This report analyzes traffic from different channels on e-commerce sites. Grips Intelligence is dedicated to providing unparalleled insights into the ever-evolving landscape of e-commerce. With our cutting-edge technology and vast data repository, we offer in-depth analyses and benchmarks for the most sought-after metrics.
Traffic share by channels
The share of traffic by channels
41%
Organic Search
22%
Paid Search
15%
Direct
14%
Social
4.6%
Email
2.4%
Other
Sessions share over time by channels
Share of sessions in % from Aug, 2024 to Jul, 2025