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Aug 2026
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Home/Insights/Retailers/rainbowlight.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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89.5K
Revenue
Aug 26
26.9K
Sessions
Aug 26
3.5-4.0%
Conv. rate
Aug 26
$75-100
AOV
Aug 26
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Rainbowlight.com is a website that offers a wide range of health and wellness products. Their inventory includes vitamins, minerals, probiotics, herbal supplements, and superfoods. In addition to dietary supplements, they also sell personal care items like shampoos, conditioners, and skincare products. Overall, the website focuses on promoting a holistic approach to wellness.

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rainbowlight.com Annual Revenue and Growth

rainbowlight.com's annual sales on its online store amounted to $983.2K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$983.2K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
rainbowlight.com revenue by year

rainbowlight.com's monthly revenueOVER TIME
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Over the past three months, rainbowlight.com revenue has experienced growth of 39%, compared to the preceding three months.

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rainbowlight.com revenue growth for last six months
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OVERVIEW
In August 2026, rainbowlight.com, a nutrition diets and fitness store, generated $89,500 in revenue, significantly higher than the $51,800 of a typical nutrition diets and fitness store. With a conversion rate of 3.50-4.00%, rainbowlight.com performs well within the typical range of 0.8% to 3.9%. Its average order value (AOV) of $75-100 also falls within the typical range of $62 to $233. Additionally, rainbowlight.com had 26,900 sessions, which is slightly above the 26,000 sessions seen by a typical nutrition diets and fitness store.
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rainbowlight.com competitors

In August 2026, rainbowlight.com showcases a competitive conversion rate of 3.50-4.00%, outpacing littlelights.us's 2.00-2.50% and bestbuy.com's 1.50-2.00%. However, it trails significantly behind amazon.com and kroger.com, which lead with conversion rates of 7.00-7.50% and 7.50-8.00%, respectively. Despite its conversion strengths, rainbowlight.com ranks fifth among its competitors with a revenue of $89,500, compared to amazon.com's $15.4 billion, kroger.com’s $405.8 million, and bestbuy.com’s $1.2 billion. It also ranks fifth in transactions at 981, far surpassed by amazon.com’s 197.5 million and bestbuy.com’s 2.5 million. Lastly, rainbowlight.com sees 26,900 sessions, which trails significantly behind amazon.com’s 2.8 billion, indicating a need for increased traffic to enhance overall performance.

amazon.com screenshot
#1 amazon.com
15.4B
Revenue
2.8B
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
littlelights.us screenshot
#2 littlelights.us
26.9K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
bestbuy.com screenshot
#3 bestbuy.com
1.2B
Revenue
135M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
rainbowshops.com screenshot
#4 rainbowshops.com
2M
Revenue
2.1M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
kroger.com screenshot
#5 kroger.com
405.8M
Revenue
46.3M
Sessions
7.5-8.0%
Conv. rate
$100-125
AOV
rainbowlight.com vs top market performers
rainbowlight.com
top retailers
conversion rate vs average order value for rainbowlight.com and its competitors
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Revenue share by device at rainbowlight.com

In August large majority of sales on rainbowlight.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on rainbowlight.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries rainbowlight.com operates in

rainbowlight.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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rainbowlight.com channels

Identify top traffic channels that drive growth for rainbowlight.comand discover how performance of traffic channels has changed over time.

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rainbowlight.com Google Ads spend

Evaluate rainbowlight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rainbowlight.com devices

Review rainbowlight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rainbowlight.com top markets

Explore rainbowlight.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rainbowlight.com country & global rank

Assess the ranking of rainbowlight.com among other retailers within its primary country and worldwide.

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