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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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21.3M
Revenue
12.9M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Zalando.fr is a website that offers a wide range of products online. It primarily focuses on selling clothing, footwear, and accessories for men, women, and children. Additionally, the website provides options for home and lifestyle items. It is popular for its extensive selection and hassle-free shopping experience.

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zalando.fr's revenueOVER TIME
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Over the past three months, zalando.fr revenue has experienced decline of 16%, compared to the preceding three months.

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zalando.fr revenue decline for last six months
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OVERVIEW
In May 2025, zalando.fr in the FASHION AND APPAREL industry had online sales revenue of $21,317,870, a conversion rate of 2.00-2.50%, and an AOV of $75-100, with 12,922,863 sessions. The median revenue for the industry is $81,783, the highest online store revenue is $731,622,726 from shein.com, the highest conversion rate is 3.09%, the lowest conversion rate is 0.67%, the highest AOV is $415, the lowest AOV is $82, and the median sessions are 33,223.
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zalando.fr competitors

In May 2025, zalando.fr, with a revenue of 21,317,870 euros, 270,978 transactions, 12,922,863 sessions, an AOV of 75-100 euros, and a conversion rate of 2.00-2.50%, faces stiff competition from other fashion e-commerce platforms. asos.com leads the pack with 99,695,645 euros in revenue, 674,560 transactions, and 60,493,121 sessions, but has a lower conversion rate of 1.00-1.50%. nike.com surpasses all with 326,586,210 euros in revenue, 2,523,168 transactions, and 116,622,635 sessions, boasting the same AOV and conversion rate as zalando.fr. farfetch.com stands out with a higher AOV of 350-375 euros but a lower revenue compared to zalando.fr. H&m.com has a similar revenue to zalando.fr, but higher transactions, sessions, AOV of 75-100 euros, and an impressive conversion rate of 2.50-3.00%. vestiairecollective.com, with a high AOV of 525-550 euros, demonstrates potential for growth despite its lower revenue compared to zalando.fr.

asos.com screenshot
#1 asos.com
99.7M
Revenue
60.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
nike.com screenshot
#2 nike.com
326.6M
Revenue
116.6M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#3 hm.com
201M
Revenue
96.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vestiairecollective.com screenshot
#4 vestiairecollective.com
52.6M
Revenue
8.8M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
farfetch.com screenshot
#5 farfetch.com
88.3M
Revenue
20.5M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
zalando.fr vs top market performers
zalando.fr
top retailers
conversion rate vs average order value for zalando.fr and its competitors
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Revenue share by device at zalando.fr

In May large majority of sales on zalando.fr, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In May large majority of sales on zalando.fr, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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zalando.fr channels

Identify top traffic channels that drive growth for zalando.frand discover how performance of traffic channels has changed over time.

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zalando.fr Google Ads spend

Evaluate zalando.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.fr devices

Review zalando.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.fr top markets

Explore zalando.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.fr country & global rank

Assess the ranking of zalando.fr among other retailers within its primary country and worldwide.

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