kiehls.co.uk
The website kiehls.co.uk is an online retail platform that provides skincare products. They offer a wide range of cosmetic items including moisturizers, serums, cleansers, and masks. Kiehls aims to deliver high-quality beauty products, collaborating with scientists, dermatologists, and chemists to ensure customer satisfaction and effective skincare solutions.
GRIPS CUSTOMERS & RESEARCH PARTNERS
kiehls.co.uk Annual Revenue and Growth
kiehls.co.uk's annual sales on its online store amounted to $8.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
kiehls.co.uk's monthly revenueOVER TIME
Over the past three months, kiehls.co.uk revenue has experienced growth of 76%, compared to the preceding three months.
kiehls.co.uk competitors
In January 2026, kiehls.co.uk had a revenue of $708,272 with 8,929 transactions and 377,669 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, kiehls.co.uk lags behind in revenue compared to kiehls.com ($5,896,796) and loreal.com ($5,552,122). However, kiehls.co.uk outperforms escentual.com in revenue ($735,469), paulaschoice.co.uk in sessions (319,818), and greenpeople.co.uk in transactions (7,311). In terms of AOV, kiehls.co.uk falls within the mid-range compared to its competitors. Overall, kiehls.co.uk faces tough competition in the beauty industry, especially from global brands like L'Oreal, but holds its ground with a steady conversion rate similar to loreal.com and greenpeople.co.uk.
Revenue share by device at kiehls.co.uk
In January large majority of sales on kiehls.co.uk, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
kiehls.co.uk channels
Identify top traffic channels that drive growth for kiehls.co.ukand discover how performance of traffic channels has changed over time.
kiehls.co.uk Google Ads spend
Evaluate kiehls.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
kiehls.co.uk devices
Review kiehls.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
