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Apr 2024
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TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

Favicon for adidas.fradidas.fr

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4.7M
Revenue
2.6M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for adidas.fr, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: FRANCE
  • Website category: SPORTS
  • D2C

adidas.fr is the official website of the popular sportswear brand Adidas. The website offers a wide range of products, including athletic footwear, clothing, and accessories for men, women, and children. Customers can explore a variety of sports-focused collections and exclusive collaborations while shopping conveniently through the site.

adidas.fr’s revenueOVER TIME
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Over the past three months, adidas.fr revenue has experienced decline of 21%, compared to the preceding three months.

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adidas.fr revenue decline for last six months
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OVERVIEW
In April 2024, adidas.fr's online sales revenue was $4,672,908 in the SPORTS industry, with a median revenue of $130,020 and garmin.com leading with $151,902,366. The conversion rate for adidas.fr was 2.00-2.50%, while the highest was 2.89% and the lowest was 0.74%. The Average Order Value (AOV) for adidas.fr ranged from $75-100, compared to a high of $549 and a low of $76 in the SPORTS category. adidas.fr had 2,587,427 sessions, with the highest at 41,572,493 from dickssportinggoods.com and a median of 44,511 sessions in the SPORTS industry.
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adidas.fr competitors

When comparing adidas.fr to its competitors in April 2024, we can see that asos.com leads in revenue with a staggering $120,745,124, followed by adidas.com with $55,598,213, and stockx.com with $88,269,129. In terms of transactions, asos.com also takes the lead with 908,688 transactions, while adidas.com follows with 455,910 transactions. When looking at sessions, asos.com maintains the top spot with 58,364,640 sessions, whereas stockx.com sees 27,381,744 sessions. Interestingly, sportsdirect.com boasts the highest conversion rate at 3.00-3.50%, while adidas.fr and adidas.com fall in the 2.00-2.50% range. Overall, asos.com emerges as the strongest competitor to adidas.fr in terms of revenue, transactions, and sessions, showcasing a significant lead in the e-commerce market.

#1 adidas.com
55.6M
Revenue
24.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 zalando.fr
20.6M
Revenue
13.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#3 asos.com
120.7M
Revenue
58.4M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#4 stockx.com
88.3M
Revenue
27.4M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
#5 sportsdirect.com
44.9M
Revenue
16.5M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
adidas.fr vs top market performers
adidas.fr
top retailers
conversion rate vs average order value for adidas.fr and its competitors
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adidas.fr brandsby revenue

1
Logo for garçons • footballGarçons • Football

adidas.fr categoriesby revenue

1
Apparel & Accessories
2
Pants
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brands overtime comparison

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adidas.fr channels

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adidas.fr Google Ads spend

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adidas.fr devices

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adidas.fr top markets

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adidas.fr country & global rank

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