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Sep 2025
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Home/Insights/Retailers/lighterusa.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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455.2K
Revenue
Sep 25
274.7K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Lighterusa.com is a website offering a diverse range of products for individuals seeking lighter-related items. They provide an extensive collection of lighters, from classic Zippo lighters to trendy novelty designs. Additionally, customers can find a variety of accessories, such as butane refills, lighter cases, and firestarter sets, on the platform.

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lighterusa.com Annual Revenue and Growth

lighterusa.com's annual sales on its online store amounted to $4.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lighterusa.com revenue by year

lighterusa.com's monthly revenueOVER TIME
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Over the past three months, lighterusa.com revenue has experienced growth of 22%, compared to the preceding three months.

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lighterusa.com revenue growth for last six months
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OVERVIEW
In September 2025, lighterusa.com achieved online sales of $455,242, significantly surpassing the TOBACCO median of $140,329, with a conversion rate of 2.50-3.00%, which is competitive but below the high benchmark of 5.61%. The average order value (AOV) ranged from $50-75, lower than the category high of $218. With 274,739 sessions, lighterusa.com far exceeded the median of 33,364 sessions, though still behind the leader, smokingpipes.com, which garnered 1,657,996 sessions, highlighting strong performance despite being in a competitive marketplace.
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lighterusa.com competitors

In September 2025, lighterusa.com stands out among its competitors in terms of revenue, with a total of $455,242. While vapewh.com comes close with $1,171,097, lighterusa.com surpasses bigdvapor.net, vpm.com, oozelife.com, and slickvapes.com. lighterusa.com also excels in the number of transactions, with 7,445 compared to vpm.com's 566. In terms of sessions, vapewh.com leads with 266,548 sessions, followed by lighterusa.com with 274,739 sessions. The average order value (AOV) for lighterusa.com falls within the range of $50-75, similar to bigdvapor.net, oozelife.com, and slickvapes.com, but lower than vapewh.com with an AOV of $75-100. When it comes to conversion rates, vapewh.com leads with 4.50-5.00, while lighterusa.com falls within the range of 2.50-3.00, outperforming bigdvapor.net, vpm.com, and slickvapes.com.

bigdvapor.net screenshot
#1 bigdvapor.net
83K
Revenue
83.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
vapewh.com screenshot
#2 vapewh.com
1.2M
Revenue
266.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
vpm.com screenshot
#3 vpm.com
66.7K
Revenue
60K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
oozelife.com screenshot
#4 oozelife.com
448.7K
Revenue
251.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
slickvapes.com screenshot
#5 slickvapes.com
50.9K
Revenue
39.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
lighterusa.com vs top market performers
lighterusa.com
top retailers
conversion rate vs average order value for lighterusa.com and its competitors
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Revenue share by device at lighterusa.com

In September large majority of sales on lighterusa.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on lighterusa.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lighterusa.com channels

Identify top traffic channels that drive growth for lighterusa.comand discover how performance of traffic channels has changed over time.

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lighterusa.com Google Ads spend

Evaluate lighterusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lighterusa.com devices

Review lighterusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lighterusa.com top markets

Explore lighterusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lighterusa.com country & global rank

Assess the ranking of lighterusa.com among other retailers within its primary country and worldwide.

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