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May 2025
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Home/Insights/Retailers/viktor-rolf.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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364.2K
Revenue
151.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
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Viktor&Rolf is the avant-garde luxury fashion house founded in 1993 by fashion artists Viktor Horsting and Rolf Snoeren.

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viktor-rolf.com's revenueOVER TIME
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Over the past three months, viktor-rolf.com revenue has experienced decline of 33%, compared to the preceding three months.

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viktor-rolf.com revenue decline for last six months
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OVERVIEW
viktor-rolf.com, a FASHION AND APPAREL website, had a revenue of $364,192 with a median of $81,783 in May 2025. Its conversion rate ranged from 1.50-2.00%, with a high of 3.09% and a low of 0.67% in the industry. The average order value (AOV) was between $150-175, compared to a high of $415 and a low of $82 in the category. The website had 151,264 sessions, while the top performer shein.com had 224,142,058 sessions, with a median of 33,223 in FASHION AND APPAREL.
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viktor-rolf.com competitors

In May 2025, viktor-rolf.com generated a revenue of $364,192 from 2,291 transactions with 151,264 sessions. Their average order value (AOV) falls within the range of $150-175, and their conversion rate is between 1.50-2.00%. Comparing viktor-rolf.com to its competitors, we see a range of performances. fragranceoutlet.com had a revenue of $230,924 from 2,434 transactions and 269,878 sessions, with an AOV of $75-100 and a conversion rate of 0.50-1.00%. On the other hand, bloomperfume.co.uk achieved a revenue of $231,542 from 1,084 transactions and 66,565 sessions, with an AOV of $200-225 and a conversion rate of 1.50-2.00%. In terms of revenue, viktor-rolf.com falls in the middle compared to its competitors, with a similar conversion rate but a slightly higher AOV.

bloomperfume.co.uk screenshot
#1 bloomperfume.co.uk
231.5K
Revenue
66.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
theperfumeshop.com screenshot
#2 theperfumeshop.com
5.3M
Revenue
2.5M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
decantboutique.com screenshot
#3 decantboutique.com
46.1K
Revenue
48.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
microperfumes.com screenshot
#4 microperfumes.com
18.5M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
fragranceoutlet.com screenshot
#5 fragranceoutlet.com
230.9K
Revenue
269.9K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
viktor-rolf.com vs top market performers
viktor-rolf.com
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conversion rate vs average order value for viktor-rolf.com and its competitors
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Revenue share by device at viktor-rolf.com

In May large majority of sales on viktor-rolf.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on viktor-rolf.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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viktor-rolf.com channels

Identify top traffic channels that drive growth for viktor-rolf.comand discover how performance of traffic channels has changed over time.

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viktor-rolf.com Google Ads spend

Evaluate viktor-rolf.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viktor-rolf.com devices

Review viktor-rolf.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viktor-rolf.com top markets

Explore viktor-rolf.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viktor-rolf.com country & global rank

Assess the ranking of viktor-rolf.com among other retailers within its primary country and worldwide.

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