Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
Home/Insights/Retailers/twistedlily.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for twistedlily.comtwistedlily.com

Start benchmarking for free
Sign in with GoogleSign up with Google
297.9K
Revenue
May 26
202.8K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$125-150
AOV
May 26
Loading...

TwistedLily.com is a website that offers a wide range of perfumes and fragrances. Beyond fragrances, they also provide skincare products, candles, and home fragrances. The website provides a convenient online platform for customers to explore and purchase various high-quality and unique scent-related items.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

twistedlily.com Annual Revenue and Growth

twistedlily.com's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
twistedlily.com revenue by year

twistedlily.com's monthly revenueOVER TIME
View real-time data

Over the past three months, twistedlily.com revenue has experienced growth of 12%, compared to the preceding three months.

View real-time data
twistedlily.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, twistedlily.com generated $297,864 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, with a conversion rate of 1.00-1.50%, slightly below the industry high of 4.55%. The average order value (AOV) ranged from $125 to $150, while the sector's high AOV is $205. With 202,845 sessions, twistedlily.com outperformed the median of 16,416, though it falls far short of the leading competitor, sephora.com, which boasts 60,095,887 sessions. Overall, twistedlily.com showcases strong revenue and session metrics, despite some areas for growth in conversion and AOV.
Read more

twistedlily.com competitors

In May 2026, twistedlily.com generated $297,864 in revenue from 2,226 transactions over 202,845 sessions, yielding an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. In comparison, luckyscent.com far outperformed it with $2,848,743 in revenue and 12,591 transactions, maintaining a similar conversion rate but with a higher AOV of $225-250. scentsplit.com led the pack with $4,067,376 in revenue, 14,984 transactions, and an AOV of $250-275, though its conversion rate was slightly lower at 0.50-1.00%. Meanwhile, franciskurkdjian.com achieved $1,103,802 in revenue but struggled with a conversion rate of 0.00-0.50%, suggesting that despite its high revenue, customer engagement may be an issue. perfumology.com had the lowest revenue at $61,710 with a conversion rate of 0.50-1.00%, indicating it may need to boost its appeal to customers.

franciskurkdjian.com screenshot
#1 franciskurkdjian.com
1.1M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
luckyscent.com screenshot
#2 luckyscent.com
2.8M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
scentsplit.com screenshot
#3 scentsplit.com
4.1M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
perfumology.com screenshot
#4 perfumology.com
61.7K
Revenue
36.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
aedes.com screenshot
#5 aedes.com
50.8K
Revenue
31.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
twistedlily.com vs top market performers
twistedlily.com
top retailers
conversion rate vs average order value for twistedlily.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at twistedlily.com

In May large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries twistedlily.com operates in

twistedlily.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

twistedlily.com channels

Identify top traffic channels that drive growth for twistedlily.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

twistedlily.com Google Ads spend

Evaluate twistedlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

twistedlily.com devices

Review twistedlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

twistedlily.com top markets

Explore twistedlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

twistedlily.com country & global rank

Assess the ranking of twistedlily.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard