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Jul 2025
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Home/Insights/Retailers/paulaschoice.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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588K
Revenue
237.6K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
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Paulas Choice is an online platform based in the UK. The website offers a wide range of skincare and cosmetics products. Customers can find an extensive selection of items such as cleansers, exfoliants, serums, moisturizers, and sunscreens. The brand focuses on science-backed formulas and caters to various skincare concerns.

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paulaschoice.co.uk's revenueOVER TIME
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Over the past three months, paulaschoice.co.uk revenue has experienced decline of 6.5%, compared to the preceding three months.

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paulaschoice.co.uk revenue decline for last six months
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OVERVIEW
In July 2025, paulaschoice.co.uk, in the BEAUTY AND COSMETICS industry, reported a revenue of $587,996 with a conversion rate of 4.50-5.00% and an AOV of $50-75. This online store had 237,606 sessions, compared to the highest session count of 41,064,568 from sephora.com. The median revenue for BEAUTY AND COSMETICS was $48,182, with the largest online store being themancompany.com at $113,233,299. A very high conversion rate in the industry was 4.31%, while a very low rate was 1.0%. The AOV ranged from a very low of $51 to a very high of $211.
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paulaschoice.co.uk competitors

In July 2025, paulaschoice.co.uk, with a revenue of £587,996, 11,464 transactions, 237,606 sessions, an AOV of £50-75, and a conversion rate of 4.50-5.00%, faces tough competition from its peers. paulaschoice.com leads the pack with a revenue of £3,613,441, 43,931 transactions, 1,413,368 sessions, an AOV of £75-100, and a conversion rate of 3.00-3.50%. dermstore.com also outperforms paulaschoice.co.uk significantly with a revenue of £14,235,152, 128,337 transactions, 2,149,906 sessions, an AOV of £100-125, and a conversion rate of 5.50-6.00%. greenpeople.co.uk and skinceuticals.co.uk fall behind paulaschoice.co.uk in terms of revenue and transactions, with greenpeople.co.uk generating £155,300 in revenue with 4,033 transactions, and skinceuticals.co.uk generating £336,773 in revenue with 2,402 transactions. Overall, paulaschoice.co.uk may need to focus on increasing its revenue, transactions, and sessions to remain competitive in the market.

paulaschoice.com screenshot
#1 paulaschoice.com
3.6M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
paulaschoice-eu.com screenshot
#2 paulaschoice-eu.com
125.5K
Revenue
141.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
dermstore.com screenshot
#3 dermstore.com
14.2M
Revenue
2.1M
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
greenpeople.co.uk screenshot
#4 greenpeople.co.uk
155.3K
Revenue
187.7K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
skinceuticals.co.uk screenshot
#5 skinceuticals.co.uk
336.8K
Revenue
85.7K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
paulaschoice.co.uk vs top market performers
paulaschoice.co.uk
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conversion rate vs average order value for paulaschoice.co.uk and its competitors
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Revenue share by device at paulaschoice.co.uk

In July large majority of sales on paulaschoice.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on paulaschoice.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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paulaschoice.co.uk channels

Identify top traffic channels that drive growth for paulaschoice.co.ukand discover how performance of traffic channels has changed over time.

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paulaschoice.co.uk Google Ads spend

Evaluate paulaschoice.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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paulaschoice.co.uk devices

Review paulaschoice.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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paulaschoice.co.uk top markets

Explore paulaschoice.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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paulaschoice.co.uk country & global rank

Assess the ranking of paulaschoice.co.uk among other retailers within its primary country and worldwide.

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