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TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

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37.5M
Revenue
2.3M
Sessions
7.5-8.0%
Conversion rate
$200-225
Average order value
Online only revenue for hannaford.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Hannaford.com is an online platform that offers customers a wide range of products for purchase. Their inventory includes groceries, fresh produce, household essentials, personal care items, and more. The website aims to provide convenience and accessibility for users, enabling them to shop for various daily necessities from the comfort of their own homes.

hannaford.com’s revenueOVER TIME
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Over the past three months, hannaford.com revenue has experienced growth of 8.1%, compared to the preceding three months.

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hannaford.com revenue growth for last six months
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OVERVIEW
hannaford.com, in the FOOD AND DRINK industry, generated $37,521,916 in online sales revenue, with a conversion rate of 7.50-8.00% and an AOV of $200-225. The site had 2,326,516 sessions in March 2024. Comparatively, the largest store in the category, kroger.com, achieved $347,627,620 in revenue with 36,450,494 sessions. The median revenue and sessions in FOOD AND DRINK were $93,085 and 39,146, respectively. Notably, hannaford.com outperformed with a higher conversion rate and AOV compared to the industry's averages.
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hannaford.com competitors

When comparing hannaford.com to its competitors in the online grocery space, it is evident that hannaford.com falls in the middle in terms of revenue. With a revenue of $37,521,916, hannaford.com lags behind HEB with $81,282,604 but outperforms foodservicedirect.com with $2,696,317. In terms of transactions and sessions, hannaford.com again falls in the middle with 183,533 transactions and 2,326,516 sessions. The average order value (AOV) for hannaford.com ranges between $200-225, which is similar to freshdirect.com, while its conversion rate of 7.50-8.00% falls between shaws.com and freshdirect.com. Overall, hannaford.com maintains a competitive position in the online grocery market, offering a solid combination of revenue, transactions, AOV, and conversion rate when compared to its competitors.

#1 shaws.com
20.7M
Revenue
1.6M
Sessions
7.0-7.5%
Conv. rate
$175-200
AOV
#2 greenchoicenow.com
126.7K
Revenue
84.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
#3 freshdirect.com
15.2M
Revenue
862.1K
Sessions
8.5-9.0%
Conv. rate
$200-225
AOV
#4 heb.com
81.3M
Revenue
10.1M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
#5 foodservicedirect.com
2.7M
Revenue
805.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
hannaford.com vs top market performers
hannaford.com
top retailers
conversion rate vs average order value for hannaford.com and its competitors
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hannaford.com brandsby revenue

1
Logo for 13.5 oz. - dry scalp rescue13.5 Oz. - Dry Scalp Rescue
2
Logo for 200 sq. ft.200 Sq. Ft.
3
Logo for 89.2 oz. - serves 2089.2 Oz. - Serves 20

hannaford.com categoriesby revenue

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brands overtime comparison

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hannaford.com channels

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hannaford.com Google Ads spend

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hannaford.com devices

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hannaford.com top markets

Explore hannaford.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hannaford.com country & global rank

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