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Jul 2026
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Home/Insights/Retailers/viktor-rolf.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for viktor-rolf.comviktor-rolf.com

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399.9K
Revenue
Jul 26
174.1K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Viktor&Rolf is the avant-garde luxury fashion house founded in 1993 by fashion artists Viktor Horsting and Rolf Snoeren.

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viktor-rolf.com Annual Revenue and Growth

viktor-rolf.com's annual sales on its online store amounted to $5.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$5.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
viktor-rolf.com revenue by year

viktor-rolf.com's monthly revenueOVER TIME
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Over the past three months, viktor-rolf.com revenue has experienced growth of 19%, compared to the preceding three months.

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viktor-rolf.com revenue growth for last six months
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OVERVIEW
viktor-rolf.com generated $400,000 in revenue for online sales in July 2026, significantly exceeding an average fashion and apparel store's monthly figure of around $71,300. The site attracted 174,000 sessions, far surpassing the typical 28,400 sessions for this category. With a conversion rate of 1.50-2.00%, viktor-rolf.com falls within the category's typical range of 0.66% to 3.1%. Its average order value (AOV) of $125-150 also remains within the typical range of $84 to $403 for fashion and apparel stores.
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viktor-rolf.com competitors

In July 2026, theperfumeshop.com significantly outperformed its competitors, generating $4.7 million in revenue from 61,700 transactions across 1.7 million sessions, with a conversion rate of 3.50-4.00%. In comparison, viktor-rolf.com achieved $400,000 in revenue from 2,675 transactions and 174,000 sessions, placing it third in revenue among its peers. viktor-rolf.com trails theperfumeshop.com by 59,000 transactions and microperfumes.com by 21.3 million in revenue. Although viktor-rolf.com has a competitive conversion rate of 1.50-2.00%, it ranks fourth in sessions, falling short of microperfumes.com by 3 million. Meanwhile, bloomperfume.co.uk and fragranceoutlet.com recorded revenues of $253,000 and $228,000, respectively, further illustrating the competitive landscape.

bloomperfume.co.uk screenshot
#1 bloomperfume.co.uk
253.2K
Revenue
80.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
theperfumeshop.com screenshot
#2 theperfumeshop.com
4.7M
Revenue
1.7M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
decantboutique.com screenshot
#3 decantboutique.com
22.6K
Revenue
22.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
microperfumes.com screenshot
#4 microperfumes.com
21.7M
Revenue
3.2M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
fragranceoutlet.com screenshot
#5 fragranceoutlet.com
228.5K
Revenue
219.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
viktor-rolf.com vs top market performers
viktor-rolf.com
top retailers
conversion rate vs average order value for viktor-rolf.com and its competitors
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Revenue share by device at viktor-rolf.com

In July large majority of sales on viktor-rolf.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on viktor-rolf.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries viktor-rolf.com operates in

viktor-rolf.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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viktor-rolf.com channels

Identify top traffic channels that drive growth for viktor-rolf.comand discover how performance of traffic channels has changed over time.

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viktor-rolf.com Google Ads spend

Evaluate viktor-rolf.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viktor-rolf.com devices

Review viktor-rolf.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viktor-rolf.com top markets

Explore viktor-rolf.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viktor-rolf.com country & global rank

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