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Jul 2025
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Home/Insights/Retailers/fragranceshop.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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414.5K
Revenue
219.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Shop for fragrances, discount perfume, cologne and gift sets for men and women at Fragrance Shop

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fragranceshop.com's revenueOVER TIME
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Over the past three months, fragranceshop.com revenue has experienced growth of 36%, compared to the preceding three months.

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fragranceshop.com revenue growth for last six months
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OVERVIEW
fragranceshop.com in the BEAUTY AND COSMETICS industry had a revenue of $414,458 in July 2025, with a conversion rate of 2.00-2.50% and an AOV of $75-100, attracting 219,909 sessions. The highest revenue was $113,233,299 from themancompany.com, the highest conversion rate was 4.31%, and the highest AOV was $211, while the lowest conversion rate was 1.0% and the lowest AOV was $51. sephora.com had the highest number of sessions at 41,064,568, with a median of 20,909 sessions in the BEAUTY AND COSMETICS industry.
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fragranceshop.com competitors

In July 2025, fragranceshop.com outperformed some of its competitors in terms of revenue, with a total of $414,458. Among its competitors, foreverlux.com came closest with $270,959 in revenue, followed by perfumania.com at $253,002. fragranceshop.com also had the highest number of transactions at 4,515, surpassing foreverlux.com and perfumania.com. However, in terms of conversion rate, fragranceshop.com fell behind foreverlux.com, which had a conversion rate of 3.00-3.50 compared to fragranceshop.com's 2.00-2.50. In contrast, fragranceshop.com had a similar average order value (AOV) range of $75-100 to both foreverlux.com and perfumania.com. Despite facing tough competition from established players like foreverlux.com and perfumania.com, fragranceshop.com demonstrated strong performance in revenue and transactions, showcasing its competitiveness in the fragrance market.

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42.3K
Sessions
2.0-2.5%
Conv. rate
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AOV
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21.2K
Revenue
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Sessions
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#3 foreverlux.com
271K
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Sessions
3.0-3.5%
Conv. rate
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AOV
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208.2K
Revenue
269.5K
Sessions
0.5-1.0%
Conv. rate
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AOV
perfumania.com screenshot
#5 perfumania.com
253K
Revenue
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Sessions
0.5-1.0%
Conv. rate
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AOV
fragranceshop.com vs top market performers
fragranceshop.com
top retailers
conversion rate vs average order value for fragranceshop.com and its competitors
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Revenue share by device at fragranceshop.com

In July large majority of sales on fragranceshop.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on fragranceshop.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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fragranceshop.com channels

Identify top traffic channels that drive growth for fragranceshop.comand discover how performance of traffic channels has changed over time.

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fragranceshop.com Google Ads spend

Evaluate fragranceshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fragranceshop.com devices

Review fragranceshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragranceshop.com top markets

Explore fragranceshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragranceshop.com country & global rank

Assess the ranking of fragranceshop.com among other retailers within its primary country and worldwide.

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