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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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293.1K
Revenue
299.7K
Sessions
1.5-2.0%
Conversion rate
$50-75
Average order value
Online only revenue for heruniverse.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Her Universe is a website that offers a wide selection of products catered towards empowering female fans of geek and pop culture. Their inventory includes clothing, accessories, and merchandise inspired by various franchises, such as Star Wars, Marvel, Disney, Harry Potter, and more.

heruniverse.com’s revenueOVER TIME
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Over the past three months, heruniverse.com revenue has experienced decline of 14%, compared to the preceding three months.

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heruniverse.com revenue decline for last six months
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OVERVIEW
In May 2024, heruniverse.com, an online store in the FASHION AND APPAREL industry, generated a revenue of $293,065 with a conversion rate of 1.50-2.00% and an average order value (AOV) of $50-75. The store received 299,750 sessions, with the highest sessions recorded at 197,636,423 from shein.com. The median revenue in the industry was $121,484, while the largest online store was macys.com with $669,720,873 in revenue. The very high conversion rate in the industry was 3.06%, and the very low was 0.77%, with a very high AOV of $386 and a very low AOV of $75.
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heruniverse.com competitors

When comparing heruniverse.com to its competitors, it is evident that each platform has its strengths and weaknesses. fifthsun.com has a lower revenue compared to heruniverse.com, with fewer transactions and sessions, but a higher average order value (AOV) and similar conversion rate. loungefly.com stands out with significantly higher revenue, transactions, and sessions, along with a slightly lower AOV and a similar conversion rate. merchoid.com falls in between with moderate revenue and sessions, higher AOV, but a lower conversion rate. shopdisney.com dominates in revenue, transactions, and sessions with the highest AOV and conversion rate among the competitors. Lastly, boxlunch.com excels in transactions and sessions, with a lower AOV than heruniverse.com but a higher conversion rate. Overall, heruniverse.com competes well in terms of revenue and transactions but may consider improving sessions and AOV to stay ahead in the market.

#1 boxlunch.com
5.9M
Revenue
2.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
#2 fifthsun.com
160.4K
Revenue
66.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#3 loungefly.com
1.6M
Revenue
917.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#4 merchoid.com
638K
Revenue
404.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
#5 shopdisney.com
13.3M
Revenue
347.8K
Sessions
21.5-22.0%
Conv. rate
$175-200
AOV
heruniverse.com vs top market performers
heruniverse.com
top retailers
conversion rate vs average order value for heruniverse.com and its competitors
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heruniverse.com brandsby revenue

1
Logo for commerce cloud storefront reference architectureCommerce Cloud Storefront Reference Architecture

heruniverse.com categoriesby revenue

1
Clothing
2
Apparel & Accessories
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brands overtime comparison

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heruniverse.com channels

Identify top traffic channels that drive growth for heruniverse.comand discover how performance of traffic channels has changed over time.

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heruniverse.com Google Ads spend

Evaluate heruniverse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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heruniverse.com devices

Review heruniverse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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heruniverse.com top markets

Explore heruniverse.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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heruniverse.com country & global rank

Assess the ranking of heruniverse.com among other retailers within its primary country and worldwide.

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