adidas.de
The website adidas.de primarily offers a wide range of athletic products, including footwear, apparel, and accessories for men, women, and children. It showcases a collection of sportswear designed for various activities such as running, training, soccer, and basketball. Additionally, the site provides information on company news, events, and collaborations with athletes and designers.
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adidas.de Annual Revenue and Growth
adidas.de's annual sales on its online store amounted to $151.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
adidas.de's monthly revenueOVER TIME
Over the past three months, adidas.de revenue has experienced growth of 58%, compared to the preceding three months.
adidas.de competitors
In May 2026, adidas.de outperformed its competitors with a revenue of $16,905,223 from 216,384 transactions and 7,608,605 sessions, resulting in a conversion rate of 2.50-3.00%. In contrast, jdsports.de generated $7,603,732, achieving 51,151 transactions with a higher AOV of $125-150 and a conversion rate of 3.00-3.50%. sportscheck.com recorded $4,468,747 in revenue, also with a similar AOV of $75-100, but a lower conversion rate of 2.00-2.50%. Meanwhile, 11teamsports.com and unisportstore.de saw revenues of $3,904,517 and $2,000,139 respectively, both with an AOV of $125-150 and conversion rates under 2%. Finally, deinsportsfreund.de, despite a high AOV of $200-225, struggled with $526,234 in revenue. Overall, adidas.de maintains a strong lead in both revenue and transaction volume.
Revenue share by device at adidas.de
In May large majority of sales on adidas.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.de channels
Identify top traffic channels that drive growth for adidas.deand discover how performance of traffic channels has changed over time.
adidas.de Google Ads spend
Evaluate adidas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
adidas.de devices
Review adidas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
