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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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12.9M
Revenue
Nov 25
4M
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Vinted.com is an online marketplace for consumers to buy and sell second-hand clothing, shoes, accessories, and home goods. The platform enables users to create listings, communicate with potential buyers or sellers, and complete transactions within various categories, offering a wide range of affordable, pre-owned items.

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vinted.com Annual Revenue and Growth

vinted.com's annual sales on its online store amounted to $119.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$119.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vinted.com revenue by year

vinted.com's monthly revenueOVER TIME
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Over the past three months, vinted.com revenue has experienced growth of 72%, compared to the preceding three months.

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vinted.com revenue growth for last six months
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OVERVIEW
In November 2025, vinted.com generated $12,917,594 in online sales within the FASHION AND APPAREL sector, significantly surpassing the median revenue of $93,064, while the leading competitor, shein.com, reported $916,157,774. Vinted's conversion rate stood at 2.50-3.00%, below the high of 3.37% but above the low of 0.73%, with an average order value (AOV) ranging from $100-125, compared to the category's high of $375 and low of $76. The site recorded 4,012,602 sessions, notably higher than the median of 36,492 but dwarfed by Shein's impressive 342,497,064 sessions.
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vinted.com competitors

Among vinted.com's competitors in the online resale market in November 2025, depop.com stands out with the highest revenue of $125,522,284 and the most transactions at 637,906. However, vinted.com leads in terms of sessions with 4,012,602, showcasing a strong user engagement. thredup.com has a comparable revenue to vinted.com at $39,250,946 but higher transactions and sessions. grailed.com boasts the highest AOV range of $275-300, while zara.com has the most transactions at 2,498,035. vestiairecollective.com has the highest AOV range of $325-350, indicating a focus on luxury items. vinted.com's conversion rate falls within the mid-range compared to its competitors, showing steady performance in converting sessions into transactions.

depop.com screenshot
#1 depop.com
125.5M
Revenue
28.3M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
thredup.com screenshot
#2 thredup.com
39.3M
Revenue
16.3M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
grailed.com screenshot
#3 grailed.com
43.5M
Revenue
10M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
zara.com screenshot
#4 zara.com
221.8M
Revenue
116.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
70.3M
Revenue
9.5M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
vinted.com vs top market performers
vinted.com
top retailers
conversion rate vs average order value for vinted.com and its competitors
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Revenue share by device at vinted.com

In November large majority of sales on vinted.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on vinted.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vinted.com channels

Identify top traffic channels that drive growth for vinted.comand discover how performance of traffic channels has changed over time.

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vinted.com Google Ads spend

Evaluate vinted.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vinted.com devices

Review vinted.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vinted.com top markets

Explore vinted.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vinted.com country & global rank

Assess the ranking of vinted.com among other retailers within its primary country and worldwide.

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