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Dec 2024
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Home/Insights/Retailers/rossmann.de
TRANSACTION INTELLIGENCE - DEC 2024 GLOBALLY

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10.1M
Revenue
8.8M
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for rossmann.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

rossmann.de is a German retail website that offers a wide range of goods, including personal care items, beauty products, household essentials, baby supplies, health and wellness products, as well as photo services. They have a selection of over 20,000 products that cater to various needs and preferences.

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rossmann.de’s revenueOVER TIME
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Over the past three months, rossmann.de revenue has experienced growth of 9.2%, compared to the preceding three months.

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rossmann.de revenue growth for last six months
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OVERVIEW
In December 2024, rossmann.de in the HEALTH industry had a revenue of $10,096,498, conversion rate of 1.50-2.00%, AOV of $50-75, and 8,839,697 sessions. The highest revenue in the category was $118,347,145 from walgreens.com, with a conversion rate of 5.07%, AOV of $367, and 69,639,650 sessions. The median revenue, conversion rate, AOV, and sessions for HEALTH were $105,679, 28,241, $56, and 28,241 respectively.
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rossmann.de competitors

In comparing rossmann.de to its competitors based on the data from December 2024, it is clear that rossmann.de lags behind in terms of revenue generation. rossman.de's revenue of €10,096,498 is significantly lower than that of its top competitor, douglas.de, which boasts a revenue of €46,567,841. In terms of transactions, rossmann.de also falls short with 152,682 transactions compared to dm.de's 689,472 transactions. However, rossmann.de does have a competitive conversion rate of 1.50-2.00%, which is on par with mueller.de and douglas.de. The average order value (AOV) for rossmann.de falls within the range of €50-75, placing it in the middle compared to its competitors, with flaconi.de having the highest AOV of €75-100. Overall, rossmann.de faces tough competition in the German online retail market, particularly in terms of revenue and transaction volume.

#1 dm.de
32.2M
Revenue
24.8M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#2 mueller.de
17.4M
Revenue
10M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 douglas.de
46.6M
Revenue
12.1M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
#4 shop-apotheke.com
22.8M
Revenue
14.5M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
#5 flaconi.de
16M
Revenue
5.6M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rossmann.de vs top market performers
rossmann.de
top retailers
conversion rate vs average order value for rossmann.de and its competitors
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rossmann.de channels

Identify top traffic channels that drive growth for rossmann.deand discover how performance of traffic channels has changed over time.

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rossmann.de Google Ads spend

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rossmann.de devices

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rossmann.de top markets

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rossmann.de country & global rank

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