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Aug 2024
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Home/Insights/Retailers/refactortactical.com
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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47.4K
Revenue
56.6K
Sessions
0.5-1.0%
Conversion rate
$125-150
Average order value
Online only revenue for refactortactical.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Refactortactical.com is an online platform that sells tactical gear and apparel designed for military and law enforcement professionals. Their product range includes armor plates, backpacks, clothing, holsters, and accessories. With a focus on practicality and durability, they provide resources and equipment to enhance personal defense and readiness for individuals in high-stress situations.

refactortactical.com’s revenueOVER TIME
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Over the past three months, refactortactical.com revenue has experienced decline of 38%, compared to the preceding three months.

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refactortactical.com revenue decline for last six months
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OVERVIEW
In August 2024, refactortactical.com in the SPORTS industry had online sales revenue of $47,398 (median: $122,769) with a conversion rate of 0.50-1.00% (high: 2.56%, low: 0.55%) and an AOV of $125-150 (high: $664, low: $106). The website had 56,643 sessions compared to the highest of 12,609,029 for gunbroker.com, while the median sessions for the SPORTS category was 46,449.
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refactortactical.com competitors

refactortactical.com lags behind its competitors in terms of revenue, with only $47,398 compared to Wing Tactical at $385,574 and Ammo To Go at $220,142. The number of transactions on Refactor Tactical is also significantly lower at 351, while Wing Tactical has 2,468 and Ammo To Go has 1,247. In terms of website traffic, Refactor Tactical has 56,643 sessions, which is less than both Wing Tactical with 307,530 sessions and Ammo To Go with 236,287 sessions. Additionally, the average order value (AOV) for Refactor Tactical falls within the range of $125-$150, lower than Wing Tactical's $150-$175 and Ammo To Go's $175-$200. However, Refactor Tactical's conversion rate falls within the competitive range of 0.50-1.00, similar to its competitors. Overall, Refactor Tactical has room for improvement in revenue, transactions, and website traffic compared to its competitors.

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220.1K
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#4 wingtactical.com
385.6K
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Sessions
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#5 silencercentral.com
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Sessions
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refactortactical.com vs top market performers
refactortactical.com
top retailers
conversion rate vs average order value for refactortactical.com and its competitors
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refactortactical.com brandsby revenue

1
Logo for re factor tacticalRe Factor Tactical
2
Logo for re_factor-development-themeRe_factor-development-theme
3
Logo for savage printworksSavage Printworks

refactortactical.com categoriesby revenue

1
Business & Industrial
2
Handbags
3
Embellishments & Trims
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brands overtime comparison

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refactortactical.com channels

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refactortactical.com Google Ads spend

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refactortactical.com devices

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refactortactical.com top markets

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refactortactical.com country & global rank

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