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Dec 2025
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Home/Insights/Retailers/mineralfusion.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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48.4K
Revenue
Dec 25
25.3K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Mineral makeup that delivers. Mineral Fusion offers a variety of natural beauty products powered by minerals. Shop clean cosmetics and nail care today!

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mineralfusion.com's monthly revenueOVER TIME
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Over the past three months, mineralfusion.com revenue has experienced growth of 247%, compared to the preceding three months.

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mineralfusion.com revenue growth for last six months
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OVERVIEW
In December 2025, mineralfusion.com, operating in the BEAUTY AND COSMETICS industry, generated $48,362 in online sales, slightly below the median of $53,444, with a conversion rate of 3.50-4.00%, just under the industry high of 4.87%. The site's average order value (AOV) ranged from $50 to $75, compared to the industry high of $191 and a low of $45. With 25,268 sessions, mineralfusion.com is above the median of 23,270, though significantly lower than sephora.com's record of 76,213,109 sessions, reflecting a solid but competitive performance within the sector.
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mineralfusion.com competitors

In December 2025, mineralfusion.com reported a revenue of $48,362 with 929 transactions and 25,268 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 3.50-4.00%. In comparison, its competitors have varying levels of performance. londontownusa.com generated $252,448 in revenue from 3,579 transactions and 355,688 sessions with a conversion rate of 1.00-1.50%. bareminerals.com outperformed with $760,476 in revenue, 13,641 transactions, and 784,302 sessions, achieving a conversion rate of 1.50-2.00%. ilnp.com and ellamila.com also had solid performances, with revenues of $391,716 and $163,763 respectively, and conversion rates ranging from 1.00-1.50%. Overall, while mineralfusion.com holds its own in terms of revenue and conversion rate, it may want to focus on increasing transactions and sessions to compete more effectively with the top performers in the industry.

londontownusa.com screenshot
#1 londontownusa.com
252.4K
Revenue
355.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
bareminerals.com screenshot
#2 bareminerals.com
760.5K
Revenue
784.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
ilnp.com screenshot
#3 ilnp.com
391.7K
Revenue
473.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
ellamila.com screenshot
#4 ellamila.com
163.8K
Revenue
139.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
janeiredale.com screenshot
#5 janeiredale.com
275K
Revenue
146.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mineralfusion.com vs top market performers
mineralfusion.com
top retailers
conversion rate vs average order value for mineralfusion.com and its competitors
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Revenue share by device at mineralfusion.com

In December large majority of sales on mineralfusion.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on mineralfusion.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mineralfusion.com channels

Identify top traffic channels that drive growth for mineralfusion.comand discover how performance of traffic channels has changed over time.

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mineralfusion.com Google Ads spend

Evaluate mineralfusion.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mineralfusion.com devices

Review mineralfusion.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mineralfusion.com top markets

Explore mineralfusion.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mineralfusion.com country & global rank

Assess the ranking of mineralfusion.com among other retailers within its primary country and worldwide.

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