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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

avon.de

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104.4K

Revenue

50.7K

Sessions

2.5-3.0%

Conversion rate

$50-75

Average order value

Online only revenue for avon.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: GERMANY
Website category: BEAUTY AND COSMETICS

Avon Online Shop Deutschland

avon.de’s revenueOVER TIME
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Over the past three months, avon.de revenue has experienced growth of 25%, compared to the preceding three months.

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avon.de revenue growth for last six months

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OVERVIEW

avon.de in the BEAUTY AND COSMETICS industry had a revenue of $104,412, a conversion rate of 2.50-3.00%, an AOV of $50-75, and 50,747 sessions in September 2024. Compared to the industry median revenue of $53,315, avon.de performed above average. However, its conversion rate and AOV were within the normal range. Despite not having the highest numbers in the industry, avon.de's performance metrics suggest a steady and consistent online presence in the competitive beauty and cosmetics market.

avon.de competitors

In September 2024, avon.de reported a revenue of 104,412 with 1,446 transactions and 50,747 sessions, boasting an average order value (AOV) of 50-75 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, avon.de outperformed drhauschka.de in revenue, transactions, and sessions. However, avon.com surpassed avon.de by a large margin with a revenue of 4,164,782, 53,580 transactions, and 3,062,262 sessions, despite having a similar AOV and conversion rate. On the other hand, ezebra.de reported higher revenue than avon.de at 321,026, with 2,840 transactions and 121,183 sessions, while having a higher AOV of 100-125, but a slightly lower conversion rate of 2.00-2.50%. Overall, avon.de falls behind avon.com but outperforms drhauschka.de and competes closely with ezebra.de in terms of key performance metrics.

#1 avon.com

4.2M

Revenue

3.1M

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#2 ezebra.de

321K

Revenue

121.2K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#3 drhauschka.de

46.1K

Revenue

47.3K

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

avon.de vs top market performers

avon.de

top retailers

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avon.de brandsby revenue

Incandessence

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Avon True

Top retailers:ebay.co.uk

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Top retailers:amazon.com

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avon.de categoriesby revenue

Perfume & Cologne

Top retailers:macys.com amazon.com nordstrom.com

Eye Makeup

Top retailers:thrivecausemetics.com amazon.com ulta.com

Health & Beauty

Top retailers:temu.com next.co.uk sainsburys.co.uk

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Top retailers:amazon.com eva.ua aesop.com

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Top retailers:next.co.uk maccosmetics.com ulta.com

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avon.de channels

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avon.de Google Ads spend

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avon.de devices

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avon.de top markets

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