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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for malie.commalie.com

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40.8K
Revenue
Apr 26
28.5K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Malie.com is an online retailer that offers a variety of beauty and skincare products. The website sells items such as cleansers, moisturizers, masks, and serums. Additionally, they provide a range of bath and body products, fragrance items, and essential oils. They also offer gift sets and natural home products.

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malie.com Annual Revenue and Growth

malie.com's annual sales on its online store amounted to $506.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$506.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
malie.com revenue by year

malie.com's monthly revenueOVER TIME
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Over the past three months, malie.com revenue has experienced decline of 52%, compared to the preceding three months.

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malie.com revenue decline for last six months
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OVERVIEW
In April 2026, malie.com generated $40,789 in online sales, surpassing the BEAUTY AND COSMETICS median of $40,161, with a conversion rate of 2.00-2.50%, which is within the industry range but below the high of 4.38%. Their average order value (AOV) of $50-75 aligns closely with the industry low of $45, while the median sessions at 28,483 exceed the median of 20,819, yet fall significantly short of Sephora's 84,653,344 sessions. Overall, malie.com demonstrates competitive performance metrics in its category, with potential for improvement in conversion rates and AOV.
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malie.com competitors

As of April 2026, malie.com outperforms its competitors in overall revenue and transactions. It generated $40,789 from 595 transactions across 28,483 sessions, yielding an average order value (AOV) between $50-75 and a conversion rate of 2.00-2.50%. In contrast, hawaiianbodyproducts.com reported $5,103 in revenue with a conversion rate of 3.00-3.50% but only 64 transactions. Similarly, hawaiianbathbody.com had $4,317 in revenue from 100 transactions, while julesandgemhawaii.com generated $11,497 with a higher conversion rate of 3.50-4.00%. lavanila.com closely trails malie.com at $34,921 but falls short in both revenue and transactions, while leahlaniskincare.com achieved $28,753 with a lower conversion rate of 1.50-2.00%. Overall, malie.com leads in revenue and transaction volume, despite having a slightly lower conversion rate than some competitors.

hawaiianbodyproducts.com screenshot
#1 hawaiianbodyproducts.com
5.1K
Revenue
1.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
hawaiianbathbody.com screenshot
#2 hawaiianbathbody.com
4.3K
Revenue
3K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
julesandgemhawaii.com screenshot
#3 julesandgemhawaii.com
11.5K
Revenue
5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
lavanila.com screenshot
#4 lavanila.com
34.9K
Revenue
22.3K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
leahlaniskincare.com screenshot
#5 leahlaniskincare.com
28.8K
Revenue
21.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
malie.com vs top market performers
malie.com
top retailers
conversion rate vs average order value for malie.com and its competitors
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Revenue share by device at malie.com

In April large majority of sales on malie.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In April large majority of sales on malie.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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malie.com channels

Identify top traffic channels that drive growth for malie.comand discover how performance of traffic channels has changed over time.

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malie.com Google Ads spend

Evaluate malie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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malie.com devices

Review malie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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malie.com top markets

Explore malie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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malie.com country & global rank

Assess the ranking of malie.com among other retailers within its primary country and worldwide.

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