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Jul 2025
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Home/Insights/Retailers/saltlife.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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81.9K
Revenue
68.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Saltlife.com is a website that offers a range of products related to ocean-inspired lifestyle. It sells a variety of apparel for men, women, and children, including t-shirts, board shorts, swimwear, and accessories. Additionally, the site features outdoor and active lifestyle gear such as hats, beach towels, and accessories.

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saltlife.com's revenueOVER TIME
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Over the past three months, saltlife.com revenue has experienced growth of 64%, compared to the preceding three months.

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saltlife.com revenue growth for last six months
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OVERVIEW
saltlife.com's revenue for online sales in the FASHION AND APPAREL industry for July 2025 was $81,911, with a conversion rate of 1.00-1.50% and an AOV of $100-125. The store had 68,170 sessions during the month. The highest revenue in the industry was $817,680,251 from shein.com, with a conversion rate of 2.96% and an AOV of $402. The store with the most sessions was also shein.com with 294,721,604, while the median sessions in the industry were 36,317.
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saltlife.com competitors

In July 2025, saltlife.com generated $81,911 in revenue from 721 transactions and 68,170 sessions, with an Average Order Value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. Comparing saltlife.com to its competitors, pelagicgear.com leads with $241,078 in revenue from 1,665 transactions and 100,819 sessions, with an AOV of $125-$150 and a conversion rate of 1.50-2.00%. hookandtackle.com follows with $34,269 revenue from 389 transactions and 16,330 sessions, featuring a lower AOV of $75-$100 but a higher conversion rate of 2.00-2.50%. aftco.com outperforms saltlife.com as well, with $340,315 revenue from 2,340 transactions and 171,164 sessions, sharing the same AOV range but a slightly higher conversion rate. casualtropicalwear.com has a notably higher AOV of $550-$575 but lower revenue, while guyharvey.com has a higher AOV of $250-$275 but a lower conversion rate.

pelagicgear.com screenshot
#1 pelagicgear.com
241.1K
Revenue
100.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
hookandtackle.com screenshot
#2 hookandtackle.com
34.3K
Revenue
16.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
aftco.com screenshot
#3 aftco.com
340.3K
Revenue
171.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
casualtropicalwear.com screenshot
#4 casualtropicalwear.com
21.2K
Revenue
2.7K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
guyharvey.com screenshot
#5 guyharvey.com
80.3K
Revenue
46K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
saltlife.com vs top market performers
saltlife.com
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conversion rate vs average order value for saltlife.com and its competitors
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Revenue share by device at saltlife.com

In July large majority of sales on saltlife.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on saltlife.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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saltlife.com channels

Identify top traffic channels that drive growth for saltlife.comand discover how performance of traffic channels has changed over time.

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saltlife.com Google Ads spend

Evaluate saltlife.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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saltlife.com devices

Review saltlife.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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saltlife.com top markets

Explore saltlife.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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saltlife.com country & global rank

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