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May 2026
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Home/Insights/Retailers/mineralfusion.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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31.7K
Revenue
May 26
16.7K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$75-100
AOV
May 26
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Mineral makeup that delivers. Mineral Fusion offers a variety of natural beauty products powered by minerals. Shop clean cosmetics and nail care today!

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mineralfusion.com Annual Revenue and Growth

mineralfusion.com's annual sales on its online store amounted to $562K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$562K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mineralfusion.com revenue by year

mineralfusion.com's monthly revenueOVER TIME
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Over the past three months, mineralfusion.com revenue has experienced decline of 62%, compared to the preceding three months.

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mineralfusion.com revenue decline for last six months
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OVERVIEW
In May 2026, mineralfusion.com generated online sales revenue of $31,732, below the BEAUTY AND COSMETICS median of $41,533, with a conversion rate of 2.00-2.50%, also under the category's high of 4.55%. The site's average order value (AOV) ranged from $75 to $100, considerably lower than the high AOV of $205. With 16,738 sessions, it slightly exceeded the median of 16,416, but is far from the leading store, ulta.com, which reported an impressive $131,310,258 in sales. Overall, mineralfusion.com is performing moderately within its competitive landscape.
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mineralfusion.com competitors

In May 2026, mineralfusion.com generated $31,732 in revenue from 393 transactions, with 16,738 sessions and a conversion rate of 2.00-2.50%. Comparatively, londontownusa.com led its competitors with $293,955 in revenue, despite a lower conversion rate of 1.00-1.50%. bareminerals.com and ilnp.com showed significantly higher revenues at $911,099 and $477,229, respectively, but with slightly lower average order values (AOV) between $50-75. ellamila.com achieved $74,083 in revenue from a higher AOV of $100-125, but its conversion rate of 1.00-1.50% was not as strong as mineralfusion.com's. While mineralfusion.com has a respectable conversion rate, it lags behind its competitors in overall revenue and transaction volume, indicating potential room for growth in attracting and converting more customers.

londontownusa.com screenshot
#1 londontownusa.com
294K
Revenue
302.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bareminerals.com screenshot
#2 bareminerals.com
911.1K
Revenue
759.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
ilnp.com screenshot
#3 ilnp.com
477.2K
Revenue
487.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ellamila.com screenshot
#4 ellamila.com
74.1K
Revenue
55.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
janeiredale.com screenshot
#5 janeiredale.com
279.9K
Revenue
176.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
mineralfusion.com vs top market performers
mineralfusion.com
top retailers
conversion rate vs average order value for mineralfusion.com and its competitors
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Industries mineralfusion.com operates in

mineralfusion.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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mineralfusion.com channels

Identify top traffic channels that drive growth for mineralfusion.comand discover how performance of traffic channels has changed over time.

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mineralfusion.com Google Ads spend

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mineralfusion.com devices

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mineralfusion.com top markets

Explore mineralfusion.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mineralfusion.com country & global rank

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