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Jun 2026
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Home/Insights/Retailers/twistedlily.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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253.4K
Revenue
Jun 26
166.3K
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$125-150
AOV
Jun 26
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TwistedLily.com is a website that offers a wide range of perfumes and fragrances. Beyond fragrances, they also provide skincare products, candles, and home fragrances. The website provides a convenient online platform for customers to explore and purchase various high-quality and unique scent-related items.

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twistedlily.com Annual Revenue and Growth

twistedlily.com's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
twistedlily.com revenue by year

twistedlily.com's monthly revenueOVER TIME
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Over the past three months, twistedlily.com revenue has experienced growth of 26%, compared to the preceding three months.

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twistedlily.com revenue growth for last six months
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OVERVIEW
In June 2026, twistedlily.com achieved impressive online sales of $253,350, significantly surpassing the BEAUTY AND COSMETICS median of $40,079, though it remains far behind the market leader, ulta.com. The site recorded a conversion rate of 1.00-1.50%, slightly below the industry's high of 4.53% but above the low of 1.17%. The average order value (AOV) ranged between $125-150, under the category’s high of $208, and total sessions reached 166,333, well above the median of 16,700 yet dwarfed by sephora.com's leading 57,073,774 sessions, highlighting both successes and opportunities for growth.
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twistedlily.com competitors

In June 2026, twistedlily.com reported a revenue of $253,350 from 1,868 transactions across 166,333 sessions, with an average order value (AOV) ranging between $125-$150 and a conversion rate of 1.00-1.50%. In contrast, franciskurkdjian.com generated significantly higher revenue at $1,241,206 with 4,419 transactions from 1,052,119 sessions, reflecting a much larger AOV of $275-$300 but a lower conversion rate of 0.00-0.50%. luckyscent.com and scentsplit.com outperformed twistedlily.com with revenues of $1,932,138 and $4,779,168 respectively, indicating higher AOVs ($225-$250 for luckyscent.com and $250-$275 for scentsplit.com) while both had conversion rates of 0.50-1.00%. In stark contrast, perfumology.com lagged behind with a modest revenue of $55,195. Overall, twistedlily.com maintains competitive metrics, though it falls short in revenue and transaction volume compared to its larger rivals.

franciskurkdjian.com screenshot
#1 franciskurkdjian.com
1.2M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
luckyscent.com screenshot
#2 luckyscent.com
1.9M
Revenue
903K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
scentsplit.com screenshot
#3 scentsplit.com
4.8M
Revenue
1.9M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
perfumology.com screenshot
#4 perfumology.com
55.2K
Revenue
28.7K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
aedes.com screenshot
#5 aedes.com
42.3K
Revenue
25K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
twistedlily.com vs top market performers
twistedlily.com
top retailers
conversion rate vs average order value for twistedlily.com and its competitors
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Revenue share by device at twistedlily.com

In June large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries twistedlily.com operates in

twistedlily.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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twistedlily.com channels

Identify top traffic channels that drive growth for twistedlily.comand discover how performance of traffic channels has changed over time.

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twistedlily.com Google Ads spend

Evaluate twistedlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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twistedlily.com devices

Review twistedlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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twistedlily.com top markets

Explore twistedlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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twistedlily.com country & global rank

Assess the ranking of twistedlily.com among other retailers within its primary country and worldwide.

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