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Apr 2024
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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

Favicon for aftco.comaftco.com

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461.8K
Revenue
123.5K
Sessions
2.5-3.0%
Conversion rate
$125-150
Average order value
Online only revenue for aftco.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

AFTCO.com is an online retail platform offering a wide range of fishing apparel, gear, and accessories. Their product lineup includes fishing shirts, shorts, rain gear, hats, gloves, face shields, and tackle to cater to the needs of fishing enthusiasts. The website provides a convenient online shopping experience.

aftco.com’s revenueOVER TIME
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Over the past three months, aftco.com revenue has experienced decline of 22%, compared to the preceding three months.

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aftco.com revenue decline for last six months
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OVERVIEW
aftco.com in the e-commerce_and_shopping industry had a revenue of $602,509, conversion rate of 2.00-2.50%, AOV of $125-150, and 186,468 sessions in March 2024. The median revenue in the category is $136,892, with the largest store being qvc.com at $110,862,394. A very high conversion rate is 3.39%, low is 0.88%. A very high AOV is $352, while a very low is $59. The highest sessions are at 27,729,043 from michaels.com, with a median of 58,563 sessions.
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aftco.com competitors

When comparing aftco.com to its competitors in the fishing apparel industry, several key metrics stand out. aftco.com has a revenue of $602,509 with 4,329 transactions and 186,468 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In contrast, pelagicgear.com has a lower revenue of $343,174 with 2,427 transactions and 127,704 sessions, similar AOV and a slightly lower conversion rate. simmsfishing.com outperforms aftco.com with a revenue of $1,295,615, 5,789 transactions, and 231,178 sessions, with a higher AOV of $200-225 and a similar conversion rate. hukgear.com also surpasses aftco.com with $1,193,648 in revenue, 6,074 transactions, and 171,198 sessions, boasting a higher AOV of $175-200 and a conversion rate of 3.50-4.00%. Overall, aftco.com competes well in terms of revenue and conversion rate, but lags behind in total transactions and sessions compared to some of its competitors.

#1 pelagicgear.com
293.9K
Revenue
103.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#2 hookandtackle.com
39.6K
Revenue
20.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 simmsfishing.com
1.4M
Revenue
239.4K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
#4 hukgear.com
1.3M
Revenue
193K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
#5 guyharvey.com
174.6K
Revenue
82K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
CLOSEST COMPETITORSby revenue
Favicon for tackledirect.comtackledirect.com
Favicon for simmsfishing.comsimmsfishing.com
Favicon for hukgear.comhukgear.com
Favicon for aftco.comaftco.com
$461.8K
Favicon for guyharvey.comguyharvey.com
Favicon for vaporapparel.comvaporapparel.com
Favicon for overunderclothing.comoverunderclothing.com
Favicon for dsgouterwear.comdsgouterwear.com
Favicon for hookandtackle.comhookandtackle.com
Favicon for fishhippie.comfishhippie.com
TOP MARKET PERFORMERSby revenue
1
Favicon for tackledirect.comtackledirect.com
$2.6M
2
Favicon for simmsfishing.comsimmsfishing.com
3
Favicon for hukgear.comhukgear.com
4
Favicon for aftco.comaftco.com
5
Favicon for guyharvey.comguyharvey.com
6
Favicon for vaporapparel.comvaporapparel.com
7
Favicon for overunderclothing.comoverunderclothing.com
8
Favicon for dsgouterwear.comdsgouterwear.com
9
Favicon for hookandtackle.comhookandtackle.com
10
Favicon for fishhippie.comfishhippie.com
aftco.com vs top market performers
aftco.com
top retailers
conversion rate vs average order value for aftco.com and its competitors
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aftco.com brandsby revenue

1
Logo for aftco logoAftco Logo
2
Logo for aftco large boat decal blue - view 2Aftco Large Boat Decal Blue - View 2
3
Logo for belt velcro strap black - view 2Belt Velcro Strap Black - View 2

aftco.com categoriesby revenue

1
Shorts
Top retailers:gymshark.comhollisterco.comlululemon.com
2
Shirts & Tops
Top retailers:gap.comhollisterco.comhm.com
3
Sporting Goods
Top retailers:ebay.comtemu.comikea.com
4
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Top retailers:temu.comfarfetch.comnike.com
5
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Top retailers:freepeople.comhm.comtommy.com
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brands overtime comparison

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aftco.com channels

Identify top traffic channels that drive growth for aftco.comand discover how performance of traffic channels has changed over time.

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aftco.com Google Ads spend

Evaluate aftco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aftco.com devices

Review aftco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aftco.com top markets

Explore aftco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aftco.com country & global rank

Assess the ranking of aftco.com among other retailers within its primary country and worldwide.

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