Jul 26
20.1K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Mineral makeup that delivers. Mineral Fusion offers a variety of natural beauty products powered by minerals. Shop clean cosmetics and nail care today!

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mineralfusion.com Annual Revenue and Growth

mineralfusion.com's annual sales on its online store amounted to $562K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$562K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mineralfusion.com revenue by year

mineralfusion.com's monthly revenueOVER TIME
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Over the past three months, mineralfusion.com revenue has experienced decline of 33%, compared to the preceding three months.

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mineralfusion.com revenue decline for last six months
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OVERVIEW
mineralfusion.com is positioned within the beauty and cosmetics category, generating $27,600 in online sales for the month of July 2026. This figure falls below the typical beauty and cosmetics store revenue of around $39,200. The website's conversion rate ranges from 1.00-1.50%, which is within the typical beauty and cosmetics store range of 1.1% to 4.37%. With an average order value (AOV) of $75-100, mineralfusion.com is also within the typical AOV range of $52 to $207. The site attracted 20,100 sessions, exceeding the typical beauty and cosmetics store's approximately 17,100 sessions per month.
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mineralfusion.com competitors

In July 2026, bareminerals.com led the competitive landscape with impressive revenue of $543,000 from 8,459 transactions, utilizing 482,000 sessions. In stark contrast, mineralfusion.com generated only $27,600, ranking 5 of 5 in revenue and trailing bareminerals.com by a staggering $515,000. Additionally, mineralfusion.com fell significantly behind in transaction count, with just 300 transactions compared to bareminerals.com's 8,159. While mineralfusion.com maintained a conversion rate between 1.00-1.50%, similar to londontownusa.com and ilnp.com, it failed to capitalize on traffic, attracting only 20,100 sessions—467,000 fewer than ilnp.com, the leader in that metric. Even though mineralfusion.com offers an AOV range of $75-100, this doesn't compensate for its lower overall performance. Comparatively, ellamila.com had a stronger showing with $90,700 in revenue from 820 transactions, but still lagged behind the top performers. Overall, mineralfusion.com struggles to compete against more established players in this market.

londontownusa.com screenshot
#1 londontownusa.com
467.3K
Revenue
403.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bareminerals.com screenshot
#2 bareminerals.com
542.6K
Revenue
481.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
ilnp.com screenshot
#3 ilnp.com
440.8K
Revenue
487.2K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ellamila.com screenshot
#4 ellamila.com
90.7K
Revenue
64.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
janeiredale.com screenshot
#5 janeiredale.com
145.7K
Revenue
164.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
mineralfusion.com vs top market performers
mineralfusion.com
top retailers
conversion rate vs average order value for mineralfusion.com and its competitors
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Industries mineralfusion.com operates in

mineralfusion.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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mineralfusion.com channels

Identify top traffic channels that drive growth for mineralfusion.comand discover how performance of traffic channels has changed over time.

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mineralfusion.com Google Ads spend

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mineralfusion.com devices

Review mineralfusion.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mineralfusion.com top markets

Explore mineralfusion.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mineralfusion.com country & global rank

Assess the ranking of mineralfusion.com among other retailers within its primary country and worldwide.

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