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Sep 2025
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Home/Insights/Retailers/netflix.shop
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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4.3M
Revenue
Sep 25
1.7M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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Welcome to the official Netflix Shop. Allow your fandom to live beyond the screen with Netflix merchandise from your favorite shows and movies.

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netflix.shop's monthly revenueOVER TIME
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Over the past three months, netflix.shop revenue has experienced growth of 284%, compared to the preceding three months.

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netflix.shop revenue growth for last six months
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OVERVIEW
In September 2025, netflix.shop generated online sales revenue of $4,279,193, significantly exceeding the industry median of $178,679 but far below the leading competitor, dell.com, at $187,829,438. The conversion rate ranged from 1.00-1.50%, lower than the high industry standard of 3.68%, with an average order value (AOV) of $225-250, compared to the high of $878. The site recorded 1,735,774 sessions, markedly higher than the median of 39,078 but dwarfed by lenovo.com’s 47,353,529 sessions, highlighting areas for potential growth and increased market presence in the competitive landscape.
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netflix.shop competitors

In September 2025, netflix.shop had a revenue of $4,279,193 with 18,059 transactions and 1,735,774 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. In comparison, funko.com outperformed netflix.shop with a revenue of $5,378,694, 112,063 transactions, and 4,014,710 sessions, boasting an AOV of $25-50 and a conversion rate of 2.50-3.00%. On the other hand, youtooz.com had a revenue of $3,445,020, 64,949 transactions, and 1,921,902 sessions, with an AOV of $50-75 and a conversion rate of 3.00-3.50%. Despite netflix.shop falling short in revenue compared to some competitors like funko.com and youtooz.com, it did have a higher AOV and comparable conversion rates, positioning it favorably in the market for exclusive Netflix merchandise.

funko.com screenshot
#1 funko.com
5.4M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
youtooz.com screenshot
#2 youtooz.com
3.4M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
toytokyo.com screenshot
#3 toytokyo.com
43.4K
Revenue
34.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
popinabox.us screenshot
#4 popinabox.us
8.9K
Revenue
4.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
merchoid.com screenshot
#5 merchoid.com
616.8K
Revenue
328.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
netflix.shop vs top market performers
netflix.shop
top retailers
conversion rate vs average order value for netflix.shop and its competitors
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Revenue share by device at netflix.shop

In September large majority of sales on netflix.shop, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on netflix.shop, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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netflix.shop channels

Identify top traffic channels that drive growth for netflix.shopand discover how performance of traffic channels has changed over time.

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netflix.shop Google Ads spend

Evaluate netflix.shop's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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netflix.shop devices

Review netflix.shop's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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netflix.shop top markets

Explore netflix.shop's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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netflix.shop country & global rank

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