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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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676.2K
Revenue
Nov 25
321.2K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Adidas.at is a website that offers a wide range of athletic apparel and footwear. With a focus on sportswear and casual clothing, the site provides products like shoes, clothes, and accessories for men, women, and kids. It also features collaborations and special collections from renowned athletes and designers.

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adidas.at Annual Revenue and Growth

adidas.at's annual sales on its online store amounted to $13M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$13M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
adidas.at revenue by year

adidas.at's monthly revenueOVER TIME
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Over the past three months, adidas.at revenue has experienced decline of 12%, compared to the preceding three months.

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adidas.at revenue decline for last six months
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OVERVIEW
In November 2025, adidas.at generated $676,168 in online sales, significantly surpassing the FASHION AND APPAREL median of $93,064, yet still far from the top competitor, shein.com, with $916,157,774. The site's conversion rate ranged from 1.50-2.00%, below the industry high of 3.37%, while its average order value (AOV) was between $125-150, compared to the industry high of $375. With 321,202 sessions, adidas.at was outperformed by shein.com’s 342,497,064, although it notably exceeded the median of 36,492 sessions in the category, highlighting its strong online presence despite stiff competition.
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adidas.at competitors

In November 2025, adidas.at generated a revenue of €676,168 from 5,233 transactions and 321,202 sessions, with an average order value (AOV) ranging between €125-150 and a conversion rate of 1.50-2.00%. When compared to its competitors, adidas.de outperformed adidas.at with a revenue of €20,650,631 from 244,718 transactions and 6,169,295 sessions, boasting a higher conversion rate of 3.50-4.00%. 11teamsports.com and sportscheck.com had similar revenue to adidas.at but higher conversion rates of 2.50-3.00% and 2.50-3.00% respectively. However, adidas.com had the highest revenue among the competitors at €70,090,631 but a similar conversion rate to adidas.at. deichmann.com had lower revenue compared to adidas.at but a higher conversion rate of 2.50-3.00%. Overall, adidas.at performed well in terms of revenue and conversion rate compared to some competitors but lagged behind in sessions and transactions.

adidas.de screenshot
#1 adidas.de
20.7M
Revenue
6.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
11teamsports.com screenshot
#2 11teamsports.com
4.1M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sportscheck.com screenshot
#3 sportscheck.com
4.9M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
adidas.com screenshot
#4 adidas.com
70.1M
Revenue
36.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
deichmann.com screenshot
#5 deichmann.com
13.8M
Revenue
10.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
adidas.at vs top market performers
adidas.at
top retailers
conversion rate vs average order value for adidas.at and its competitors
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Revenue share by device at adidas.at

In November large majority of sales on adidas.at, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In November large majority of sales on adidas.at, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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adidas.at channels

Identify top traffic channels that drive growth for adidas.atand discover how performance of traffic channels has changed over time.

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adidas.at Google Ads spend

Evaluate adidas.at's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.at devices

Review adidas.at's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.at top markets

Explore adidas.at's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.at country & global rank

Assess the ranking of adidas.at among other retailers within its primary country and worldwide.

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