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Mar 2026
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Home/Insights/Retailers/fragranceshop.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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721K
Revenue
Mar 26
307.3K
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Shop for fragrances, discount perfume, cologne and gift sets for men and women at Fragrance Shop

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fragranceshop.com Annual Revenue and Growth

fragranceshop.com's annual sales on its online store amounted to $4.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
fragranceshop.com revenue by year

fragranceshop.com's monthly revenueOVER TIME
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Over the past three months, fragranceshop.com revenue has experienced growth of 30%, compared to the preceding three months.

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fragranceshop.com revenue growth for last six months
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OVERVIEW
In March 2026, fragranceshop.com generated $720,983 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $47,335, while its conversion rate of 2.50-3.00% remains competitive against a high benchmark of 4.7%. With an average order value (AOV) of $75-100, it also falls below the sector's high of $190. The website attracted 307,337 sessions, far surpassing the median of 20,520 but dwarfed by Sephora's impressive 60,417,169 sessions, highlighting fragranceshop.com's strong position within a competitive industry despite trailing larger players like ulta.com and Sephora.
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fragranceshop.com competitors

In March 2026, fragranceshop.com outperformed its competitors in terms of revenue with $720,983. The website also had the highest number of transactions at 8,425 and sessions at 307,337. The average order value (AOV) for fragranceshop.com ranged from $75-$100, and the conversion rate was between 2.50-3.00%. In comparison, perfume-empire.com had a revenue of $52,420, 99perfume.com had a revenue of $36,656, foreverlux.com had a revenue of $243,655, fragranceoutlet.com had a revenue of $219,421, and perfumania.com had a revenue of $381,056. Among the competitors, foreverlux.com had the highest AOV at $100-$125 and the highest conversion rate at 3.50-4.00%. However, fragranceshop.com remained a top performer in revenue, transactions, sessions, and conversion rate in the online fragrance industry in March 2026.

perfume-empire.com screenshot
#1 perfume-empire.com
52.4K
Revenue
38.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
99perfume.com screenshot
#2 99perfume.com
36.7K
Revenue
23.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
foreverlux.com screenshot
#3 foreverlux.com
243.7K
Revenue
64.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
fragranceoutlet.com screenshot
#4 fragranceoutlet.com
219.4K
Revenue
288K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
perfumania.com screenshot
#5 perfumania.com
381.1K
Revenue
350.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fragranceshop.com vs top market performers
fragranceshop.com
top retailers
conversion rate vs average order value for fragranceshop.com and its competitors
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Revenue share by device at fragranceshop.com

In March large majority of sales on fragranceshop.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on fragranceshop.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fragranceshop.com channels

Identify top traffic channels that drive growth for fragranceshop.comand discover how performance of traffic channels has changed over time.

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fragranceshop.com Google Ads spend

Evaluate fragranceshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fragranceshop.com devices

Review fragranceshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fragranceshop.com top markets

Explore fragranceshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fragranceshop.com country & global rank

Assess the ranking of fragranceshop.com among other retailers within its primary country and worldwide.

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