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Nov 2025
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Home/Insights/Retailers/lighterusa.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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520.2K
Revenue
Nov 25
254.8K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Lighterusa.com is a website offering a diverse range of products for individuals seeking lighter-related items. They provide an extensive collection of lighters, from classic Zippo lighters to trendy novelty designs. Additionally, customers can find a variety of accessories, such as butane refills, lighter cases, and firestarter sets, on the platform.

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lighterusa.com Annual Revenue and Growth

lighterusa.com's annual sales on its online store amounted to $4.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lighterusa.com revenue by year

lighterusa.com's monthly revenueOVER TIME
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Over the past three months, lighterusa.com revenue has experienced growth of 25%, compared to the preceding three months.

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lighterusa.com revenue growth for last six months
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OVERVIEW
In November 2025, lighterusa.com achieved online sales of $520,192, significantly outperforming the TOBACCO industry median of $142,743, although still far from the category leader, cigarsinternational.com, at $21,646,867; with a conversion rate of 3.00-3.50%, it falls below the high of 5.56%, while its average order value (AOV) of $50-75 sits between the industry high of $216 and low of $64; additionally, the site recorded 254,758 sessions, well above the median of 30,932 but still trailing the leading store, smokingpipes.com, at 1,879,273 sessions.
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lighterusa.com competitors

When comparing lighterusa.com to its competitors in November 2025, it is clear that lighterusa.com stands out in terms of revenue with $520,192. vapewh.com comes closest with $704,837, while the rest of the competitors fall significantly below lighterusa.com in terms of revenue. In terms of transactions, lighterusa.com has 8,465 transactions, which is higher than most competitors except for vapewh.com with 7,596 transactions. lighterusa.com also has the highest number of sessions at 254,758, surpassing all competitors. Additionally, the average order value (AOV) for lighterusa.com falls within the range of $50-75, similar to most competitors. However, when it comes to conversion rate, lighterusa.com falls in the middle with a range of 3.00-3.50, with vapewh.com leading with a conversion rate of 4.50-5.00.

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lighterusa.com vs top market performers
lighterusa.com
top retailers
conversion rate vs average order value for lighterusa.com and its competitors
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Revenue share by device at lighterusa.com

In November large majority of sales on lighterusa.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on lighterusa.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lighterusa.com channels

Identify top traffic channels that drive growth for lighterusa.comand discover how performance of traffic channels has changed over time.

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lighterusa.com Google Ads spend

Evaluate lighterusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lighterusa.com devices

Review lighterusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lighterusa.com top markets

Explore lighterusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lighterusa.com country & global rank

Assess the ranking of lighterusa.com among other retailers within its primary country and worldwide.

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