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Jul 2025
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Home/Insights/Retailers/mineralfusion.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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30.4K
Revenue
28.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
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Mineral makeup that delivers. Mineral Fusion offers a variety of natural beauty products powered by minerals. Shop clean cosmetics and nail care today!

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mineralfusion.com's revenueOVER TIME
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Over the past three months, mineralfusion.com revenue has experienced decline of 19%, compared to the preceding three months.

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mineralfusion.com revenue decline for last six months
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OVERVIEW
In July 2025, mineralfusion.com in the BEAUTY AND COSMETICS industry had a revenue of $30,425, conversion rate of 1.00-1.50%, AOV of $50-75, and 28,866 sessions. The median revenue for the industry is $48,182, with the largest online store being themancompany.com at $113,233,299. A high conversion rate is 4.31%, while a low is 1.0%. A high AOV is $211, while a low is $51. The store with the highest sessions is sephora.com at 41,064,568, and the median sessions for the industry is 20,909.
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mineralfusion.com competitors

In July 2025, mineralfusion.com reported a revenue of $30,425 from 429 transactions and 28,866 sessions, with an Average Order Value (AOV) of $50-75 and a conversion rate of 1.00-1.50%. Compared to its competitors, mineralfusion.com falls behind in revenue generation, with similar_domain londontownusa.com leading the pack at $294,774. However, mineralfusion.com has a higher conversion rate than most competitors, matching bareminerals.com and ilnp.com at 1.00-1.50%. In terms of AOV, mineralfusion.com aligns with bareminerals.com at $50-75. Notable competitors like ellamila.com have a higher AOV of $100-125 but lower revenue. ybskin.com stands out with a high conversion rate of 2.00-2.50%, despite lower revenue compared to mineralfusion.com. Overall, while mineralfusion.com may not lead in revenue, its strong conversion rate puts it on par with some key competitors in the beauty industry.

londontownusa.com screenshot
#1 londontownusa.com
294.8K
Revenue
408.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
bareminerals.com screenshot
#2 bareminerals.com
770.8K
Revenue
816.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ilnp.com screenshot
#3 ilnp.com
383.6K
Revenue
399.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ellamila.com screenshot
#4 ellamila.com
112.5K
Revenue
95.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
ybskin.com screenshot
#5 ybskin.com
18.1K
Revenue
12.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
mineralfusion.com vs top market performers
mineralfusion.com
top retailers
conversion rate vs average order value for mineralfusion.com and its competitors
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Revenue share by device at mineralfusion.com

In July large majority of sales on mineralfusion.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on mineralfusion.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mineralfusion.com channels

Identify top traffic channels that drive growth for mineralfusion.comand discover how performance of traffic channels has changed over time.

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mineralfusion.com Google Ads spend

Evaluate mineralfusion.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mineralfusion.com devices

Review mineralfusion.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mineralfusion.com top markets

Explore mineralfusion.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mineralfusion.com country & global rank

Assess the ranking of mineralfusion.com among other retailers within its primary country and worldwide.

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