Mar 2024

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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

mypillow.com

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7.9M

Revenue

1.6M

Sessions

2.5-3.0%

Conversion rate

$175-200

Average order value

Online only revenue for mypillow.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

mypillow.com’s revenueOVER TIME
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Over the past three months, mypillow.com revenue has experienced decline of 21%, compared to the preceding three months.

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mypillow.com revenue decline for last six months

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OVERVIEW

mypillow.com, an online retailer in the home and garden industry, generated $7,918,273 in online sales revenue in March 2024, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $175-200. The site had 1,640,374 sessions during the month. Comparatively, the highest revenue in the category was from harborfreight.com at $139,932,392, with a conversion rate of 2.96% and an AOV of $685. The lowest conversion rate was 0.75% and the lowest AOV was $93, while the median revenue and sessions in the home and garden sector were $194,550 and 49,361 respectively.

mypillow.com competitors

When comparing mypillow.com to its competitors in the pillow industry, mypillow.com stands out in terms of revenue, with a significant lead at $7,918,273. In terms of transactions, mypillow.com also leads with 41,456 transactions. However, in terms of sessions, mypillow.com ranks third with 1,640,374 sessions, behind pillowcube.com and pillows.com. The Average Order Value (AOV) for mypillow.com falls within the mid-range at $175-200, whereas competitors like flandb.com and pillowguy.com have higher AOVs in the range of $275-300. Additionally, mypillow.com's conversion rate of 2.50-3.00% is on par with pillowcube.com, indicating a strong ability to convert sessions into transactions. Overall, mypillow.com's dominance in revenue and transactions showcases its strength in the competitive pillow market.

#1 pillowguy.com

75.7K

Revenue

27.3K

Sessions

0.5-1.0%

Conv. rate

$275-300

AOV

#2 pillows.com

300.7K

Revenue

85.2K

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#3 pillowpets.com

129.3K

Revenue

59.3K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#4 pillowcube.com

Revenue

280.7K

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

#5 flandb.com

259K

Revenue

80.3K

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

mypillow.com vs top market performers

mypillow.com

top retailers

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mypillow.com brandsby revenue

Mypillow Foam Mattress

Slippers Special

Mypillow Bath Robes

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mypillow.com categoriesby revenue

Mattresses

Top retailers:macys.com purple.com saatva.com

Home & Garden

Top retailers:ebay.com temu.com etsy.com

Shoes

Top retailers:nike.com farfetch.com dsw.com

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Top retailers:asos.com temu.com chrono24.com

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Top retailers:amazon.de gap.com ebay.com

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mypillow.com channels

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mypillow.com Google Ads spend

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mypillow.com devices

Review mypillow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mypillow.com top markets

Explore mypillow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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