Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/saltlife.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for saltlife.comsaltlife.com

Start benchmarking for free
Sign in with GoogleSign up with Google
188.9K
Revenue
Aug 26
97.6K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
Loading...

Saltlife.com is a website that offers a range of products related to ocean-inspired lifestyle. It sells a variety of apparel for men, women, and children, including t-shirts, board shorts, swimwear, and accessories. Additionally, the site features outdoor and active lifestyle gear such as hats, beach towels, and accessories.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

saltlife.com Annual Revenue and Growth

saltlife.com's annual sales on its online store amounted to $773.3K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$773.3K
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
saltlife.com revenue by year

saltlife.com's monthly revenueOVER TIME
View real-time data

Over the past three months, saltlife.com revenue has experienced growth of 88%, compared to the preceding three months.

View real-time data
saltlife.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
saltlife.com has a conversion rate of 1.50-2.00%, which is within the typical range for fashion and apparel stores. In August 2026, the site generated $189,000 in revenue, significantly above the $87,900 seen by an average fashion and apparel store. The average order value (AOV) is $100-125, also within the typical range of $84 to $408. With 97,600 sessions, traffic is substantially higher than the 37,200 sessions of an average fashion and apparel store, illustrating strong consumer interest and engagement.
Read more

saltlife.com competitors

In August 2026, saltlife.com trails its competitors significantly in revenue, generating $189,000 compared to pelagicgear.com’s $329,000 and aftco.com’s $232,000. While saltlife.com processes 1,596 transactions, it ranks third behind pelagicgear.com and aftco.com, which have 2,083 and 1,642 transactions, respectively. However, saltlife.com surpasses hookandtackle.com, which has only 1,155 transactions. In terms of sessions, saltlife.com ranks second with 97,600, ahead of pelagicgear.com's 82,200 but behind aftco.com’s 120,000 sessions. The average order value (AOV) for saltlife.com ranges from $100-125, which is lower than pelagicgear.com’s $150-175 and aftco.com’s $125-150. The conversion rate for saltlife.com is between 1.50-2.00%, while pelagicgear.com leads with 2.50-3.00%.

pelagicgear.com screenshot
#1 pelagicgear.com
328.8K
Revenue
82.2K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
hookandtackle.com screenshot
#2 hookandtackle.com
100K
Revenue
36.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
aftco.com screenshot
#3 aftco.com
232.4K
Revenue
120.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
casualtropicalwear.com screenshot
#4 casualtropicalwear.com
20.9K
Revenue
2.6K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
guyharvey.com screenshot
#5 guyharvey.com
117.8K
Revenue
57.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
saltlife.com vs top market performers
saltlife.com
top retailers
conversion rate vs average order value for saltlife.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at saltlife.com

In August large majority of sales on saltlife.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In August large majority of sales on saltlife.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

Industries saltlife.com operates in

saltlife.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

saltlife.com channels

Identify top traffic channels that drive growth for saltlife.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

saltlife.com Google Ads spend

Evaluate saltlife.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

saltlife.com devices

Review saltlife.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

saltlife.com top markets

Explore saltlife.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

saltlife.com country & global rank

Assess the ranking of saltlife.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard