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Sep 2024
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Home/Insights/Retailers/fragranceshop.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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320.7K
Revenue
134.3K
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for fragranceshop.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Shop for fragrances, discount perfume, cologne and gift sets for men and women at Fragrance Shop

fragranceshop.com’s revenueOVER TIME
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Over the past three months, fragranceshop.com revenue has experienced decline of 21%, compared to the preceding three months.

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fragranceshop.com revenue decline for last six months
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OVERVIEW
In September 2024, fragranceshop.com, a BEAUTY AND COSMETICS retailer, generated online sales revenue of $320,674 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. This performance places them below the industry median revenue of $53,315, but above the low end of the AOV range. In comparison, the top online store in the category, ulta.com, achieved revenue of $114,902,798. fragranceshop.com received 134,271 sessions, below the median of 22,216, but significantly less than the highest sessions from sephora.com at 41,256,765.
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fragranceshop.com competitors

When comparing fragranceshop.com to its competitors in the fragrance industry, some key metrics stand out. fragranceshop.com generated a revenue of $320,674 from 3,779 transactions and 134,271 sessions in September 2024, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.50% to 3.00%. In contrast, competitors like foreverlux.com had a higher revenue of $572,229 from 6,005 transactions and 156,651 sessions, with a higher AOV of $75 to $100 and a conversion rate of 3.50% to 4.00%. fragranceoutlet.com also performed well with a revenue of $219,517, 2,351 transactions, 159,198 sessions, AOV of $75 to $100, but a lower conversion rate of 1.00% to 1.50%. Overall, while fragranceshop.com holds its own in terms of revenue and transactions, there is room for improvement in increasing conversion rates to match some of its competitors.

#1 perfume-empire.com
64.6K
Revenue
45K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 99perfume.com
17.6K
Revenue
19.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
#3 foreverlux.com
572.2K
Revenue
156.7K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 fragranceoutlet.com
219.5K
Revenue
159.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 perfumania.com
320.6K
Revenue
284.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragranceshop.com vs top market performers
fragranceshop.com
top retailers
conversion rate vs average order value for fragranceshop.com and its competitors
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fragranceshop.com channels

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fragranceshop.com Google Ads spend

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fragranceshop.com devices

Review fragranceshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragranceshop.com top markets

Explore fragranceshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragranceshop.com country & global rank

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