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Mar 2026
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Home/Insights/Retailers/nutricost.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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594.9K
Revenue
Mar 26
353.1K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Nutricost.com is an online platform that offers customers a variety of dietary supplements and nutritional products. They have an extensive product range, including vitamins, minerals, protein powders, sports nutrition supplements, and health-focused offerings. Nutricost.com aims to provide consumers with accessible options to support their wellness and fitness goals.

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nutricost.com Annual Revenue and Growth

nutricost.com's annual sales on its online store amounted to $5.5M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$5.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
nutricost.com revenue by year

nutricost.com's monthly revenueOVER TIME
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Over the past three months, nutricost.com revenue has experienced decline of 65%, compared to the preceding three months.

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nutricost.com revenue decline for last six months
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OVERVIEW
In March 2026, nutricost.com generated $594,902 in online sales, significantly outperforming the health industry median of $93,471, though still far behind the category leader, walgreens.com, at $117,045,566; with a conversion rate of 2.00-2.50%, nutricost is above the low end of the spectrum but below the high benchmark of 5.0%; the average order value (AOV) ranged between $75-100, which is moderate compared to the industry’s high of $360; finally, nutricost recorded 353,115 sessions, substantially exceeding the health category median of 26,828 but dwarfed by walgreens.com’s impressive 60,662,904 sessions.
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nutricost.com competitors

In March 2026, nutricost.com had a revenue of $594,902 with 7,798 transactions and 353,115 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. When compared to its competitors, purebulk.com had a revenue of $425,332 with 3,166 transactions and 86,765 sessions, showing a higher AOV of $125-$150 and a conversion rate of 3.50-4.00%. bulksupplements.com led the pack with a revenue of $3,208,758, 37,679 transactions, and 993,025 sessions, while nowfoods.com followed closely with a revenue of $1,010,158. microingredients.com and nutrabio.com fell behind nutricost.com in revenue, transactions, and sessions, with varying AOV and conversion rates. Overall, nutricost.com remains competitive within the industry but could focus on increasing its conversion rate to match some of the top-performing competitors.

purebulk.com screenshot
#1 purebulk.com
425.3K
Revenue
86.8K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
bulksupplements.com screenshot
#2 bulksupplements.com
3.2M
Revenue
993K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
nowfoods.com screenshot
#3 nowfoods.com
1M
Revenue
678.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
microingredients.com screenshot
#4 microingredients.com
730.9K
Revenue
230.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
nutrabio.com screenshot
#5 nutrabio.com
180.7K
Revenue
136.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
nutricost.com vs top market performers
nutricost.com
top retailers
conversion rate vs average order value for nutricost.com and its competitors
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Revenue share by device at nutricost.com

In March large majority of sales on nutricost.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on nutricost.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nutricost.com channels

Identify top traffic channels that drive growth for nutricost.comand discover how performance of traffic channels has changed over time.

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nutricost.com Google Ads spend

Evaluate nutricost.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nutricost.com devices

Review nutricost.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nutricost.com top markets

Explore nutricost.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nutricost.com country & global rank

Assess the ranking of nutricost.com among other retailers within its primary country and worldwide.

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