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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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886.4K
Revenue
221.4K
Sessions
2.0-2.5%
Conversion rate
$175-200
Average order value
Online only revenue for lancome.fr, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

lancome.fr is the official website of Lancôme, a renowned cosmetics and skincare brand. The website offers a wide range of products, including makeup, skincare, fragrances, and beauty accessories. Lancômes website provides customers with detailed product information, beauty tips, online shopping options, and contact details for customer support.

lancome.fr’s revenueOVER TIME
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Over the past three months, lancome.fr revenue has experienced decline of 26%, compared to the preceding three months.

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lancome.fr revenue decline for last six months
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OVERVIEW
lancome.fr's performance metrics for August 2024 in the BEAUTY AND COSMETICS industry include: online sales revenue of $886,423 (median $55,432), conversion rate of 2.00-2.50% (4.4% is high, 1.36% is low), AOV of $175-200 ($186 is high, $48 is low), and 221,400 sessions (median 24,118). The largest online store in this category is ulta.com with $83,234,865 in revenue and the store with the highest sessions is sephora.com with 40,912,844 sessions.
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lancome.fr competitors

When comparing lancome.fr to its competitors in the beauty industry, lancome-usa.com stands out with the highest revenue of $6,228,377 and the most transactions at 58,458. However, it has a lower conversion rate of 4.00-4.50% compared to lancome.fr's 2.00-2.50%. L'oreal.com also performs well with a revenue of $3,761,249 and a higher AOV of $200-225, but a slightly lower conversion rate than lancome.fr. On the other hand, samparfums.es lags behind with the lowest revenue of $89,009 and transactions at 869. In terms of sessions, lancome-usa.com leads with 1,322,345, while samparfums.es has the least with 51,559. Overall, lancome.fr holds its own in terms of revenue, transactions, and conversion rate among its competitors, showcasing its strong performance in the beauty market.

#1 samparfums.es
89K
Revenue
51.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 lancome-usa.com
6.2M
Revenue
1.3M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
#3 loreal.com
3.8M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
lancome.fr vs top market performers
lancome.fr
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conversion rate vs average order value for lancome.fr and its competitors
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lancome.fr brandsby revenue

lancome.fr categoriesby revenue

1
Face Makeup
2
Lotion & Moisturizer
3
Perfume & Cologne
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brands overtime comparison

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lancome.fr channels

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lancome.fr Google Ads spend

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lancome.fr devices

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lancome.fr top markets

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lancome.fr country & global rank

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