visiondirect.com.au
VisionDirect.com.au is a website that offers a wide range of eyewear products. They provide prescription eyeglasses, sunglasses, as well as contact lenses. With a vast selection of brands and styles available, customers can purchase quality eyewear online and enjoy affordable prices. Shipping services are also provided.
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visiondirect.com.au Annual Revenue and Growth
visiondirect.com.au's annual sales on its online store amounted to $8.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.
visiondirect.com.au's monthly revenueOVER TIME
Over the past three months, visiondirect.com.au revenue has experienced decline of 38%, compared to the preceding three months.
visiondirect.com.au competitors
In August 2026, visiondirect.com.au exhibits a commendable average order value (AOV) range of 225-250, which is competitive among its peers. However, it trails significantly in revenue, generating 487,000 compared to the leading ray-ban.com at 30.8 million. In terms of transactions, visiondirect.com.au recorded 2,151, which is well behind eyebuydirect.com’s impressive 208,000. The site also fell short in sessions, attracting 279,000, while ray-ban.com dominated with 13.8 million sessions. Despite having a similar conversion rate range of 0.50-1.00%, visiondirect.com.au is still not on par with the performance metrics of its competitors, indicating room for improvement in overall market presence and sales efficiency.
Revenue share by device at visiondirect.com.au
In August large majority of sales on visiondirect.com.au, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries visiondirect.com.au operates in
visiondirect.com.au is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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visiondirect.com.au channels
Identify top traffic channels that drive growth for visiondirect.com.auand discover how performance of traffic channels has changed over time.
visiondirect.com.au Google Ads spend
Evaluate visiondirect.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
visiondirect.com.au devices
Review visiondirect.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
