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May 2025
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Home/Insights/Retailers/nutricost.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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406.2K
Revenue
235.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
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Nutricost.com is an online platform that offers customers a variety of dietary supplements and nutritional products. They have an extensive product range, including vitamins, minerals, protein powders, sports nutrition supplements, and health-focused offerings. Nutricost.com aims to provide consumers with accessible options to support their wellness and fitness goals.

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nutricost.com's revenueOVER TIME
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Over the past three months, nutricost.com revenue has experienced growth of 16%, compared to the preceding three months.

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nutricost.com revenue growth for last six months
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OVERVIEW
In May 2025, nutricost.com in the HEALTH industry reported revenue of $406,196, conversion rate of 1.50-2.00%, AOV of $75-100, and sessions of 235,918. The highest online store revenue was $84,074,439 from walgreens.com, highest conversion rate was 5.31%, highest AOV was $353, and highest sessions were 54,921,193. The median revenue in the HEALTH was $93,599, median sessions were 27,872, while the lowest conversion rate was 1.38% and lowest AOV was $55.
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nutricost.com competitors

In May 2025, nutricost.com lagged behind its competitors in terms of revenue, with $406,196 compared to bulksupplements.com's $2,831,219 and nowfoods.com's $950,801. nutricost.com also had fewer transactions at 4,703, in contrast to bulksupplements.com's 36,926. However, nutricost.com had a similar average order value (AOV) of $75-100 compared to both nutrabio.com and bulksupplements.com. Conversion rate-wise, nutricost.com fell short with a rate of 1.50-2.00%, while purebulk.com boasted the highest conversion rate of 4.50-5.00%. Despite facing stiff competition in the supplements market, nutricost.com held its ground in terms of AOV but needs to focus on increasing revenue and transactions to catch up with the industry leaders.

purebulk.com screenshot
#1 purebulk.com
450.4K
Revenue
66.3K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
bulksupplements.com screenshot
#2 bulksupplements.com
2.8M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
nowfoods.com screenshot
#3 nowfoods.com
950.8K
Revenue
601.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
microingredients.com screenshot
#4 microingredients.com
224.2K
Revenue
91.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
nutrabio.com screenshot
#5 nutrabio.com
207.1K
Revenue
103.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nutricost.com vs top market performers
nutricost.com
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conversion rate vs average order value for nutricost.com and its competitors
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Revenue share by device at nutricost.com

In May large majority of sales on nutricost.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.

In May large majority of sales on nutricost.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.
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nutricost.com channels

Identify top traffic channels that drive growth for nutricost.comand discover how performance of traffic channels has changed over time.

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nutricost.com Google Ads spend

Evaluate nutricost.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nutricost.com devices

Review nutricost.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nutricost.com top markets

Explore nutricost.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nutricost.com country & global rank

Assess the ranking of nutricost.com among other retailers within its primary country and worldwide.

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