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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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5.6M
Revenue
Sep 25
2.2M
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Buckle.com is an online retail platform that offers a wide range of products. The website primarily sells clothing items, including jeans, tops, dresses and accessories. They appear to cater to customers seeking trendy fashion styles, while also offering footwear and bags to complete their outfit selections.

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buckle.com Annual Revenue and Growth

buckle.com's annual sales on its online store amounted to $89.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$89.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
buckle.com revenue by year

buckle.com's monthly revenueOVER TIME
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Over the past three months, buckle.com revenue has experienced growth of 1.8%, compared to the preceding three months.

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buckle.com revenue growth for last six months
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OVERVIEW
In September 2025, buckle.com achieved online sales of $5,582,556, significantly surpassing the FASHION AND APPAREL median of $74,931, though trailing behind industry leader shein.com’s $819,580,923. With a conversion rate of 2.00-2.50%, buckle.com remains competitive, yet below the high mark of 3.2% for the sector. Its average order value (AOV) ranged between $125-150, well above the low of $73 but below the high of $382. The site garnered 2,195,619 sessions, starkly lower than shein.com’s impressive 297,137,690 sessions, but vastly exceeding the sector median of 34,221 sessions.
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buckle.com competitors

In September 2025, buckle.com generated a revenue of $5,582,556 with 44,340 transactions and 2,195,619 sessions. Their average order value (AOV) ranges from $125-150, and their conversion rate is 2.00-2.50%. When comparing buckle.com to its competitors, heydude.com had the highest revenue at $10,859,164 with 102,275 transactions and 3,424,679 sessions. Their AOV is between $100-125, and the conversion rate is 2.50-3.00%. bootbarn.com closely matched buckle.com in revenue at $10,902,534 but had fewer transactions and sessions. tillys.com surpassed buckle.com in revenue with $13,410,699, higher transactions, and sessions. shopwesternedge.com and cavenders.com had lower revenue compared to buckle.com, with shopwesternedge.com having the lowest performance metrics among the competitors.

heydude.com screenshot
#1 heydude.com
10.9M
Revenue
3.4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bootbarn.com screenshot
#2 bootbarn.com
10.9M
Revenue
4.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
tillys.com screenshot
#3 tillys.com
13.4M
Revenue
4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
shopwesternedge.com screenshot
#4 shopwesternedge.com
23.1K
Revenue
15.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
cavenders.com screenshot
#5 cavenders.com
2.8M
Revenue
989.7K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
buckle.com vs top market performers
buckle.com
top retailers
conversion rate vs average order value for buckle.com and its competitors
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Revenue share by device at buckle.com

In September large majority of sales on buckle.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on buckle.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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buckle.com channels

Identify top traffic channels that drive growth for buckle.comand discover how performance of traffic channels has changed over time.

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buckle.com Google Ads spend

Evaluate buckle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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buckle.com devices

Review buckle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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buckle.com top markets

Explore buckle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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buckle.com country & global rank

Assess the ranking of buckle.com among other retailers within its primary country and worldwide.

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