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Aug 2025
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Home/Insights/Retailers/lovecrafts.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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3.5M
Revenue
Aug 25
1.7M
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Shop craft supplies, yarn and free patterns at LoveCrafts, the home of Makefulness. Knitting, crochet, embroidery, sewing, quilting and tons of inspiration.

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lovecrafts.com Annual Revenue and Growth

lovecrafts.com's annual sales on its online store amounted to $69.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$69.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lovecrafts.com revenue by year

lovecrafts.com's monthly revenueOVER TIME
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Over the past three months, lovecrafts.com revenue has experienced decline of 22%, compared to the preceding three months.

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lovecrafts.com revenue decline for last six months
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OVERVIEW
In August 2025, lovecrafts.com in the CRAFTS industry reported a revenue of $3,498,439 with a median revenue of $39,588, a conversion rate of 1.50-2.00%, AOV of $100-125, and 1,708,134 sessions. The highest online store in this category is hobbylobby.com with $9,402,824 in revenue and 16,511,390 sessions. Very high conversion rates in the CRAFTS are 4.43% while very low are 0.88%. Additionally, very high AOV is $314 and very low AOV is $41, while the median sessions are 15,195.
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lovecrafts.com competitors

In August 2025, lovecrafts.com stood out among its competitors in terms of revenue, with $3,498,439. hobbycraft.co.uk followed closely behind with $3,832,986, while yarnspirations.com lagged behind at $1,777,590. lovecrafts.com had a significant number of transactions at 31,680, with hobbycraft.co.uk leading with 71,934 transactions. However, yarnspirations.com had the highest number of sessions at 1,961,711 compared to lovecrafts.com's 1,708,134. In the average order value (AOV) category, woolandthegang.com had the highest range at $200-$225, while lovecrafts.com and hobbycraft.co.uk were in the mid-range at $100-$125. Conversion rates were relatively consistent across all platforms, with hobbycraft.co.uk leading at 2.50-3.00%. lovecrafts.com maintained a competitive position in the market, showcasing strong performance alongside its key competitors.

yarnspirations.com screenshot
#1 yarnspirations.com
1.8M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
treasurie.com screenshot
#2 treasurie.com
190K
Revenue
213.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
hobbycraft.co.uk screenshot
#3 hobbycraft.co.uk
3.8M
Revenue
2.9M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
woolandthegang.com screenshot
#4 woolandthegang.com
477.2K
Revenue
149.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
lionbrand.com screenshot
#5 lionbrand.com
803.3K
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
lovecrafts.com vs top market performers
lovecrafts.com
top retailers
conversion rate vs average order value for lovecrafts.com and its competitors
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Revenue share by device at lovecrafts.com

In August large majority of sales on lovecrafts.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In August large majority of sales on lovecrafts.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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lovecrafts.com channels

Identify top traffic channels that drive growth for lovecrafts.comand discover how performance of traffic channels has changed over time.

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lovecrafts.com Google Ads spend

Evaluate lovecrafts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lovecrafts.com devices

Review lovecrafts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lovecrafts.com top markets

Explore lovecrafts.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lovecrafts.com country & global rank

Assess the ranking of lovecrafts.com among other retailers within its primary country and worldwide.

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