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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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9.9M
Revenue
Oct 25
2.2M
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Buckle.com is an online retail platform that offers a wide range of products. The website primarily sells clothing items, including jeans, tops, dresses and accessories. They appear to cater to customers seeking trendy fashion styles, while also offering footwear and bags to complete their outfit selections.

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buckle.com Annual Revenue and Growth

buckle.com's annual sales on its online store amounted to $89.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$89.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
buckle.com revenue by year

buckle.com's monthly revenueOVER TIME
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Over the past three months, buckle.com revenue has experienced growth of 18%, compared to the preceding three months.

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buckle.com revenue growth for last six months
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OVERVIEW
In October 2025, buckle.com generated online sales revenue of $9,860,824, significantly above the FASHION AND APPAREL median of $80,524, with a solid conversion rate between 3.50-4.00%, surpassing the category average of 3.36%. The average order value (AOV) ranged from $125-150, below the high of $378 but above the low of $74, and total sessions reached 2,192,896, far exceeding the median of 33,163 but trailing behind shein.com’s dominant 321,650,758 sessions, reflecting buckle's competitive yet niche position within the thriving fashion and apparel market.
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buckle.com competitors

In October 2025, buckle.com generated $9,860,824 in revenue from 77,903 transactions with 2,192,896 sessions. The average order value (AOV) ranged from $125-150, and the conversion rate was between 3.50-4.00%. Comparing buckle.com to its competitors, heydude.com outperformed in revenue with $15,904,812 from 146,893 transactions and 4,407,660 sessions. However, buckle.com had a higher conversion rate. bootbarn.com had a similar revenue to buckle.com but with fewer transactions and higher AOV. tillys.com had slightly lower revenue than buckle.com but with more transactions and sessions. shopwesternedge.com had significantly lower revenue compared to buckle.com, with a similar AOV and conversion rate. cavenders.com had a lower revenue than buckle.com with fewer transactions and sessions, but a higher AOV.

heydude.com screenshot
#1 heydude.com
15.9M
Revenue
4.4M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bootbarn.com screenshot
#2 bootbarn.com
12.9M
Revenue
5.9M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
tillys.com screenshot
#3 tillys.com
12M
Revenue
4.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
shopwesternedge.com screenshot
#4 shopwesternedge.com
35.2K
Revenue
22.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
cavenders.com screenshot
#5 cavenders.com
3.3M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
buckle.com vs top market performers
buckle.com
top retailers
conversion rate vs average order value for buckle.com and its competitors
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Revenue share by device at buckle.com

In October large majority of sales on buckle.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on buckle.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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buckle.com channels

Identify top traffic channels that drive growth for buckle.comand discover how performance of traffic channels has changed over time.

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buckle.com Google Ads spend

Evaluate buckle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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buckle.com devices

Review buckle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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buckle.com top markets

Explore buckle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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buckle.com country & global rank

Assess the ranking of buckle.com among other retailers within its primary country and worldwide.

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