paulaschoice.co.uk
Paulas Choice is an online platform based in the UK. The website offers a wide range of skincare and cosmetics products. Customers can find an extensive selection of items such as cleansers, exfoliants, serums, moisturizers, and sunscreens. The brand focuses on science-backed formulas and caters to various skincare concerns.
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paulaschoice.co.uk Annual Revenue and Growth
paulaschoice.co.uk's annual sales on its online store amounted to $9.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
paulaschoice.co.uk's monthly revenueOVER TIME
Over the past three months, paulaschoice.co.uk revenue has experienced growth of 49%, compared to the preceding three months.
paulaschoice.co.uk competitors
In January 2026, when comparing paulaschoice.co.uk to its competitors, paulaschoice.com stands out with the highest revenue at $5,067,094, followed by dermstore.com at $11,940,762. However, in terms of conversion rate, paulaschoice.co.uk leads with a rate of 7.50-8.00%, while paulaschoice-eu.com lags behind with a conversion rate of 1.00-1.50%. In transactions, paulaschoice.com has the most with 72,441, while paulaschoice.co.uk follows with 24,808 transactions. The average order value (AOV) for paulaschoice.co.uk falls within the range of $25-50, which is similar to that of greenpeople.co.uk, while dermstore.com and skinceuticals.co.uk have higher AOV ranges. Despite facing tough competition from bigger players in terms of revenue and transactions, paulaschoice.co.uk maintains a strong conversion rate and AOV, positioning itself as a competitive player in the market.
Revenue share by device at paulaschoice.co.uk
In January large majority of sales on paulaschoice.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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paulaschoice.co.uk channels
Identify top traffic channels that drive growth for paulaschoice.co.ukand discover how performance of traffic channels has changed over time.
paulaschoice.co.uk Google Ads spend
Evaluate paulaschoice.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
paulaschoice.co.uk devices
Review paulaschoice.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
