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May 2024
All countries
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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613.9K
Revenue
378.6K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for gerber.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Gerber.com is a website that provides quality baby products and helpful information for caregivers. They sell a wide range of items including baby food, formula, snacks, and feeding accessories. They also offer resources on child nutrition, development, and parenting tips to support families in raising healthy and happy children.

gerber.com’s revenueOVER TIME
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Over the past three months, gerber.com revenue has experienced growth of 28%, compared to the preceding three months.

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gerber.com revenue growth for last six months
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OVERVIEW
In May 2024, gerber.com in the HEALTH industry had online sales revenue of $613,902, a conversion rate of 2.00-2.50%, and an average order value (AOV) of $50-75. The highest AOV in the category was $215, while the lowest was $56. The website had 378,578 sessions, with the highest being 12,084,995 for myprotein.com and a median of 41,849 for the industry. myprotein.com led the category with revenue of $23,758,424, significantly higher than gerber.com's performance.
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gerber.com competitors

When comparing gerber.com to its competitors in the baby food and nutrition industry, it is clear that gerber.com falls in the middle in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. gerber.com generated $613,902 in revenue from 8,292 transactions and 378,578 sessions, with an AOV of $50-75 and a conversion rate of 2.00-2.50%. In contrast, competitors like gerberchildrenswear.com and enfamil.com outperform gerber.com in terms of revenue, transactions, and sessions, with higher conversion rates as well. However, gerber.com performs better than elsenu trition.com and myserenitykids.com in terms of revenue, transactions, and sessions, but lags behind helloyumi.com in terms of conversion rate. Overall, gerber.com holds a competitive position in the market but has room for growth to match the performance of top competitors.

#1 gerberchildrenswear.com
2.3M
Revenue
714.7K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
#2 myserenitykids.com
261.3K
Revenue
125.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 elsenutrition.com
102.8K
Revenue
62.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#4 enfamil.com
1.1M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#5 helloyumi.com
173.6K
Revenue
34.5K
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
gerber.com vs top market performers
gerber.com
top retailers
conversion rate vs average order value for gerber.com and its competitors
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gerber.com brandsby revenue

1
Logo for our closest to breastmilkOur Closest To Breastmilk
2
Logo for for toddler tummiesFor Toddler Tummies
3
Logo for for tummies sensitive to milkFor Tummies Sensitive To Milk

gerber.com categoriesby revenue

1
Baby Formula
2
Baby & Toddler
3
Food, Beverages & Tobacco
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brands overtime comparison

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gerber.com channels

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gerber.com Google Ads spend

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gerber.com devices

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gerber.com top markets

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gerber.com country & global rank

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