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Sep 2025
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Home/Insights/Retailers/smartbuyglasses.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for smartbuyglasses.co.uksmartbuyglasses.co.uk

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310.5K
Revenue
Sep 25
293.2K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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SmartBuyGlasses.co.uk is an online retailer that offers a wide range of eyewear products. Their inventory includes sunglasses, prescription glasses and contact lenses, catering to both men and women. The website has various popular and designer brands available, offers a convenient online shopping experience, and provides fast and reliable delivery.

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smartbuyglasses.co.uk Annual Revenue and Growth

smartbuyglasses.co.uk's annual sales on its online store amounted to $7.2M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$7.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
smartbuyglasses.co.uk revenue by year

smartbuyglasses.co.uk's monthly revenueOVER TIME
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Over the past three months, smartbuyglasses.co.uk revenue has experienced decline of 20%, compared to the preceding three months.

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smartbuyglasses.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, smartbuyglasses.co.uk, operating in the LUXURY sector, achieved $310,525 in online sales, significantly exceeding the industry median of $79,797, while its conversion rate ranged between 0.50-1.00%, lower than the high benchmark of 2.77%. The average order value (AOV) fell between $175-200, notably below the industry high of $998. The site attracted 293,214 sessions, far surpassing the median of 27,132, but well below the leading site, pandora.net, with 12,639,220 sessions, indicating a strong performance yet a substantial gap compared to the largest competitors.
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smartbuyglasses.co.uk competitors

In September 2025, smartbuyglasses.co.uk generated £310,525 in revenue from 1,679 transactions and 293,214 sessions with an average order value (AOV) of £175-200 and a conversion rate of 0.50-1.00%. Compared to its competitors, smartbuyglasses.co.uk lags behind in revenue and transactions but holds a similar AOV and conversion rate. For example, ray-ban.com leads the pack with £23,979,942 in revenue from 141,009 transactions and 11,334,575 sessions, while eyebuydirect.com boasts the highest revenue of £25,569,600 from 202,148 transactions and 4,448,483 sessions. In terms of AOV, sunglasses from smartbuyglasses.co.uk align closely with those of pretavoir.co.uk and framesdirect.com. However, smartbuyglasses.co.uk may want to focus on increasing transactions and sessions to compete more effectively with the top performers in the online eyewear industry.

pretavoir.co.uk screenshot
#1 pretavoir.co.uk
680.1K
Revenue
506.2K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
ray-ban.com screenshot
#2 ray-ban.com
24M
Revenue
11.3M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
sunglasshut.com screenshot
#3 sunglasshut.com
6M
Revenue
2.6M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
framesdirect.com screenshot
#4 framesdirect.com
2.5M
Revenue
642.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
25.6M
Revenue
4.4M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
smartbuyglasses.co.uk vs top market performers
smartbuyglasses.co.uk
top retailers
conversion rate vs average order value for smartbuyglasses.co.uk and its competitors
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Revenue share by device at smartbuyglasses.co.uk

In September large majority of sales on smartbuyglasses.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on smartbuyglasses.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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smartbuyglasses.co.uk channels

Identify top traffic channels that drive growth for smartbuyglasses.co.ukand discover how performance of traffic channels has changed over time.

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smartbuyglasses.co.uk Google Ads spend

Evaluate smartbuyglasses.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smartbuyglasses.co.uk devices

Review smartbuyglasses.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smartbuyglasses.co.uk top markets

Explore smartbuyglasses.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smartbuyglasses.co.uk country & global rank

Assess the ranking of smartbuyglasses.co.uk among other retailers within its primary country and worldwide.

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