thewhitecompany.com
The White Company is an online retailer operating on the website thewhitecompany.com. The company sells a variety of home goods, clothing, and accessories. Their products include bedding, furniture, apparel for men, women, and children, fragrances, and gift items. The website offers convenient online shopping and provides shipping to various destinations.
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thewhitecompany.com Annual Revenue and Growth
thewhitecompany.com's annual sales on its online store amounted to $58.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
thewhitecompany.com's monthly revenueOVER TIME
Over the past three months, thewhitecompany.com revenue has experienced growth of 67%, compared to the preceding three months.
thewhitecompany.com competitors
In December 2025, thewhitecompany.com reported a revenue of $8,129,150 with 83,119 transactions and 3,369,507 sessions. The average order value (AOV) ranged between $75-100 with a conversion rate of 2.00-2.50%. Compared to its competitors, boden.co.uk generated $402,541 in revenue with 4,049 transactions and 171,888 sessions. selfridges.com had the highest revenue at $31,260,809, with 130,611 transactions and 8,395,154 sessions, boasting an AOV of $225-250 and a conversion rate of 1.50-2.00%. fenwick.co.uk and landsend.co.uk had revenues of $5,995,190 and $1,923,685 respectively, with varying transaction and session numbers. Overall, thewhitecompany.com falls within the middle range in terms of revenue, transactions, and sessions, with competitive AOV and conversion rates compared to its counterparts in the market.
Revenue share by device at thewhitecompany.com
In December large majority of sales on thewhitecompany.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thewhitecompany.com channels
Identify top traffic channels that drive growth for thewhitecompany.comand discover how performance of traffic channels has changed over time.
thewhitecompany.com Google Ads spend
Evaluate thewhitecompany.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thewhitecompany.com devices
Review thewhitecompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
