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Sep 2024
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Home/Insights/Retailers/simplicity.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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1.2M
Revenue
553.9K
Sessions
1.5-2.0%
Conversion rate
$100-125
Average order value
Online only revenue for simplicity.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Simplicity.com is your source for pattern designer collections. Shop your favorite brands including Simplicity, McCalls, Know Me, Butterick & more.

simplicity.com’s revenueOVER TIME
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Over the past three months, simplicity.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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simplicity.com revenue decline for last six months
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OVERVIEW
simplicity.com in the HOME AND GARDEN industry had a revenue of $1,209,194 with a conversion rate of 1.50-2.00% and an AOV of $100-125 in September 2024. The highest revenue in the category was $1,448,485,203 from homedepot.com, while the highest conversion rate was 3.34% and AOV was $713. simplicity.com had 553,919 sessions, compared to the highest of 152,323,099 from homedepot.com and a median of 38,771 sessions in the HOME AND GARDEN industry.
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simplicity.com competitors

When comparing simplicity.com to its competitors in the sewing patterns and supplies industry, simplicity.com stands out in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. simplicity.com generated a revenue of $1,209,194 from 10,262 transactions and 553,919 sessions with an AOV of $100-125 and a conversion rate of 1.50-2.00%. In contrast, its competitors such as jaycotts.co.uk, sewdirect.com, peekaboopatternshop.com, burdastyle.com, and patternreview.com had lower revenue, transactions, and sessions. For example, patternreview.com had the highest revenue at $2,123,371 but with lower transactions and sessions compared to simplicity.com. Additionally, simplicity.com had a higher AOV compared to most of its competitors, indicating that customers tend to spend more per order on the platform. The conversion rate of simplicity.com also falls within a competitive range among its peers, showcasing its efficiency in turning sessions into transactions.

#1 sewdirect.com
74.2K
Revenue
71.8K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#2 patternreview.com
2.1M
Revenue
685.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
#3 jaycotts.co.uk
105.5K
Revenue
38.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 peekaboopatternshop.com
182.6K
Revenue
97K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#5 burdastyle.com
150.7K
Revenue
126K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
simplicity.com vs top market performers
simplicity.com
top retailers
conversion rate vs average order value for simplicity.com and its competitors
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simplicity.com brandsby revenue

1
Logo for mccall&#x27Mccall&#x27
Top retailers:lovecrafts.com
2
Logo for new lookNew Look
3
Logo for simplicity non-patternSimplicity Non-pattern

simplicity.com categoriesby revenue

1
Apparel & Accessories
2
Arts & Entertainment
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brands overtime comparison

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simplicity.com channels

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simplicity.com Google Ads spend

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simplicity.com devices

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simplicity.com top markets

Explore simplicity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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simplicity.com country & global rank

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