thewhitecompany.com
The White Company is an online retailer operating on the website thewhitecompany.com. The company sells a variety of home goods, clothing, and accessories. Their products include bedding, furniture, apparel for men, women, and children, fragrances, and gift items. The website offers convenient online shopping and provides shipping to various destinations.
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thewhitecompany.com Annual Revenue and Growth
thewhitecompany.com's annual sales on its online store amounted to $58.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
thewhitecompany.com's monthly revenueOVER TIME
Over the past three months, thewhitecompany.com revenue has experienced growth of 41%, compared to the preceding three months.
thewhitecompany.com competitors
In November 2025, thewhitecompany.com had a revenue of 7,181,389 with 71,205 transactions and 2,831,451 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 2.50-3.00%. When compared to its competitors, boden.co.uk had a lower revenue of 3,576,010 but a significantly higher conversion rate of 42.50-43.00%. selfridges.com outperformed with a revenue of 24,875,187 and a high AOV of 225-250, despite a lower conversion rate of 1.50-2.00%. fenwick.co.uk had a revenue closer to The White Company at 5,741,945 but a higher conversion rate of 4.00-4.50%. dunelm.com surpassed all competitors with a revenue of 67,908,290 and the highest number of transactions and sessions, while landsend.co.uk had a lower revenue but a higher conversion rate than The White Company.
Revenue share by device at thewhitecompany.com
In November large majority of sales on thewhitecompany.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thewhitecompany.com channels
Identify top traffic channels that drive growth for thewhitecompany.comand discover how performance of traffic channels has changed over time.
thewhitecompany.com Google Ads spend
Evaluate thewhitecompany.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thewhitecompany.com devices
Review thewhitecompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
