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Mar 2026
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Home/Insights/Retailers/saltlife.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for saltlife.comsaltlife.com

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86.4K
Revenue
Mar 26
55.2K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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Saltlife.com is a website that offers a range of products related to ocean-inspired lifestyle. It sells a variety of apparel for men, women, and children, including t-shirts, board shorts, swimwear, and accessories. Additionally, the site features outdoor and active lifestyle gear such as hats, beach towels, and accessories.

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saltlife.com Annual Revenue and Growth

saltlife.com's annual sales on its online store amounted to $773.3K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$773.3K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
saltlife.com revenue by year

saltlife.com's monthly revenueOVER TIME
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Over the past three months, saltlife.com revenue has experienced growth of 7.8%, compared to the preceding three months.

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saltlife.com revenue growth for last six months
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OVERVIEW
In March 2026, saltlife.com generated $86,361 in online sales, slightly surpassing the FASHION AND APPAREL median of $83,040, with a conversion rate of 1.00-1.50%, below the category average of 3.14%. Their average order value (AOV) ranged from $100-125, significantly lower than the high of $377 in the industry. The site recorded 55,248 sessions, above the median of 36,457, but far below the market leader, shein.com, which dominated with $945,812,338 in revenue and 298,145,068 sessions, highlighting saltlife.com’s growth potential within a competitive market.
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saltlife.com competitors

In March 2026, saltlife.com generated a revenue of $86,361 with 775 transactions and 55,248 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. When compared to its competitors, pelagicgear.com stands out with a revenue of $254,157 from 1,683 transactions and 96,291 sessions, an AOV of $150-175, and a conversion rate of 1.50-2.00%. aftco.com also performed well with a revenue of $423,315, 2,942 transactions, 168,867 sessions, an AOV of $125-150, and a conversion rate of 1.50-2.00%. While hookandtackle.com had a lower revenue of $59,042, it achieved a high conversion rate of 2.50-3.00%. Overall, saltlife.com's performance metrics were competitive, but there is room for growth in terms of revenue and transactions when compared to some of its competitors.

pelagicgear.com screenshot
#1 pelagicgear.com
254.2K
Revenue
96.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
hookandtackle.com screenshot
#2 hookandtackle.com
59K
Revenue
22.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
aftco.com screenshot
#3 aftco.com
423.3K
Revenue
168.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
casualtropicalwear.com screenshot
#4 casualtropicalwear.com
32.8K
Revenue
4.1K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
guyharvey.com screenshot
#5 guyharvey.com
69.4K
Revenue
25.6K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
saltlife.com vs top market performers
saltlife.com
top retailers
conversion rate vs average order value for saltlife.com and its competitors
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Revenue share by device at saltlife.com

In March large majority of sales on saltlife.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In March large majority of sales on saltlife.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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saltlife.com channels

Identify top traffic channels that drive growth for saltlife.comand discover how performance of traffic channels has changed over time.

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saltlife.com Google Ads spend

Evaluate saltlife.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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saltlife.com devices

Review saltlife.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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saltlife.com top markets

Explore saltlife.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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saltlife.com country & global rank

Assess the ranking of saltlife.com among other retailers within its primary country and worldwide.

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