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Mar 2026
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Home/Insights/Retailers/twistedlily.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for twistedlily.comtwistedlily.com

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197.4K
Revenue
Mar 26
141K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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TwistedLily.com is a website that offers a wide range of perfumes and fragrances. Beyond fragrances, they also provide skincare products, candles, and home fragrances. The website provides a convenient online platform for customers to explore and purchase various high-quality and unique scent-related items.

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twistedlily.com Annual Revenue and Growth

twistedlily.com's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
twistedlily.com revenue by year

twistedlily.com's monthly revenueOVER TIME
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Over the past three months, twistedlily.com revenue has experienced decline of 5.2%, compared to the preceding three months.

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twistedlily.com revenue decline for last six months
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OVERVIEW
In March 2026, twistedlily.com generated $197,361 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $47,335, with a conversion rate of 1.00-1.50%, which is slightly below the industry average. The site's average order value (AOV) ranged from $125 to $150, compared to the sector's high of $190, while attracting 140,955 sessions, markedly above the median of 20,520 but far less than leading competitor sephora.com's 60,417,169 sessions, highlighting both strong performance and growth potential in the competitive beauty market.
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twistedlily.com competitors

In March 2026, twistedlily.com generated a revenue of $197,361 from 1,426 transactions and 140,955 sessions, with an Average Order Value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. When compared to its competitors, twistedlily.com falls behind in revenue and transactions. For instance, zgoperfumery.com outperformed twistedlily.com with a revenue of $449,917 from 2,966 transactions and 160,775 sessions, boasting a higher AOV of $150-175 and a conversion rate of 1.50-2.00%. Even franciskurkdjian.com, with a revenue of $1,130,987 from 3,920 transactions and 902,577 sessions, demonstrates a significant lead over twistedlily.com. While twistedlily.com's performance is comparable to perfumology.com in terms of AOV and conversion rate, there is still room for growth to catch up to the top competitors in the market.

zgoperfumery.com screenshot
#1 zgoperfumery.com
449.9K
Revenue
160.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
franciskurkdjian.com screenshot
#2 franciskurkdjian.com
1.1M
Revenue
902.6K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
luckyscent.com screenshot
#3 luckyscent.com
1.8M
Revenue
931.2K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
scentsplit.com screenshot
#4 scentsplit.com
3M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
perfumology.com screenshot
#5 perfumology.com
92.7K
Revenue
45.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
twistedlily.com vs top market performers
twistedlily.com
top retailers
conversion rate vs average order value for twistedlily.com and its competitors
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Revenue share by device at twistedlily.com

In March large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on twistedlily.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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twistedlily.com channels

Identify top traffic channels that drive growth for twistedlily.comand discover how performance of traffic channels has changed over time.

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twistedlily.com Google Ads spend

Evaluate twistedlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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twistedlily.com devices

Review twistedlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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twistedlily.com top markets

Explore twistedlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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twistedlily.com country & global rank

Assess the ranking of twistedlily.com among other retailers within its primary country and worldwide.

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