prettylittlething.us
Prettylittlething.us is a website that primarily sells clothing and accessories for women. Their inventory mainly consists of trendy and fashionable garments, including dresses, tops, bottoms, and footwear. They offer a wide range of styles and sizes to cater to various fashion preferences, lasting from casual wear to party outfits.
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prettylittlething.us Annual Revenue and Growth
prettylittlething.us's annual sales on its online store amounted to $97M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
prettylittlething.us's monthly revenueOVER TIME
Over the past three months, prettylittlething.us revenue has experienced growth of 1.5%, compared to the preceding three months.
prettylittlething.us competitors
In January 2026, prettylittlething.us generated $8,788,752 in revenue from 86,942 transactions and 2,784,186 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 3.00-3.50%. Comparing it to its competitors, boohoo.com had the highest revenue at $14,914,345, with 244,406 transactions and 8,416,876 sessions. However, prettylittlething.us had a higher AOV and conversion rate compared to boohoo.com. lulus.com also had high revenue at $14,807,961 but had fewer transactions and sessions than prettylittlething.us. nastygal.com and forever21.com had significantly lower revenue and conversion rates compared to prettylittlething.us, indicating that prettylittlething.us is performing well in terms of revenue and customer conversion.
Revenue share by device at prettylittlething.us
In January large majority of sales on prettylittlething.us, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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prettylittlething.us channels
Identify top traffic channels that drive growth for prettylittlething.usand discover how performance of traffic channels has changed over time.
prettylittlething.us Google Ads spend
Evaluate prettylittlething.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.us devices
Review prettylittlething.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
