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Apr 2024
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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

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20.6M
Revenue
13.1M
Sessions
1.5-2.0%
Conversion rate
$75-100
Average order value
Online only revenue for zalando.fr, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.fr is a website that offers a wide range of products online. It primarily focuses on selling clothing, footwear, and accessories for men, women, and children. Additionally, the website provides options for home and lifestyle items. It is popular for its extensive selection and hassle-free shopping experience.

zalando.fr’s revenueOVER TIME
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Over the past three months, zalando.fr revenue has experienced decline of 33%, compared to the preceding three months.

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zalando.fr revenue decline for last six months
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OVERVIEW
In April 2024, zalando.fr in the FASHION AND APPAREL industry had a revenue of $20,597,345, conversion rate of 1.50-2.00%, AOV of $75-100, and sessions totaling 13,143,289. Compared to the median revenue of $119,008, zalando.fr's performance metrics were above average, but lagged behind the highest performers like macys.com with a revenue of $704,963,763 and shein.com with 197,564,111 sessions. The store's conversion rate and AOV fell within the normal range for the industry, showcasing steady performance in driving sales and generating revenue through online sessions.
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zalando.fr competitors

In April 2024, zalando.fr generated a revenue of 20,597,345 with 246,964 transactions and 13,143,289 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 1.50-2.00. In comparison, its competitors have varying performance metrics. asos.com leads with a revenue of 120,745,124, 908,688 transactions, and 58,364,640 sessions, with an AOV of 125-150 and a conversion rate matching Zalando's. nike.com stands out with 395,557,492 in revenue, 3,085,841 transactions, and 131,409,877 sessions, coupled with an AOV of 125-150 and a conversion rate of 2.00-2.50. Other competitors like farfetch.com, hm.com, and vestiairecollective.com show diverse ranges in revenue, transactions, sessions, AOV, and conversion rates, offering a glimpse into the competitive landscape in the online fashion industry.

#1 asos.com
120.7M
Revenue
58.4M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 nike.com
395.6M
Revenue
131.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#3 hm.com
206.3M
Revenue
94.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#4 vestiairecollective.com
51.5M
Revenue
7.8M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#5 farfetch.com
97M
Revenue
24.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
CLOSEST COMPETITORSby revenue
Favicon for nike.comnike.com
Favicon for hm.comhm.com
Favicon for zara.comzara.com
Favicon for asos.comasos.com
Favicon for farfetch.comfarfetch.com
Favicon for stockx.comstockx.com
Favicon for vestiairecollective.comvestiairecollective.com
Favicon for decathlon.frdecathlon.fr
Favicon for yoox.comyoox.com
Favicon for boohoo.comboohoo.com
Favicon for zalando.frzalando.fr
$20.6M
Favicon for adidas.fradidas.fr
TOP MARKET PERFORMERSby revenue
1
Favicon for shein.comshein.com
$602.5M
2
Favicon for etsy.cometsy.com
3
Favicon for nike.comnike.com
4
Favicon for hm.comhm.com
5
Favicon for zara.comzara.com
6
Favicon for asos.comasos.com
7
Favicon for farfetch.comfarfetch.com
8
Favicon for stockx.comstockx.com
9
Favicon for vestiairecollective.comvestiairecollective.com
10
Favicon for decathlon.frdecathlon.fr
zalando.fr vs top market performers
zalando.fr
top retailers
conversion rate vs average order value for zalando.fr and its competitors
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zalando.fr brandsby revenue

1
Logo for adidas originalsAdidas Originals
Top retailers:zalando.nlaboutyou.dezalando.de
2
Logo for dr. pawpawDr. Pawpaw
Top retailers:ulta.comzalando.debirchbox.com
3
Logo for mangoMango
Top retailers:nordstrom.compeek-cloppenburg.dezalando.co.uk
4
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Top retailers:farfetch.comdepop.comsnipesusa.com
5
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Top retailers:versace.comneimanmarcus.comfragrancex.com

zalando.fr categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Health & Beauty
Top retailers:ebay.comsafeway.commacys.com
3
Apparel & Accessories
Top retailers:asos.comtemu.comnike.com
4
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Top retailers:fwrd.comvogue.comcoachoutlet.com
5
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Top retailers:levi.comgap.comlululemon.com
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brands overtime comparison

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zalando.fr channels

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zalando.fr Google Ads spend

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zalando.fr devices

Review zalando.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.fr top markets

Explore zalando.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.fr country & global rank

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