prettylittlething.us
Prettylittlething.us is a website that primarily sells clothing and accessories for women. Their inventory mainly consists of trendy and fashionable garments, including dresses, tops, bottoms, and footwear. They offer a wide range of styles and sizes to cater to various fashion preferences, lasting from casual wear to party outfits.
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prettylittlething.us Annual Revenue and Growth
prettylittlething.us's annual sales on its online store amounted to $97M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
prettylittlething.us's monthly revenueOVER TIME
Over the past three months, prettylittlething.us revenue has experienced decline of 5%, compared to the preceding three months.
prettylittlething.us competitors
In June 2026, prettylittlething.us generated $6,600,526 in revenue from 60,776 transactions and 2,345,705 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 2.50-3.00%. Competitor boohoo.com outperformed with $14,271,610 in revenue and 218,914 transactions, maintaining a higher conversion rate of 3.00-3.50%. lulus.com also surpassed prettylittlething.us, with revenue of $16,940,248 and a lower conversion rate of 2.00-2.50%. nastygal.com reported only $848,200 in revenue from 9,302 transactions, indicating a less competitive standing, while forever21.com and windsorstore.com brought in $1,096,095 and $3,794,603 respectively, both trailing behind in terms of revenue and transactions. Notably, prettylittlething.us excels in AOV compared to several rivals, which may enhance customer spending but faces stiff competition in overall sales performance.
Revenue share by device at prettylittlething.us
In June large majority of sales on prettylittlething.us, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries prettylittlething.us operates in
prettylittlething.us is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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prettylittlething.us channels
Identify top traffic channels that drive growth for prettylittlething.usand discover how performance of traffic channels has changed over time.
prettylittlething.us Google Ads spend
Evaluate prettylittlething.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
prettylittlething.us devices
Review prettylittlething.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
