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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for vinted.comvinted.com

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6.1M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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Vinted.com is an online marketplace for consumers to buy and sell second-hand clothing, shoes, accessories, and home goods. The platform enables users to create listings, communicate with potential buyers or sellers, and complete transactions within various categories, offering a wide range of affordable, pre-owned items.

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vinted.com's revenueOVER TIME
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Over the past three months, vinted.com revenue has experienced decline of 1.2%, compared to the preceding three months.

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vinted.com revenue decline for last six months
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OVERVIEW
In July 2025, vinted.com in the FASHION AND APPAREL industry had a revenue of $6,106,480, a conversion rate of 1.50-2.00%, an AOV of $125-150, and 2,858,336 sessions. Compared to the industry median revenue of $82,875, vinted.com's performance metrics are solid but fall short of the largest player shein.com with $817,680,251 in revenue and 294,721,604 sessions. vinted.com's metrics indicate potential for growth, with room to improve conversion rates and AOV.
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vinted.com competitors

In July 2025, vinted.com reported a revenue of $6,106,480 with 48,357 transactions and 2,858,336 sessions. The average order value (AOV) ranged from $125 to $150, and the conversion rate was between 1.50% and 2.00%. Comparing vinted.com to its competitors, depop.com led the pack with a revenue of $111,762,781 from 523,387 transactions and 24,926,053 sessions. thredup.com followed with $27,617,986 in revenue, 368,918 transactions, and 15,537,266 sessions, but with a lower AOV of $50-$75. grailed.com stood out with an AOV of $275-$300 but had lower revenue compared to vinted.com. zara.com and vestiairecollective.com also had impressive numbers in terms of revenue and transactions. vinted.com performed well in terms of conversion rate and AOV compared to its competitors in the online resale market.

depop.com screenshot
#1 depop.com
111.8M
Revenue
24.9M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
thredup.com screenshot
#2 thredup.com
27.6M
Revenue
15.5M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
grailed.com screenshot
#3 grailed.com
44M
Revenue
10.2M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
zara.com screenshot
#4 zara.com
160.1M
Revenue
94.5M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
vestiairecollective.com screenshot
#5 vestiairecollective.com
38.5M
Revenue
9.5M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
vinted.com vs top market performers
vinted.com
top retailers
conversion rate vs average order value for vinted.com and its competitors
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Revenue share by device at vinted.com

In July large majority of sales on vinted.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on vinted.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vinted.com channels

Identify top traffic channels that drive growth for vinted.comand discover how performance of traffic channels has changed over time.

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vinted.com Google Ads spend

Evaluate vinted.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vinted.com devices

Review vinted.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vinted.com top markets

Explore vinted.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vinted.com country & global rank

Assess the ranking of vinted.com among other retailers within its primary country and worldwide.

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