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Sep 2024
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Home/Insights/Retailers/adorebeauty.com.au
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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3.6M
Revenue
1.7M
Sessions
3.5-4.0%
Conversion rate
$50-75
Average order value
Online only revenue for adorebeauty.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adorebeauty.com.au offers a wide variety of beauty and personal care products for customers in Australia. The website sells brands spanning cosmetics, skincare, haircare, and fragrance categories. They provide an online shopping platform where users can browse and purchase products, conveniently delivered to their desired location.

adorebeauty.com.au’s revenueOVER TIME
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Over the past three months, adorebeauty.com.au revenue has experienced decline of 19%, compared to the preceding three months.

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adorebeauty.com.au revenue decline for last six months
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OVERVIEW
In September 2024, adorebeauty.com.au in the BEAUTY AND COSMETICS industry had online sales revenue of $3,560,663, a conversion rate of 3.50-4.00%, an AOV of $50-75, and 1,660,392 sessions. The median revenue in the industry is $53,315, with ulta.com leading at $114,902,798. High conversion rate in the industry is 4.62% and low is 1.45%. AOV varies from $191 to $49, and the highest sessions were at 41,256,765 from sephora.com, while the median was 22,216.
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adorebeauty.com.au competitors

adorebeauty.com.au lags behind its competitors in terms of revenue, transactions, and sessions. sephora.com leads the pack with a revenue of $55,872,764 and over 627,681 transactions, followed by ulta.com with $114,902,798 in revenue and 1,435,350 transactions. adorebeauty.com.au's revenue of $3,560,663 is significantly lower, with only 58,850 transactions and 1,660,392 sessions. However, adorebeauty.com.au boasts a higher conversion rate of 3.50-4.00%, surpassing some competitors like sephora.com and nourishedlife.com.au. adorebeauty.com.au's Average Order Value (AOV) falls in the mid-range of $50-75, while nourishedlife.com.au stands out with an AOV of $100-125. In summary, adorebeauty.com.au excels in conversion rate but needs to increase its revenue, transactions, and sessions to compete more effectively with the top players in the beauty industry.

#1 sephora.com
55.9M
Revenue
41.3M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#2 ulta.com
114.9M
Revenue
34.6M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#3 boots.com
70.5M
Revenue
26.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#4 lorealparisusa.com
1.3M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
#5 nourishedlife.com.au
293.1K
Revenue
100.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for caretobeauty.comcaretobeauty.com
Favicon for lorealparisusa.comlorealparisusa.com
Favicon for nourishedlife.com.aunourishedlife.com.au
TOP MARKET PERFORMERSby revenue
1
Favicon for ulta.comulta.com
$114.9M
2
Favicon for boots.comboots.com
3
Favicon for sephora.comsephora.com
4
Favicon for vogue.comvogue.com
5
Favicon for lookfantastic.comlookfantastic.com
6
Favicon for selfridges.comselfridges.com
7
Favicon for cultbeauty.comcultbeauty.com
8
Favicon for adorebeauty.com.auadorebeauty.com.au
9
Favicon for caretobeauty.comcaretobeauty.com
10
Favicon for lorealparisusa.comlorealparisusa.com
adorebeauty.com.au vs top market performers
adorebeauty.com.au
top retailers
conversion rate vs average order value for adorebeauty.com.au and its competitors
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adorebeauty.com.au brandsby revenue

1
Logo for adore beautyAdore Beauty
2
Logo for wellecoWelleco
Top retailers:lookfantastic.debluemercury.comamazon.com
3
Logo for mermade hairMermade Hair
Top retailers:currys.co.uklookfantastic.deamazon.com
4
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Top retailers:hismileteeth.comharrods.comebay.com
5
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Top retailers:amazon.comdillards.comfragrancenet.com

adorebeauty.com.au categoriesby revenue

1
Hair Straighteners
Top retailers:amazon.comulta.comdyson.com
2
Skin Care Tools
Top retailers:amazon.comnuskin.comdrdennisgross.com
3
Health & Beauty
Top retailers:temu.comnext.co.uksainsburys.co.uk
4
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Top retailers:dyson.comamazon.comcurrys.co.uk
5
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Top retailers:amazon.comulta.comamazon.de
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brands overtime comparison

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adorebeauty.com.au channels

Identify top traffic channels that drive growth for adorebeauty.com.auand discover how performance of traffic channels has changed over time.

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adorebeauty.com.au Google Ads spend

Evaluate adorebeauty.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adorebeauty.com.au devices

Review adorebeauty.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adorebeauty.com.au top markets

Explore adorebeauty.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adorebeauty.com.au country & global rank

Assess the ranking of adorebeauty.com.au among other retailers within its primary country and worldwide.

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