visiondirect.com.au
VisionDirect.com.au is a website that offers a wide range of eyewear products. They provide prescription eyeglasses, sunglasses, as well as contact lenses. With a vast selection of brands and styles available, customers can purchase quality eyewear online and enjoy affordable prices. Shipping services are also provided.
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visiondirect.com.au Annual Revenue and Growth
visiondirect.com.au's annual sales on its online store amounted to $7.7M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
visiondirect.com.au's monthly revenueOVER TIME
Over the past three months, visiondirect.com.au revenue has experienced growth of 15%, compared to the preceding three months.
visiondirect.com.au competitors
In October 2025, when comparing visiondirect.com.au to its competitors, some clear trends emerge. visiondirect.com.au generates a revenue of $827,749 from 3,628 transactions and 465,395 sessions with an average order value (AOV) of $225-250 and a conversion rate of 0.50-1.00%. In contrast, 1001optical.com.au lags behind with only $400 in revenue from 2 transactions and 128 sessions, boasting a higher conversion rate of 1.50-2.00% but a lower AOV of $175-200. sunglasshut.com outperforms visiondirect.com.au significantly, bringing in $7,004,312 in revenue from 29,892 transactions and 2,390,141 sessions, with a similar AOV and a slightly higher conversion rate. eyebuydirect.com leads the pack with a staggering $26,985,669 in revenue from 216,027 transactions and 4,605,440 sessions, with a lower AOV but an impressive conversion rate of 4.50-5.00%. ray-ban.com and framesdirect.com also demonstrate strong performances in revenue, transactions, sessions, AOV, and conversion rates compared to visiondirect.com.au.
Revenue share by device at visiondirect.com.au
In October large majority of sales on visiondirect.com.au, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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visiondirect.com.au channels
Identify top traffic channels that drive growth for visiondirect.com.auand discover how performance of traffic channels has changed over time.
visiondirect.com.au Google Ads spend
Evaluate visiondirect.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
visiondirect.com.au devices
Review visiondirect.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
