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Oct 2025
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Home/Insights/Retailers/naturemade.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.1M
Revenue
Oct 25
760.8K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Naturemade.com is a comprehensive website that provides a wide range of nature-inspired products. The site offers various types of items like vitamins, minerals, supplements, and herbal products, all formulated to support personal wellbeing. With a focus on natural ingredients and quality, customers can explore a diverse selection of health-oriented products.

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naturemade.com Annual Revenue and Growth

naturemade.com's annual sales on its online store amounted to $13.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$13.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
naturemade.com revenue by year

naturemade.com's monthly revenueOVER TIME
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Over the past three months, naturemade.com revenue has experienced growth of 0.75%, compared to the preceding three months.

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naturemade.com revenue growth for last six months
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OVERVIEW
In October 2025, naturemade.com, operating in the HEALTH industry, achieved online sales revenue of $1,056,768, significantly surpassing the median of $51,854, with a conversion rate of 2.00-2.50%, below the high of 4.43%, while its average order value (AOV) ranged between $50-75, notably lower than the sector's high of $216; with 760,756 sessions, naturemade.com demonstrated robust engagement compared to the median of 24,697, but remained distant from the top competitor, roguefitness.com, which led with $17,110,976 in revenue and myprotein.com, recording 4,774,056 sessions.
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naturemade.com competitors

When comparing naturemade.com to its competitors in October 2025, we see that puritan.com leads in revenue with $2,219,082, followed by everlywell.com with $2,403,410. In terms of transactions, puritan.com also has the highest at 18,800, while everlywell.com has 15,505. However, in terms of sessions, puritan.com has the lowest at 404,135, while everlywell.com has 564,612. The average order value (AOV) for puritan.com and everlywell.com is higher at $100-175, compared to naturemade.com and other competitors. When it comes to conversion rate, puritan.com leads with 4.50-5.00, followed by ritual.com with 2.50-3.00, everlywell.com with 2.50-3.00, naturemade.com with 2.00-2.50, nowfoods.com with 2.50-3.00, and nordic.com with 1.00-1.50.

puritan.com screenshot
#1 puritan.com
2.2M
Revenue
404.1K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
ritual.com screenshot
#2 ritual.com
1.4M
Revenue
544K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
nordic.com screenshot
#3 nordic.com
353.3K
Revenue
537.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
nowfoods.com screenshot
#4 nowfoods.com
1M
Revenue
690.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
everlywell.com screenshot
#5 everlywell.com
2.4M
Revenue
564.6K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
naturemade.com vs top market performers
naturemade.com
top retailers
conversion rate vs average order value for naturemade.com and its competitors
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Revenue share by device at naturemade.com

In October large majority of sales on naturemade.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on naturemade.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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naturemade.com channels

Identify top traffic channels that drive growth for naturemade.comand discover how performance of traffic channels has changed over time.

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naturemade.com Google Ads spend

Evaluate naturemade.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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naturemade.com devices

Review naturemade.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naturemade.com top markets

Explore naturemade.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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naturemade.com country & global rank

Assess the ranking of naturemade.com among other retailers within its primary country and worldwide.

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