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Dec 2025
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Home/Insights/Retailers/nowfoods.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for nowfoods.comnowfoods.com

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889.9K
Revenue
Dec 25
707.3K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Nowfoods.com is a website that sells a variety of products, including natural foods, dietary supplements, and personal care items. They strive to provide wholesome and high-quality options to customers. The website offers a user-friendly interface for convenient browsing and purchasing.

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nowfoods.com Annual Revenue and Growth

nowfoods.com's annual sales on its online store amounted to $13.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$13.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
nowfoods.com revenue by year

nowfoods.com's monthly revenueOVER TIME
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Over the past three months, nowfoods.com revenue has experienced decline of 6.3%, compared to the preceding three months.

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nowfoods.com revenue decline for last six months
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OVERVIEW
In December 2025, nowfoods.com generated $889,929 in online sales, significantly surpassing the HEALTH median of $63,260, but far below the leading roguefitness.com at $23,554,774; with a conversion rate of 2.00-2.50%, it remains competitive against a high benchmark of 4.51% and a low of 1.17%, while its average order value (AOV) of $50-75 is slightly above the lower threshold of $55 but below the high of $217; the site recorded 707,322 sessions, greatly exceeding the median of 29,226 yet trailing the 4,503,015 sessions of myprotein.com.
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nowfoods.com competitors

In December 2025, nowfoods.com generated a revenue of $889,929 with 16,857 transactions and 707,322 sessions. The average order value (AOV) ranged from $50-$75, and the conversion rate was between 2.00-2.50%. When compared to its competitors, nowfoods.com falls behind in terms of revenue generation. swansonvitamins.com leads the pack with $13,531,025 in revenue, 128,448 transactions, and 1,569,167 sessions. Its AOV is higher at $100-$125, and the conversion rate is significantly better at 8.00-8.50%. Other competitors like puritan.com and vitaminshoppe.com also outperform nowfoods.com in terms of revenue, transactions, sessions, and conversion rates. However, nowfoods.com does have a competitive advantage in terms of AOV when compared to some competitors like pureformulas.com and sbnf.net.

swansonvitamins.com screenshot
#1 swansonvitamins.com
13.5M
Revenue
1.6M
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
sbnf.net screenshot
#2 sbnf.net
24.3K
Revenue
5.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
puritan.com screenshot
#3 puritan.com
2.1M
Revenue
412.3K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
pureformulas.com screenshot
#4 pureformulas.com
1.6M
Revenue
554.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vitaminshoppe.com screenshot
#5 vitaminshoppe.com
6.9M
Revenue
2.3M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
nowfoods.com vs top market performers
nowfoods.com
top retailers
conversion rate vs average order value for nowfoods.com and its competitors
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Revenue share by device at nowfoods.com

In December large majority of sales on nowfoods.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on nowfoods.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nowfoods.com channels

Identify top traffic channels that drive growth for nowfoods.comand discover how performance of traffic channels has changed over time.

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nowfoods.com Google Ads spend

Evaluate nowfoods.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nowfoods.com devices

Review nowfoods.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nowfoods.com top markets

Explore nowfoods.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nowfoods.com country & global rank

Assess the ranking of nowfoods.com among other retailers within its primary country and worldwide.

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