boden.co.uk
Boden.co.uk is an online retail platform that offers a wide range of clothing for women, men, and children. Their collection includes fashion items such as dresses, shirts, jackets, trousers, and accessories. The website emphasizes on quality and stylish garments, showcasing a variety of vibrant colors and patterns to suit different tastes and preferences.
GRIPS CUSTOMERS & RESEARCH PARTNERS
boden.co.uk Annual Revenue and Growth
boden.co.uk's annual sales on its online store amounted to $77.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
boden.co.uk's monthly revenueOVER TIME
Over the past three months, boden.co.uk revenue has experienced decline of 28%, compared to the preceding three months.
boden.co.uk competitors
In December 2025, boden.co.uk generated a revenue of $402,541 from 4,049 transactions and 171,888 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate between 2.00% and 2.50%. Compared to its competitors, boden.co.uk outperformed Great Plains with $1,712 in revenue from 15 transactions and 1,676 sessions, an AOV of $100 to $125, and a conversion rate of 0.50% to 1.00%. However, Boden was behind Lands' End in terms of revenue, as they generated $1,923,685 from 25,855 transactions and 756,268 sessions, with an AOV of $50 to $75 and a conversion rate between 3.00% and 3.50%. New Look led the pack with $28,890,393 in revenue from 408,840 transactions and 9,407,607 sessions, an AOV of $50 to $75, and a conversion rate of 4.00% to 4.50%. The White Company closely matched Boden with $8,129,150 in revenue from 83,119 transactions and 3,369,507 sessions, an AOV of $75 to $100, and a conversion rate of 2.00% to 2.50%.
Gain even more insights with the Grips app
boden.co.uk channels
Identify top traffic channels that drive growth for boden.co.ukand discover how performance of traffic channels has changed over time.
boden.co.uk Google Ads spend
Evaluate boden.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boden.co.uk devices
Review boden.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
