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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

caldrea.com

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23.6K

Revenue

8.3K

Sessions

3.0-3.5%

Conversion rate

$75-100

Average order value

Online only revenue for caldrea.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

Caldrea.com is a website that offers a range of upscale household cleaning products. The site features a variety of naturally-derived soaps, detergents, and cleaners that are available for purchase. Additionally, Caldrea.com provides information on their commitment to multi-surface effectiveness and responsible sourcing, making them a popular choice for eco-conscious consumers.

caldrea.com’s revenueOVER TIME
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Over the past three months, caldrea.com revenue has experienced growth of 33%, compared to the preceding three months.

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caldrea.com revenue growth for last six months

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OVERVIEW

In September 2024, caldrea.com in the home_and_garden industry had online sales revenue of $23,577, conversion rate of 3.00-3.50%, AOV of $75-100, and 8,262 sessions. The median revenue for HOME AND GARDEN was $143,955, with homedepot.com leading with $1,448,485,203. A very high conversion rate in the industry was 3.34%, with a low of 0.75%. A very high AOV was $713, and a low was $93. The store with the highest sessions was homedepot.com at 152,323,099, while the median for HOME AND GARDEN was 38,771.

caldrea.com competitors

When comparing caldrea.com to its competitors, we can see that it falls behind in terms of revenue, with only $23,577 in comparison to top performer calderalab.com at $546,778 and thymes.com at $320,755. In terms of transactions, caldrea.com has 276, while calderalab.com leads with 6,576 transactions. The site also lags in sessions with 8,262 compared to calderalab.com's 132,223 sessions. However, caldrea.com does have a competitive average order value (AOV) of $75-100, similar to calderalab.com, but lower than tundra.com at $200-225. The conversion rate of caldrea.com at 3.00-3.50% is also respectable, although below thymes.com at 5.00-5.50%. Overall, while caldrea.com may not be the top performer in all metrics, it holds its own in the competitive landscape.

#1 calderalab.com

546.8K

Revenue

132.2K

Sessions

4.5-5.0%

Conv. rate

$75-100

AOV

#2 handmadelaconner.com

Revenue

Sessions

4.5-5.0%

Conv. rate

$50-75

AOV

#3 thymes.com

320.8K

Revenue

52.7K

Sessions

5.0-5.5%

Conv. rate

$100-125

AOV

#4 murchison-hume.com

64K

Revenue

26.6K

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#5 tundra.com

73.8K

Revenue

7.3K

Sessions

4.5-5.0%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

caldrea.com vs top market performers

caldrea.com

top retailers

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caldrea.com brandsby revenue

Caldrea

Top retailers:tundra.com amazon.co.uk amazon.com

caldrea.com categoriesby revenue

Fabric Refreshers

Top retailers:bathandbodyworks.com amazon.com thisworks.com

Liquid Hand Soap

Top retailers:amazon.com bathandbodyworks.com walmart.com

Laundry Detergent

Top retailers:amazon.com safeway.com kroger.com

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Top retailers:amazon.com amazon.co.uk walmart.com

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Top retailers:etsy.com marksandspencer.com ebay.com

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caldrea.com channels

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caldrea.com Google Ads spend

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caldrea.com devices

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caldrea.com top markets

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