Aug 2024

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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

waffleflower.com

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57.4K

Revenue

28.2K

Sessions

3.5-4.0%

Conversion rate

$50-75

Average order value

Online only revenue for waffleflower.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

Waffleflower.com is an online platform that sells a wide range of unique and creatively designed paper crafting products. Their inventory includes innovative stamps, dies, stencils, and patterned papers designed to inspire creativity in crafting enthusiasts. The website provides an easy and convenient shopping experience for individuals seeking quality paper crafting materials.

waffleflower.com’s revenueOVER TIME
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Over the past three months, waffleflower.com revenue has experienced growth of 28%, compared to the preceding three months.

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waffleflower.com revenue growth for last six months

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OVERVIEW

In August 2024, waffleflower.com, an online store in the home_and_garden industry, had a revenue of $57,400 with a median revenue of $148,608 in the category. The conversion rate was 3.50-4.00%, AOV was $50-75, and they had 28,193 sessions. The highest revenue in the industry was $1,427,926,403 from homedepot.com, with a conversion rate of 3.25% and AOV of $697. The lowest conversion rate was 0.73% and lowest AOV was $92. The highest sessions were 190,535,574 from homedepot.com, while the median sessions in the industry was 41,026.

waffleflower.com competitors

When comparing waffleflower.com to its competitors in the online craft industry based on August 2024 data, several key metrics stand out. heroarts.com leads the pack with a revenue of $508,751 from 2,374 transactions and 48,782 sessions, boasting a high average order value (AOV) of $200-$225 and a conversion rate of 4.50-5.00%. waffleflower.com, on the other hand, generated $57,400 in revenue from 1,014 transactions and 28,193 sessions, with an AOV of $50-$75 and a conversion rate of 3.50-4.00%. thegreetery.com lagged behind with $52,800 in revenue from 389 transactions and 23,612 sessions, offering an AOV of $125-$150 and a conversion rate of 1.50-2.00%. While waffleflower.com may not be at the top in terms of revenue, it maintains a competitive edge with a moderate AOV and conversion rate compared to its rivals.

#1 pinkfreshstudio.com

166.1K

Revenue

55.1K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 thegreetery.com

52.8K

Revenue

23.6K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#3 mftstamps.com

155.8K

Revenue

45.1K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#4 heroarts.com

508.8K

Revenue

48.8K

Sessions

4.5-5.0%

Conv. rate

$200-225

AOV

#5 concordand9th.com

139.7K

Revenue

26.2K

Sessions

4.5-5.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

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waffleflower.com vs top market performers

waffleflower.com

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Top products on waffleflower.comby revenue

#1 6.5x8.5 Grip Mat (v1)

$30

Price

$28.5K

Revenue

#2 Sneak Peek Club - Monthly

$30

Price

$24.7K

Revenue

#3 (Pre-Order) Postage Collage Bundle (Save 10%)

$54

Price

$23.2K

Revenue

#4 Postage Collage Die

$20

Price

Revenue

#5 Grip Mat Bundle (Save 10%)

$120

Price

Revenue

#6 (Pre-order) Postage Collage Wild Flower Stencil

$18

Price

Revenue

#7 Postage Collage Stamp Set

Price

Revenue

#8 Postage Collage Christmas Stencil

$24

Price

Revenue

#9 (Pre-Order) Postage Collage Coloring Stencil

$13

Price

Revenue

#10 (Pre-Order) Postage Collage 2024 Holiday Bundle (Save 15%)

$59

Price

Revenue

#1 6.5x8.5 Grip Mat (v1)

$30

Price

$28.5K

Revenue

#2 Sneak Peek Club - Monthly

$30

Price

$24.7K

Revenue

#3 (Pre-Order) Postage Collage Bundle (Save 10%)

$54

Price

$23.2K

Revenue

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waffleflower.com brandsby revenue

Waffle Flower X Karla Jodoin

Waffle Flower

Top retailers:amazon.com

Waffle Flower X Nina Yang

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waffleflower.com categoriesby revenue

Craft Measuring & Marking Tools

Top retailers:amazon.com amazon.de uline.com

Office Supplies

Top retailers:ebay.com digikey.com etsy.com

Home & Garden

Top retailers:etsy.com marksandspencer.com ebay.com

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Top retailers:lumens.com amazon.com lowes.com

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Top retailers:brilliantearth.com digikey.com baywa.de

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waffleflower.com channels

Identify top traffic channels that drive growth for waffleflower.comand discover how performance of traffic channels has changed over time.

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waffleflower.com Google Ads spend

Evaluate waffleflower.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waffleflower.com devices

Review waffleflower.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waffleflower.com top markets

Explore waffleflower.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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