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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for adidas.deadidas.de

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12.6M
Revenue
5.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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The website adidas.de primarily offers a wide range of athletic products, including footwear, apparel, and accessories for men, women, and children. It showcases a collection of sportswear designed for various activities such as running, training, soccer, and basketball. Additionally, the site provides information on company news, events, and collaborations with athletes and designers.

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adidas.de's revenueOVER TIME
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Over the past three months, adidas.de revenue has experienced growth of 52%, compared to the preceding three months.

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adidas.de revenue growth for last six months
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OVERVIEW
In May 2025, adidas.de's online sales revenue was $12,612,936 with a conversion rate of 2.50-3.00% and an AOV of $75-100. The website had 5,373,983 sessions, falling below garmin.com's 47,255,232 sessions. The median revenue in the SPORTS industry was $84,330, while garmin.com had the highest revenue at $189,203,870. A high conversion rate in the industry is 3.0%, compared to a low of 0.65%. A high AOV in SPORTS is $565, and a low is $79, with a median of $29,719 sessions.
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adidas.de competitors

In May 2025, adidas.de reported a revenue of 12,612,936 with 142,056 transactions and 5,373,983 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 2.50-3.00. Comparatively, unisportstore.de had a revenue of 1,565,405 with 10,354 transactions and 916,211 sessions, featuring a higher AOV of 150-175 but a lower conversion rate of 1.00-1.50. deinsportsfreund.de generated 318,941 in revenue with 1,504 transactions and 74,717 sessions, offering a higher AOV of 200-225 and a similar conversion rate of 2.00-2.50 as adidas.de. 11teamsports.com recorded 2,763,212 in revenue with 20,943 transactions and 1,083,567 sessions, presenting an AOV of 125-150 and a conversion rate of 1.50-2.00. jdsports.de outperformed adidas.de with a revenue of 7,616,240 from 44,007 transactions and 1,447,295 sessions, showing a similar AOV of 150-175 but a higher conversion rate of 3.00-3.50. sportscheck.com reported a revenue of 4,942,298 with 46,653 transactions and 1,879,106 sessions, featuring a lower AOV of 100-125 and a comparable conversion rate of 2.00-2.50 to adidas.de.

jdsports.de screenshot
#1 jdsports.de
7.6M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
sportscheck.com screenshot
#2 sportscheck.com
4.9M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
11teamsports.com screenshot
#3 11teamsports.com
2.8M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
unisportstore.de screenshot
#4 unisportstore.de
1.6M
Revenue
916.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
deinsportsfreund.de screenshot
#5 deinsportsfreund.de
318.9K
Revenue
74.7K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
adidas.de vs top market performers
adidas.de
top retailers
conversion rate vs average order value for adidas.de and its competitors
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Revenue share by device at adidas.de

In May large majority of sales on adidas.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on adidas.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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adidas.de channels

Identify top traffic channels that drive growth for adidas.deand discover how performance of traffic channels has changed over time.

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adidas.de Google Ads spend

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adidas.de devices

Review adidas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.de top markets

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adidas.de country & global rank

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