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Mar 2026

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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

baywa.de

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4.5M

Revenue

Mar 26

655.8K

Sessions

Mar 26

1.5-2.0%

Conv. rate

Mar 26

$400-500

AOV

Mar 26

Main country of store: GERMANY
Website category: AGRICULTURE

BayWa Online-Shops und Service-Angebote aus Landwirtschaft, Baustoffe und Energie: deutschlandweit bequem bestellen.

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baywa.de Annual Revenue and Growth

baywa.de's annual sales on its online store amounted to $37.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$37.8M

Annual growth forecast2025/2026

10-20%

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eCommerce Revenue

baywa.de's monthly revenueOVER TIME
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Over the past three months, baywa.de revenue has experienced growth of 13%, compared to the preceding three months.

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baywa.de revenue growth for last six months

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OVERVIEW

In March 2026, baywa.de, operating in the heavy industry and engineering/agriculture sector, generated online sales revenue of $4,469,922, significantly surpassing the industry median of $173,049 but trailing behind the leading competitor, ruralking.com, at $30,076,019; the site's conversion rate ranged from 1.50-2.00%, below the sector high of 3.69% but above the low of 0.96%; its average order value (AOV) stood at $425-450, also lower than the sector high of $718, while the total sessions reached 655,825, far exceeding the median of 22,032 but below ruralking.com's 3,035,371 sessions.

baywa.de competitors

When comparing baywa.de to its competitors in March 2026, baywa.de stands out in terms of revenue with $4,469,922, surpassing all its competitors. In terms of transactions, baywa.de also leads with 9,956 transactions, showcasing a high level of customer engagement. With 655,825 sessions, baywa.de is competitive in attracting online traffic, although grube.de has slightly more sessions. baywa.de's average order value (AOV) falls within the range of $425-450, which is competitive compared to its competitors. The conversion rate of baywa.de, ranging from 1.50-2.00%, is also solid, especially when compared to some of its competitors like stihl.de and baywa-baumarkt.de, which have lower conversion rates. Overall, baywa.de performs well across various metrics when compared to its competitors in the industry.

#1 baywa-baumarkt.de

318K

Revenue

331K

Sessions

0.0-0.5%

Conv. rate

$250-275

AOV

#2 stihl.de

1.6M

Revenue

728.2K

Sessions

0.0-0.5%

Conv. rate

$700-800

AOV

#3 agrar-direct.de

641.7K

Revenue

50.3K

Sessions

3.0-3.5%

Conv. rate

$375-400

AOV

#4 motorgeraete-halberstadt.de

154.9K

Revenue

23K

Sessions

1.0-1.5%

Conv. rate

$600-700

AOV

#5 grube.de

2.9M

Revenue

271.1K

Sessions

3.0-3.5%

Conv. rate

$325-350

AOV

baywa.de vs top market performers

baywa.de

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Revenue share by device at baywa.de

In March large majority of sales on baywa.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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baywa.de channels

Identify top traffic channels that drive growth for baywa.deand discover how performance of traffic channels has changed over time.

baywa.de Google Ads spend

Evaluate baywa.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

baywa.de devices

Review baywa.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

baywa.de top markets

Explore baywa.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.