adidas.de
The website adidas.de primarily offers a wide range of athletic products, including footwear, apparel, and accessories for men, women, and children. It showcases a collection of sportswear designed for various activities such as running, training, soccer, and basketball. Additionally, the site provides information on company news, events, and collaborations with athletes and designers.
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adidas.de Annual Revenue and Growth
adidas.de's annual sales on its online store amounted to $130.6M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.
adidas.de's monthly revenueOVER TIME
Over the past three months, adidas.de revenue has experienced growth of 10%, compared to the preceding three months.
adidas.de competitors
In October 2025, adidas.de outperformed its competitors in terms of revenue, with a total of €13,871,336. This was significantly higher than jdsports.de at €7,639,072, sportscheck.com at €3,865,409, 11teamsports.com at €3,455,748, unisportstore.de at €829,830, and deinsportsfreund.de at €429,055. adidas.de also led in the number of transactions with 170,238, surpassing all competitors. However, jdsports.de had a higher average order value (AOV) range of €125-150 compared to adidas.de's range of €75-100. In terms of sessions, adidas.de attracted the most visitors at 4,821,897, followed by sportscheck.com, jdsports.de, 11teamsports.com, unisportstore.de, and deinsportsfreund.de. Despite a slightly lower conversion rate range of 3.50-4.00% compared to some competitors, adidas.de demonstrated strong overall performance in key metrics.
Revenue share by device at adidas.de
In October large majority of sales on adidas.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.de channels
Identify top traffic channels that drive growth for adidas.deand discover how performance of traffic channels has changed over time.
adidas.de Google Ads spend
Evaluate adidas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
adidas.de devices
Review adidas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
