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May 2024
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Home/Insights/Retailers/metro.de
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

Favicon for metro.demetro.de

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27.3M
Revenue
3.2M
Sessions
2.5-3.0%
Conversion rate
$275-300
Average order value
Online only revenue for metro.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Mit Leidenschaft für Qualität ausgesucht: Im Lebensmittel- und Non-Food-Großhandel der METRO finden Großverbraucher und Gastronomen, was sie suchen!

metro.de’s revenueOVER TIME
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Over the past three months, metro.de revenue has experienced decline of 4.1%, compared to the preceding three months.

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metro.de revenue decline for last six months
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OVERVIEW
In May 2024, metro.de in the FOOD AND DRINK industry generated online sales revenue of $27,296,513, with a median revenue of $87,865. The conversion rate ranged from 2.50-3.00%, with a very high of 5.04% and a low of 1.48%. The average order value (AOV) was between $275-300, with a very high AOV of $187 and a low of $53. The site had 3,190,092 sessions, while the top store in the category had 34,536,186 sessions. The median number of sessions in FOOD AND DRINK was 34,127.
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metro.de competitors

When comparing metro.de to its competitors in the online food and beverage industry, metro.de stands out as the leader in terms of revenue, with a reported revenue of €27,296,513 in May 2024. With 92,501 transactions and over 3.1 million sessions, metro.de has a strong foothold in the market. In terms of average order value (AOV), metro.de falls within the range of €275-300, and has a solid conversion rate of 2.50-3.00%. In contrast, competitors like xxlgastro.de and gastro-hero.de have lower revenues, transactions, and sessions, with higher AOVs but lower conversion rates. intergastro.de, on the other hand, shows potential with a higher conversion rate similar to metro.de, albeit with lower revenue and fewer transactions. Overall, metro.de appears to be a dominant player in the market, leading in revenue, transactions, and sessions compared to its competitors.

#1 intergastro.de
434.9K
Revenue
66.4K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
#2 gastro-hero.de
1.7M
Revenue
317K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
#3 xxlgastro.de
868.2K
Revenue
139.2K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
#4 deutschesee.de
354.2K
Revenue
237.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#5 send-a-fish.de
220.3K
Revenue
65.4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for kaufland.dekaufland.de
Favicon for mediamarkt.demediamarkt.de
Favicon for wayfair.dewayfair.de
Favicon for metro.demetro.de
$27.3M
Favicon for manomano.demanomano.de
Favicon for vidaxl.devidaxl.de
Favicon for gastro-hero.degastro-hero.de
Favicon for xxlgastro.dexxlgastro.de
Favicon for papstar-shop.depapstar-shop.de
Favicon for intergastro.deintergastro.de
TOP MARKET PERFORMERSby revenue
1
Favicon for kaufland.dekaufland.de
$95.1M
2
Favicon for mediamarkt.demediamarkt.de
3
Favicon for wayfair.dewayfair.de
4
Favicon for metro.demetro.de
5
Favicon for manomano.demanomano.de
6
Favicon for vidaxl.devidaxl.de
7
Favicon for gastro-hero.degastro-hero.de
8
Favicon for xxlgastro.dexxlgastro.de
9
Favicon for papstar-shop.depapstar-shop.de
10
Favicon for intergastro.deintergastro.de
metro.de vs top market performers
metro.de
top retailers
conversion rate vs average order value for metro.de and its competitors
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metro.de brandsby revenue

1
Logo for stalgastStalgast
Top retailers:amazon.degastroshark.deebay.de
2
Logo for combisteelCombisteel
Top retailers:ebay.dexxlgastro.de
3
Logo for vidaxlVidaxl
Top retailers:amazon.debedbathandbeyond.comotto.de
4
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Top retailers:amazon.deonline-moebel-kaufen.dewayfair.de
5
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Top retailers:amazon.comcurrys.co.ukwalmart.com

metro.de categoriesby revenue

1
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
2
Ice Makers
Top retailers:amazon.comsamsclub.comamazon.co.uk
3
Kitchen Appliances
Top retailers:keurig.comamazon.comtemu.com
4
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Top retailers:ebay.commacys.cometsy.com
5
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Top retailers:apple.comamazon.comebay.com
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brands overtime comparison

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metro.de channels

Identify top traffic channels that drive growth for metro.deand discover how performance of traffic channels has changed over time.

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metro.de Google Ads spend

Evaluate metro.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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metro.de devices

Review metro.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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metro.de top markets

Explore metro.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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metro.de country & global rank

Assess the ranking of metro.de among other retailers within its primary country and worldwide.

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