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Jul 2026
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Home/Insights/Retailers/rainbowlight.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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110.2K
Revenue
Jul 26
31.6K
Sessions
Jul 26
4.0-4.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Rainbowlight.com is a website that offers a wide range of health and wellness products. Their inventory includes vitamins, minerals, probiotics, herbal supplements, and superfoods. In addition to dietary supplements, they also sell personal care items like shampoos, conditioners, and skincare products. Overall, the website focuses on promoting a holistic approach to wellness.

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rainbowlight.com Annual Revenue and Growth

rainbowlight.com's annual sales on its online store amounted to $983.2K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$983.2K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
rainbowlight.com revenue by year

rainbowlight.com's monthly revenueOVER TIME
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Over the past three months, rainbowlight.com revenue has experienced decline of 7%, compared to the preceding three months.

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rainbowlight.com revenue decline for last six months
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OVERVIEW
In July 2026, rainbowlight.com, a nutrition diets and fitness store, generated $110,000 in online sales, significantly higher than a typical nutrition diets and fitness store, which generates around $43,200 monthly. With a conversion rate of 4.00-4.50%, rainbowlight.com falls within the typical range of 0.93% to 4.31%. Its average order value (AOV) is $75-100, also within the typical range of $60 to $229. The site attracted 31,600 sessions, surpassing a typical nutrition diets and fitness store's 21,000 sessions per month.
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rainbowlight.com competitors

In July 2026, rainbowlight.com excels with a conversion rate of 4.00-4.50%, outperforming competitors like littlelights.us and rainbowshops.com. However, it ranks 5 of 6 in revenue, generating $110,000 and trailing amazon.com by a staggering $15.5 billion. Similarly, in transactions, rainbowlight.com records 1,335, falling behind amazon.com by 195.5 million. The website's sessions total 31,600, significantly lower than amazon.com's 2.7 billion sessions. While its average order value (AOV) of $75-100 is comparable to competitors, the sheer volume of transactions on sites like bestbuy.com and kroger.com underscores the challenges rainbowlight.com faces in gaining market share. Overall, rainbowlight.com shows potential in conversion but struggles against the extensive reach and revenue dominance of larger competitors.

amazon.com screenshot
#1 amazon.com
15.5B
Revenue
2.7B
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
littlelights.us screenshot
#2 littlelights.us
32.4K
Revenue
3.7K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
bestbuy.com screenshot
#3 bestbuy.com
1.1B
Revenue
124.9M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
rainbowshops.com screenshot
#4 rainbowshops.com
2M
Revenue
2.1M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
kroger.com screenshot
#5 kroger.com
475.7M
Revenue
47.3M
Sessions
8.0-8.5%
Conv. rate
$125-150
AOV
rainbowlight.com vs top market performers
rainbowlight.com
top retailers
conversion rate vs average order value for rainbowlight.com and its competitors
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Revenue share by device at rainbowlight.com

In July large majority of sales on rainbowlight.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on rainbowlight.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries rainbowlight.com operates in

rainbowlight.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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rainbowlight.com channels

Identify top traffic channels that drive growth for rainbowlight.comand discover how performance of traffic channels has changed over time.

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rainbowlight.com Google Ads spend

Evaluate rainbowlight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rainbowlight.com devices

Review rainbowlight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rainbowlight.com top markets

Explore rainbowlight.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rainbowlight.com country & global rank

Assess the ranking of rainbowlight.com among other retailers within its primary country and worldwide.

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