Grips
Mar 2024
All countries
Home/Insights/Retailers/thefragranceshop.co.uk
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for thefragranceshop.co.ukthefragranceshop.co.uk

Get thefragranceshop.co.uk updates
Book a demo
7.4M
Revenue
2.4M
Sessions
4.0-4.5%
Conversion rate
$50-75
Average order value
Online only revenue for thefragranceshop.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Thefragranceshop.co.uk is an online retailer that offers a wide range of fragrances for men and women. The website includes a variety of popular perfume and cologne brands along with affordable options. Additionally, they provide information about each products scent notes and bottle sizes.

thefragranceshop.co.uk’s revenueOVER TIME
View real-time data

Over the past three months, thefragranceshop.co.uk revenue has experienced decline of 40%, compared to the preceding three months.

View real-time data
thefragranceshop.co.uk revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
thefragranceshop.co.uk in the BEAUTY AND COSMETICS industry had a revenue of $7,368,544 with a median of $94,372, conversion rate of 4.00-4.50%, AOV of $50-75, and 2,438,670 sessions in March 2024. The highest revenue in the industry was ulta.com at $120,940,083, the highest conversion rate was 4.22%, the highest AOV was $179, and the highest number of sessions was 49,703,421 from sephora.com, while the median sessions were 41,489 and the lowest conversion rate and AOV were 1.54% and $45, respectively.
Read more

thefragranceshop.co.uk competitors

When comparing thefragranceshop.co.uk to its competitors in the fragrance industry, several key metrics stand out. The Perfume Shop leads in revenue with £8,080,091, followed closely by The Fragrance Shop at £7,368,544. Fragrance Direct lags behind with revenue of £1,819,817. In terms of transactions, The Perfume Shop leads again with 133,000 transactions, while The Fragrance Shop follows with 98,465. Best Men's Colognes has the highest average order value (AOV) at £150-175, while All Beauty and Fragrance Direct fall in the £75-100 range. The conversion rate is fairly consistent across most competitors, with The Fragrance Shop, Fragrance Direct, and notino.co.uk all ranging between 4.00-4.50%. Overall, The Fragrance Shop remains competitive in revenue and transactions compared to its counterparts, showcasing its strength in the market.

#1 theperfumeshop.com
8.1M
Revenue
4.7M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#2 fragrancedirect.co.uk
1.8M
Revenue
570.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
#3 notino.co.uk
6.2M
Revenue
2.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#4 allbeauty.com
7.6M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
#5 bestmenscolognes.com
41.1K
Revenue
76.1K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
thefragranceshop.co.uk vs top market performers
thefragranceshop.co.uk
top retailers
conversion rate vs average order value for thefragranceshop.co.uk and its competitors
Talk to a product specialist to see all the competitors
Book a demo

thefragranceshop.co.uk brandsby revenue

thefragranceshop.co.uk categoriesby revenue

Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

thefragranceshop.co.uk channels

Identify top traffic channels that drive growth for thefragranceshop.co.ukand discover how performance of traffic channels has changed over time.

Book a demo

thefragranceshop.co.uk Google Ads spend

Evaluate thefragranceshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

thefragranceshop.co.uk devices

Review thefragranceshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

thefragranceshop.co.uk top markets

Explore thefragranceshop.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

thefragranceshop.co.uk country & global rank

Assess the ranking of thefragranceshop.co.uk among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard