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Sep 2024
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Home/Insights/Retailers/zalando.fr
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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29.1M
Revenue
13.5M
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for zalando.fr, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.fr is a website that offers a wide range of products online. It primarily focuses on selling clothing, footwear, and accessories for men, women, and children. Additionally, the website provides options for home and lifestyle items. It is popular for its extensive selection and hassle-free shopping experience.

zalando.fr’s revenueOVER TIME
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Over the past three months, zalando.fr revenue has experienced growth of 3.8%, compared to the preceding three months.

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zalando.fr revenue growth for last six months
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OVERVIEW
In September 2024, zalando.fr, an online FASHION AND APPAREL retailer, generated a revenue of $29,076,127 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. The store had 13,460,194 sessions, falling below the industry's highest session count of 175,831,303 from shein.com. Compared to the median industry values of $94,472 for revenue, 3.32% for conversion rate, $399 for AOV, and 36,862 for sessions, zalando.fr performed moderately across these key performance metrics.
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zalando.fr competitors

When comparing zalando.fr to its competitors in the fashion e-commerce sector, several key metrics stand out. zalando.fr, with a revenue of 29,076,127 and 13,460,194 sessions, falls behind in revenue compared to giants like nike.com with 290,547,677 in revenue and 117,019,384 sessions. However, zalando.fr has a higher average order value (AOV) in the range of 75-100 compared to asos.com with an AOV of 125-150. In terms of conversion rates, zalando.fr sits in the middle at 2.50-3.00%, alongside H&m.com. farfetch.com leads in AOV with a range of 325-350 and a conversion rate of 1.00-1.50%. vestiairecollective.com stands out with the highest AOV of 450-475 but with a lower conversion rate of 1.50-2.00%. Overall, zalando.fr competes well in AOV and conversion rate within the market.

#1 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#2 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#3 hm.com
201.3M
Revenue
101.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#4 vestiairecollective.com
64.4M
Revenue
8.9M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
#5 farfetch.com
89.6M
Revenue
21.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
Favicon for shein.comshein.com
Favicon for nike.comnike.com
Favicon for hm.comhm.com
Favicon for zara.comzara.com
Favicon for stockx.comstockx.com
Favicon for asos.comasos.com
Favicon for farfetch.comfarfetch.com
Favicon for vestiairecollective.comvestiairecollective.com
Favicon for decathlon.frdecathlon.fr
Favicon for yoox.comyoox.com
Favicon for zalando.frzalando.fr
$29.1M
Favicon for boohoo.comboohoo.com
Favicon for adidas.fradidas.fr
TOP MARKET PERFORMERSby revenue
1
Favicon for etsy.cometsy.com
$638.5M
2
Favicon for shein.comshein.com
3
Favicon for nike.comnike.com
4
Favicon for hm.comhm.com
5
Favicon for zara.comzara.com
6
Favicon for stockx.comstockx.com
7
Favicon for asos.comasos.com
8
Favicon for farfetch.comfarfetch.com
9
Favicon for vestiairecollective.comvestiairecollective.com
10
Favicon for decathlon.frdecathlon.fr
zalando.fr vs top market performers
zalando.fr
top retailers
conversion rate vs average order value for zalando.fr and its competitors
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zalando.fr brandsby revenue

1
Logo for adidas originalsAdidas Originals
Top retailers:zalando.nlzalando.deaboutyou.de
2
Logo for mangoMango
Top retailers:peek-cloppenburg.dezalando.co.ukaboutyou.de
3
Logo for dr. pawpawDr. Pawpaw
Top retailers:ulta.comzalando.delookfantastic.de
4
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Top retailers:versace.comwalmart.comsephora.com
5
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Top retailers:zalando.deaboutyou.dezalando.cz

zalando.fr categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
3
Health & Beauty
Top retailers:temu.comnext.co.uksainsburys.co.uk
4
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Top retailers:neweracap.comlids.comamazon.com
5
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Top retailers:vogue.comfwrd.comcoachoutlet.com
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brands overtime comparison

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zalando.fr channels

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zalando.fr Google Ads spend

Evaluate zalando.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.fr devices

Review zalando.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.fr top markets

Explore zalando.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.fr country & global rank

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