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May 2024
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Home/Insights/Retailers/wickandwireco.com.au
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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354.4K
Revenue
111.9K
Sessions
3.0-3.5%
Conversion rate
$75-100
Average order value
Online only revenue for wickandwireco.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: AUSTRALIA
  • Website category: MARKETPLACE

Wick & Wire Co. is an Australian online store, selling a wide range of high-quality vaping products. Their inventory includes electronic cigarettes, vape pens, mods, tanks, coils, and an extensive selection of premium e-liquids. Customers can find a variety of vaping accessories and reputable brands on their website wickandwireco.com.au.

wickandwireco.com.au’s revenueOVER TIME
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Over the past three months, wickandwireco.com.au revenue has experienced growth of 29%, compared to the preceding three months.

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wickandwireco.com.au revenue growth for last six months
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OVERVIEW
In May 2024, wickandwireco.com.au in the MARKETPLACE industry had a revenue of $354,403, conversion rate of 3.00-3.50%, AOV of $75-100, and 111,938 sessions. Compared to the median revenue of $655,387, largest store revenue of $9,325,084,211, high conversion rate of 4.4%, low conversion rate of 1.02%, high AOV of $284, low AOV of $54, and median sessions of 190,863, wickandwireco.com.au demonstrates solid performance metrics in online sales and user engagement.
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wickandwireco.com.au competitors

Compared to wickandwireco.com.au, one of its competitors, planetofthevapes.com, demonstrates higher performance metrics in May 2024. planetofthevapes.com generated a revenue of $2,358,683 from 18,334 transactions and 631,182 sessions, showcasing a larger scale of operations. Additionally, their average order value (AOV) ranges between $125-150, surpassing the AOV of wickandwireco.com.au. However, wickandwireco.com.au still maintains a competitive conversion rate of 3.00-3.50%, slightly higher than planetofthevapes.com's conversion rate of 2.50-3.00%. While planetofthevapes.com outperforms wickandwireco.com.au in terms of revenue and scale, wickandwireco.com.au maintains a strong conversion rate that signifies its effectiveness in turning sessions into transactions. Ultimately, both companies have their strengths, with wickandwireco.com.au excelling in conversion rates and planetofthevapes.com leading in revenue generation and AOV.

#1 planetofthevapes.com
2.4M
Revenue
631.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
wickandwireco.com.au vs top market performers
wickandwireco.com.au
top retailers
conversion rate vs average order value for wickandwireco.com.au and its competitors
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Top products on wickandwireco.com.auby revenue

#1 Mighty Plus by Storz and Bickel
$310.7
Price
$46.9K
Revenue
#2 Xmax V3 Pro Herbal Vaporizer
$87.8
Price
$29.5K
Revenue
#3 VOLCANO HYBRID ONYX DESKTOP VAPORIZER
$498.5
Price
$19.9K
Revenue
#4 Crafty Plus by Storz and Bickel
$217
Price
Revenue
#5 VOOPOO V.THRU PRO / VMATE REPLACEMENT PODS (2 PACK)
$8
Price
Revenue
#6 Mighty by Storz and Bickel
$258
Price
Revenue
#7 Xros Replacement Pods By Vaporesso
$13.9
Price
Revenue
#8 Airistech Airis VV 2.0 510 Cart Vape Pen
$13.1
Price
Revenue
#9 Z Series Coils by Geekvape
$13.9
Price
Revenue
#10 Dirty Harry by Not Another Tobacco
$15.1
Price
Revenue
#1 Mighty Plus by Storz and Bickel
$310.7
Price
$46.9K
Revenue
#2 Xmax V3 Pro Herbal Vaporizer
$87.8
Price
$29.5K
Revenue
#3 VOLCANO HYBRID ONYX DESKTOP VAPORIZER
$498.5
Price
$19.9K
Revenue
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wickandwireco.com.au brandsby revenue

wickandwireco.com.au categoriesby revenue

1
Vaporizers & Electronic Cigarettes
2
Food, Beverages & Tobacco
3
Tobacco Products
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brands overtime comparison

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wickandwireco.com.au channels

Identify top traffic channels that drive growth for wickandwireco.com.auand discover how performance of traffic channels has changed over time.

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wickandwireco.com.au Google Ads spend

Evaluate wickandwireco.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wickandwireco.com.au devices

Review wickandwireco.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickandwireco.com.au top markets

Explore wickandwireco.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickandwireco.com.au country & global rank

Assess the ranking of wickandwireco.com.au among other retailers within its primary country and worldwide.

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