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Home/Insights/Retailers/smythjewelers.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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115.6K
Revenue
Jan 26
32.3K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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SmythJewelers.com is an online platform that offers a wide range of jewelry products. Their inventory includes engagement rings, wedding bands, bracelets, necklaces, earrings, and watches. They provide customers the option to explore high-quality jewelry from various renowned brands through their user-friendly website.

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smythjewelers.com Annual Revenue and Growth

smythjewelers.com's annual sales on its online store amounted to $1.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
smythjewelers.com revenue by year

smythjewelers.com's monthly revenueOVER TIME
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Over the past three months, smythjewelers.com revenue has experienced growth of 161%, compared to the preceding three months.

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smythjewelers.com revenue growth for last six months
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OVERVIEW
In January 2026, smythjewelers.com generated $115,574 in online sales, slightly above the LIFESTYLE industry median of $113,738, with a conversion rate ranging from 0.50-1.00%, below the high of 4.07% but above the low of 0.69%. The average order value (AOV) stood at $450-475, outperforming the low end of $78 and just above the median of $386 in the LIFESTYLE sector. With 32,287 sessions, smythjewelers.com trails behind the LIFESTYLE leader, mueller.de, which has 4,109,646 sessions, and is also below the median LIFESTYLE sessions of 54,998, indicating opportunities for growth.
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smythjewelers.com competitors

In January 2026, smythjewelers.com reported a revenue of $115,574 with 255 transactions and 32,287 sessions, resulting in an average order value (AOV) of $450-$475 and a conversion rate of 0.50-1.00%. In comparison, kendrascott.com generated significantly higher revenue of $4,969,652 with 33,685 transactions and 2,464,054 sessions. They had a lower AOV of $125-$150 but a slightly higher conversion rate of 1.00-1.50%. mackenzie-childs.com and lillypulitzer.com also outperformed smythjewelers.com in terms of revenue, transactions, and sessions. However, borsheims.com had a revenue of $437,986 with 738 transactions and 111,266 sessions, along with a higher AOV of $575-$600 but a comparable conversion rate of 0.50-1.00%. Overall, smythjewelers.com lagged behind its competitors in terms of revenue and transaction volume, but had a similar conversion rate.

kendrascott.com screenshot
#1 kendrascott.com
5M
Revenue
2.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
mackenzie-childs.com screenshot
#2 mackenzie-childs.com
2.2M
Revenue
760.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
lillypulitzer.com screenshot
#3 lillypulitzer.com
5.9M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
borsheims.com screenshot
#4 borsheims.com
438K
Revenue
111.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
catsmeowpersonalized.com screenshot
#5 catsmeowpersonalized.com
7.2K
Revenue
3.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
smythjewelers.com vs top market performers
smythjewelers.com
top retailers
conversion rate vs average order value for smythjewelers.com and its competitors
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Revenue share by device at smythjewelers.com

In January large majority of sales on smythjewelers.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In January large majority of sales on smythjewelers.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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brands overtime comparison

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smythjewelers.com channels

Identify top traffic channels that drive growth for smythjewelers.comand discover how performance of traffic channels has changed over time.

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smythjewelers.com Google Ads spend

Evaluate smythjewelers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smythjewelers.com devices

Review smythjewelers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smythjewelers.com top markets

Explore smythjewelers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smythjewelers.com country & global rank

Assess the ranking of smythjewelers.com among other retailers within its primary country and worldwide.

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