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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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31.9K
Revenue
22.1K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for johnmasters.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

John Masters is an informational website offering a wide range of natural beauty and personal care products. The site provides resources on organic ingredients, product details, and educational content on sustainable practices. It offers hair, skin, and body care items that are produced with a focus on eco-friendly and natural principles.

johnmasters.com’s revenueOVER TIME
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Over the past three months, johnmasters.com revenue has experienced decline of 45%, compared to the preceding three months.

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johnmasters.com revenue decline for last six months
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OVERVIEW
In August 2024, johnmasters.com in the BEAUTY AND COSMETICS industry had online sales revenue of $31,860 (median: $55,432) with a conversion rate of 2.00-2.50% (high: 4.4%, low: 1.36%) and an average order value of $50-75 (high: $186, low: $48). The website received 22,082 sessions (median: 24,118) while the highest sessions were at 40,912,844 from sephora.com. ulta.com had the largest revenue of $83,234,865 in the same category.
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johnmasters.com competitors

When comparing johnmasters.com to its competitors, we can see that it falls behind in terms of revenue and transactions. While johnmasters.com generated $31,860 in revenue from 488 transactions with 22,082 sessions, misterpompadour.com had a slightly lower revenue of $31,306 but had 598 transactions from 19,432 sessions. On the other hand, churchcalifornia.com outperformed both with $75,899 in revenue from 1,277 transactions and 27,798 sessions. In terms of Average Order Value (AOV), all three companies are in the range of $50-100, with churchcalifornia.com having the highest AOV of $75-100. However, when it comes to conversion rate, johnmasters.com and malie.com tie at 2.00-2.50, while churchcalifornia.com leads with a conversion rate of 4.50-5.00. Overall, johnmasters.com can improve its performance in terms of revenue and transactions to compete more effectively with its counterparts.

#1 churchcalifornia.com
75.9K
Revenue
27.8K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
#2 malie.com
66.7K
Revenue
37.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 misterpompadour.com
31.3K
Revenue
19.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
johnmasters.com vs top market performers
johnmasters.com
top retailers
conversion rate vs average order value for johnmasters.com and its competitors
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Top products on johnmasters.comby revenue

#1 Hair Spray
$29
Price
$31.7K
Revenue
#2 Scalp Stimulating Shampoo with Spearmint & Meadowsweet
$28.9
Price
$24.5K
Revenue
#3 Scalp Conditioning Shampoo with Zinc & Sage
$33.8
Price
$23.3K
Revenue
#4 Deep Moisturizing Conditioner with Lavender & Avocado
$33
Price
Revenue
#5 Volumizing Shampoo With Rosemary And Peppermint
$29.7
Price
Revenue
#6 Volumizing Conditioner with Rosemary & Peppermint
$30
Price
Revenue
#7 Hydrate & Protect Hair Milk with Rose & Apricot
$27.6
Price
Revenue
#8 Daily Nourishing Shampoo with Lavender & Rosemary
$27.7
Price
Revenue
#9 Deep Moisturizing Shampoo with Evening Primrose
$32.5
Price
Revenue
#10 Hair Paste
$24
Price
Revenue
#1 Hair Spray
$29
Price
$31.7K
Revenue
#2 Scalp Stimulating Shampoo with Spearmint & Meadowsweet
$28.9
Price
$24.5K
Revenue
#3 Scalp Conditioning Shampoo with Zinc & Sage
$33.8
Price
$23.3K
Revenue
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johnmasters.com brandsby revenue

1
Logo for john masters organicsJohn Masters Organics

johnmasters.com categoriesby revenue

1
Hair Styling Products
2
Shampoo & Conditioner
3
Health & Beauty
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brands overtime comparison

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johnmasters.com channels

Identify top traffic channels that drive growth for johnmasters.comand discover how performance of traffic channels has changed over time.

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johnmasters.com Google Ads spend

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johnmasters.com devices

Review johnmasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnmasters.com top markets

Explore johnmasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnmasters.com country & global rank

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