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May 2025
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Home/Insights/Retailers/jamesallen.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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17.7M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
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JamesAllen.com is an online retail platform specializing in diamond jewelry. The website features a vast collection of certified loose diamonds, engagement rings, wedding bands, earrings, and other jewelry accessories. They provide high-quality images and 360° videos, along with detailed information to guide customers in making informed purchasing decisions.

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jamesallen.com's revenueOVER TIME
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Over the past three months, jamesallen.com revenue has experienced decline of 18%, compared to the preceding three months.

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jamesallen.com revenue decline for last six months
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OVERVIEW
In May 2025, jamesallen.com, a LUXURY website, generated $17,674,979 in online sales revenue with a conversion rate of 1.00-1.50% and an AOV of $925-950. The highest conversion rate in the industry was 2.81%, while the lowest was 0.37%. The highest AOV was $1,008, and the lowest was $88. With 1,352,332 sessions, jamesallen.com ranked below pandora.net with 15,949,662 sessions, but above the industry median of 26,443 sessions.
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jamesallen.com competitors

In May 2025, jamesallen.com reported a revenue of $17,674,979 with 18,913 transactions and 1,352,332 sessions. Their average order value (AOV) ranges from $925 to $950, and their conversion rate is between 1.00% and 1.50%. Comparing James Allen to its competitors, brilliantearth.com leads the pack with a revenue of $49,767,067 from 63,083 transactions and 6,205,320 sessions. ritani.com follows with $2,724,319 revenue, 2,620 transactions, and 388,660 sessions, boasting a higher AOV of $1025 to $1050. helzberg.com and jared.com fall in between with revenues of $6,915,985 and $23,987,652 respectively, each with a similar number of transactions and sessions. diamondmansion.com lags behind significantly with only $62,249 in revenue, 83 transactions, and 39,411 sessions, showcasing the lowest AOV and conversion rate among the competitors.

brilliantearth.com screenshot
#1 brilliantearth.com
49.8M
Revenue
6.2M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
bluenile.com screenshot
#2 bluenile.com
27.5M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
ritani.com screenshot
#3 ritani.com
2.7M
Revenue
388.7K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
helzberg.com screenshot
#4 helzberg.com
6.9M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
jared.com screenshot
#5 jared.com
24M
Revenue
3.2M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
jamesallen.com vs top market performers
jamesallen.com
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conversion rate vs average order value for jamesallen.com and its competitors
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Revenue share by device at jamesallen.com

In May large majority of sales on jamesallen.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.

In May large majority of sales on jamesallen.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.
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brands overtime comparison

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jamesallen.com channels

Identify top traffic channels that drive growth for jamesallen.comand discover how performance of traffic channels has changed over time.

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jamesallen.com Google Ads spend

Evaluate jamesallen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jamesallen.com devices

Review jamesallen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jamesallen.com top markets

Explore jamesallen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jamesallen.com country & global rank

Assess the ranking of jamesallen.com among other retailers within its primary country and worldwide.

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