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Dec 2025
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Home/Insights/Retailers/smartbuyglasses.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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323K
Revenue
Dec 25
312.2K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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SmartBuyGlasses.co.uk is an online retailer that offers a wide range of eyewear products. Their inventory includes sunglasses, prescription glasses and contact lenses, catering to both men and women. The website has various popular and designer brands available, offers a convenient online shopping experience, and provides fast and reliable delivery.

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smartbuyglasses.co.uk Annual Revenue and Growth

smartbuyglasses.co.uk's annual sales on its online store amounted to $7.2M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$7.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
smartbuyglasses.co.uk revenue by year

smartbuyglasses.co.uk's monthly revenueOVER TIME
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Over the past three months, smartbuyglasses.co.uk revenue has experienced growth of 2.4%, compared to the preceding three months.

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smartbuyglasses.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, smartbuyglasses.co.uk, a player in the LUXURY sector, achieved online sales revenue of $323,013, significantly surpassing the median of $96,622, with a conversion rate of 0.50-1.00%, which is slightly below the high of 2.83%. The average order value (AOV) ranged from $150-175, far below the top AOV of $973. The site attracted 312,177 sessions, well below the leading site, pandora.net, which saw 31,483,239 sessions, and the median for the industry was 30,565 sessions, reflecting a strong, yet competitive, market presence.
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smartbuyglasses.co.uk competitors

In December 2025, smartbuyglasses.co.uk reported a revenue of $323,013 from 1,849 transactions and 312,177 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 0.50-1.00%. Compared to its competitors, pretavoir.co.uk outperformed smartbuyglasses.co.uk with a revenue of $696,052 from 3,980 transactions and 538,989 sessions, maintaining the same AOV and conversion rate range. ray-ban.com showed significant revenue of $32,292,980 from 203,916 transactions and 10,607,780 sessions, with a higher conversion rate of 1.50-2.00%. sunglasshut.com had revenue of $11,298,534 from 47,377 transactions and 5,038,905 sessions, with a higher AOV of $225-250 and the same conversion rate as smartbuyglasses.co.uk. framesdirect.com had revenue of $3,374,179 from 20,453 transactions and 649,249 sessions, with a higher conversion rate of 3.00-3.50%. eyebuydirect.com had the highest revenue at $28,674,071 from 227,754 transactions and 4,547,986 sessions, with the highest AOV range of $125-150 and the highest conversion rate of 5.00-5.50%.

pretavoir.co.uk screenshot
#1 pretavoir.co.uk
696.1K
Revenue
539K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
ray-ban.com screenshot
#2 ray-ban.com
32.3M
Revenue
10.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
sunglasshut.com screenshot
#3 sunglasshut.com
11.3M
Revenue
5M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
framesdirect.com screenshot
#4 framesdirect.com
3.4M
Revenue
649.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
28.7M
Revenue
4.5M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
smartbuyglasses.co.uk vs top market performers
smartbuyglasses.co.uk
top retailers
conversion rate vs average order value for smartbuyglasses.co.uk and its competitors
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Revenue share by device at smartbuyglasses.co.uk

In December large majority of sales on smartbuyglasses.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on smartbuyglasses.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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smartbuyglasses.co.uk channels

Identify top traffic channels that drive growth for smartbuyglasses.co.ukand discover how performance of traffic channels has changed over time.

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smartbuyglasses.co.uk Google Ads spend

Evaluate smartbuyglasses.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smartbuyglasses.co.uk devices

Review smartbuyglasses.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smartbuyglasses.co.uk top markets

Explore smartbuyglasses.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smartbuyglasses.co.uk country & global rank

Assess the ranking of smartbuyglasses.co.uk among other retailers within its primary country and worldwide.

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