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Apr 2024
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Home/Insights/Retailers/howlerbros.com
TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

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569.5K
Revenue
232.9K
Sessions
1.5-2.0%
Conversion rate
$125-150
Average order value
Online only revenue for howlerbros.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Howlerbros.com is a website that offers a range of products for sale. They specialize in outdoor lifestyle apparel and accessories, including fishing and surfing gear, T-shirts, hats, and outerwear. The website features an extensive collection of high-quality and stylish items, catering to adventure enthusiasts and individuals seeking comfortable and functional clothing.

howlerbros.com’s revenueOVER TIME
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Over the past three months, howlerbros.com revenue has experienced decline of 28%, compared to the preceding three months.

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howlerbros.com revenue decline for last six months
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OVERVIEW
howlerbros.com's online sales revenue of $569,503 exceeds the SPORTS industry median of $130,020, with a conversion rate of 1.50-2.00% and an AOV of $125-150. The website garnered 232,886 sessions in April 2024, compared to the SPORTS industry median of 44,511. The highest sessions in the industry were seen at 41,572,493 on dickssportinggoods.com, with garmin.com leading in revenue at $151,902,366. howlerbros.com falls within average performance ranges for key metrics, positioning itself well in the competitive SPORTS category.
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howlerbros.com competitors

When comparing howlerbros.com to its competitors, it is evident that Howler Brothers falls behind in terms of revenue, transactions, and sessions. themountainhideaway.com has the lowest revenue at $7,797, but still surpasses Howler Brothers. activeendeavors.com leads in revenue with $40,785, followed closely by 239flies.com at $128,303. In terms of transactions, gameguard.net leads with 776 transactions, while Howler Brothers only has 4,445. Sessions-wise, activeendeavors.com dominates with 23,888 sessions, whereas Howler Brothers has 232,886. However, Howler Brothers has a higher average order value (AOV) than most competitors, ranging between $125-150. In terms of conversion rate, Howler Brothers falls in the mid-range at 1.50-2.00%, with gameguard.net leading at 4.00-4.50%. Overall, while Howler Brothers excels in AOV, it lags behind competitors in revenue, transactions, and sessions.

#1 239flies.com
128.3K
Revenue
20.5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
#2 pinthousepizza.com
10.4K
Revenue
2.6K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
#3 gameguard.net
121.9K
Revenue
18.7K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
#4 themountainhideaway.com
7.8K
Revenue
3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#5 activeendeavors.com
40.8K
Revenue
23.9K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
howlerbros.com vs top market performers
howlerbros.com
top retailers
conversion rate vs average order value for howlerbros.com and its competitors
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Top products on howlerbros.comby revenue

#1 Gaucho Snapshirt
$99
Price
$168K
Revenue
#2 H Bar B Snapshirt
$75
Price
$146K
Revenue
#3 Crosscut Deluxe Shortsleeve Shirt
$85
Price
$78.5K
Revenue
#4 Rounder Vest
$81.6
Price
Revenue
#5 Merlin Jacket
$155.8
Price
Revenue
#6 Loggerhead Hoodie
$69
Price
Revenue
#7 Pressure Drop Cord Shorts
$69
Price
Revenue
#8 Matagorda Longsleeve Shirt
$99
Price
Revenue
#9 Open Country Tech Shirt
$79
Price
Revenue
#10 Deep Set Boardshorts 17"
$57.1
Price
Revenue
#1 Gaucho Snapshirt
$99
Price
$168K
Revenue
#2 H Bar B Snapshirt
$75
Price
$146K
Revenue
#3 Crosscut Deluxe Shortsleeve Shirt
$85
Price
$78.5K
Revenue
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howlerbros.com brandsby revenue

1
Logo for howler brothersHowler Brothers

howlerbros.com categoriesby revenue

1
Home & Garden
2
Coats & Jackets
3
Shirts & Tops
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brands overtime comparison

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howlerbros.com channels

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howlerbros.com Google Ads spend

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howlerbros.com devices

Review howlerbros.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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howlerbros.com top markets

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howlerbros.com country & global rank

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