Home/Insights/Search engine market shareMay, 2025 - Apr, 2026
Australia

Search engine market share

This report analyzes traffic from different search engines on e-commerce sites. Grips Intelligence is dedicated to providing unparalleled insights into the ever-evolving landscape of e-commerce. With our cutting-edge technology and vast data repository, we offer in-depth analyses and benchmarks for the most sought-after metrics.

Search engine market share

Traffic share by search engines

The share of traffic by search engines

92%
Google
7.1%
Bing
0.61%
Yahoo

Sessions share over time by search engines

Share of sessions in % from May, 2025 to Apr, 2026
Google
Bing
Yahoo

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Conversion rate by search engines

The conversion rate by search engines

1.7%
Google
1.5%
Yahoo
1.2%
Bing

Conversion rate over time by search engines

Conversion rate from May, 2025 to Apr, 2026
Google
Yahoo
Bing

Average order value by search engines

The average order value by search engines

$142
Yahoo
$141
Bing
$129
Google

Average order value by search engines

Absolute values in $ from May, 2025 to Apr, 2026
Yahoo
Bing
Google


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