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Sep 2025
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Home/Insights/Retailers/planetbeauty.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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728.6K
Revenue
Sep 25
136.9K
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Planetbeauty.com is a retail website offering an assortment of beauty and skincare products. Their inventory comprises an extensive collection of cosmetics, hair care, fragrances, bath and body products, as well as tools and accessories. The site provides a convenient online platform for customers to explore and purchase a wide range of beauty essentials.

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planetbeauty.com Annual Revenue and Growth

planetbeauty.com's annual sales on its online store amounted to $6.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.9M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
planetbeauty.com revenue by year

planetbeauty.com's monthly revenueOVER TIME
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Over the past three months, planetbeauty.com revenue has experienced growth of 3.1%, compared to the preceding three months.

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planetbeauty.com revenue growth for last six months
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OVERVIEW
In September 2025, planetbeauty.com achieved remarkable online sales of $728,564, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, with a solid conversion rate between 4.50-5.00%, slightly above the industry high of 4.54%. Its average order value (AOV) ranged from $100-125, compared to the high benchmark of $203 and a low of $47 in the sector. With 136,854 sessions, planetbeauty.com outperformed the median of 18,928, yet remains far behind industry leader Sephora's 45,764,193 sessions, indicating strong engagement despite the competitive landscape.
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planetbeauty.com competitors

When comparing planetbeauty.com to its competitors in September 2025, some clear trends emerge. While planetbeauty.com generated a revenue of $728,564 from 6,583 transactions and 136,854 sessions, with an average order value (AOV) ranging between $100-125 and a conversion rate of 4.50-5.00%, it falls behind in revenue compared to some competitors. For instance, saloncentric.com leads the pack with a revenue of $4,639,016 from 36,760 transactions and 512,581 sessions, boasting a higher AOV of $125-150 and a conversion rate of 7.00-7.50%. Similarly, beautybrands.com also outperforms planetbeauty.com with a revenue of $1,305,625, 10,281 transactions, and 158,502 sessions, along with a higher AOV and conversion rate. However, planetbeauty.com maintains a competitive edge in terms of conversion rate compared to some of its competitors like beautycarechoices.com and loveamika.com.

beautycarechoices.com screenshot
#1 beautycarechoices.com
181K
Revenue
88.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
beautybrands.com screenshot
#2 beautybrands.com
1.3M
Revenue
158.5K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
saloncentric.com screenshot
#3 saloncentric.com
4.6M
Revenue
512.6K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
loveamika.com screenshot
#4 loveamika.com
586.3K
Revenue
248.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bumbleandbumble.com screenshot
#5 bumbleandbumble.com
830.9K
Revenue
180.4K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
planetbeauty.com vs top market performers
planetbeauty.com
top retailers
conversion rate vs average order value for planetbeauty.com and its competitors
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Revenue share by device at planetbeauty.com

In September large majority of sales on planetbeauty.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on planetbeauty.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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planetbeauty.com channels

Identify top traffic channels that drive growth for planetbeauty.comand discover how performance of traffic channels has changed over time.

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planetbeauty.com Google Ads spend

Evaluate planetbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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planetbeauty.com devices

Review planetbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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planetbeauty.com top markets

Explore planetbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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planetbeauty.com country & global rank

Assess the ranking of planetbeauty.com among other retailers within its primary country and worldwide.

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